9.3 group 4 apps for good competition entry 2015
TRANSCRIPT
We are developing a puzzle app for
Android and iOS to help secondary school
students to revise vocabulary for tests
quickly, easily and joyfully.
Our app will address the problem of revision on the
go for secondary students and our app will create
individualized puzzles for people to revise vocabulary
in a fun way.
Here, more than
50% of the
people said
they liked
crosswords
People have stated
that they find it hard
to revise for tests, and
this affects their
education.
Furthermore,
this question
implies that a
lot of people
find it hard to
revise vocab for
tests.
People have
also suggested
that they would
like a fun way
to revise for
tests.
If you question
the usefulness
of our app, this
shows that it
would be useful
for most
people, or it
would be a new
way they could
try to revise.
Our Likely Customer
would:Eat at some where
like McDonald’s
Buys clothes from a
shop such as Matalan
and Sports Direct
Wear Nike
shoes
Wear casual
clothes
Play on the Xbox,
or consoles like itLive in a house
like this
Go to
secondary
school/ high
school
Own a
computer
The core question our app is addressing is:
How can you revise quickly interestingly
and actively on the go?
Competitors or alternative solutionsthat already exist in the market
Compact Crosswords : This app shows a very good crossword app, but what it doesn’t have is
the option to choose a specific topic by searching it in a search engine, which is what
our app has.
Shortyz Crosswords: This crossword app has a crossword creator, but it doesn’t have the topic search feature our app will have. Also, our app is educational and it aimed at teenagers in secondary school.
Our app idea should be feasible since there are apps
with the same tech intergraded but the best ones of
these cost a lot of money. This app is puzzle maker but
it costs money. They will be our main competition but
things are always better when they’re free. We will still
earn money through our app through use of
advertisement.
Many customers would like to have our app for free so we will probably include add popups so that they
can play without having to pay. This will earn us ample amounts of money through advertisers, and
if customers don’t want popups, they’ll have to pay a micro-transaction to get rid of the adverts.
We are hoping to reach our customers through word of mouth in certain areas. We will tell it to our contacts and prompt them to inform their own contacts about it. This
will be a be both cheap and effective way of reach our customers.
It does have a few flaws since if one customer is unhappy they may ruin the reputation, but our app will be very effective, so it is highly unlikely for it to receive a bad reputation.
This app will be appealing to our specified audience, because of it being
fun and very user friendly. It will be appealing because it targets a specific
problem that teenagers these days have, which has also been proven by our
market research before.