embarq innovation workshop presentation
Post on 17-Oct-2014
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Innovation Workshop
Today’s Goal
Start to develop everyday practices & manageable processes for innovation that are repeatable and measurable
Today’s Storyboard
Creativityfor Innovation
Innovation for YOU & Embarq
Review, Commitment & Implementing
Problem-Solvingfor Innovation
The InnovationUniverse
The Natureof Innovation
A Creativity & Problem-Solving Exercise
The InnovationUniverse
image
innovation?
Which
represents
Defining Innovation - A Mind Map
IDEAS
Creativity
MarketValue
Implement
Tool
Discipline
ProcessActivity
InventionTechnology
Customer
Change
Commercialization
Areas of Innovation
Product Development
Challenge ~ how to create an open-sourced, collaborative system for
development
Objective ~ creating & coordinating synergies across the global community
Challenge ~ how to discover more and better ideas that lead to
innovation
Objective ~ creativity & innovation in organizational teams
Creativity
Challenge ~ how to create the core capability of innovation in all company
activities
Objective ~ performance metrics, processes & systems
Process/Capability
Challenge ~ how to create strategic innovations that drives adaptive
competitive advantage
Objective ~ exploiting change to shape and create new markets
Strategic
Innovation Defined
the art of converting new ideas, discoveries or a vision into societal progress or commercial success
faster and more effectively than competitors who have equal access to
knowledge and technology
Being Innovative
Solving problems by creating the new and unexpected as an everyday part of
business
You must be innovative to create innovations
The Art of Converting Ideas
Conversion Process
convert the idea
transform the person
transform the organization
transform the risk
shape the market
ideas ~ discoveries ~ a vision
societal progress ~ commercial success
creativeinputs
outputs
The Natureof Innovation
UnderstandNature to Nurture
Less
More
Younger Older
Intelligence
Knowled
ge
Problem Solving
Adapted from “How to Think Like Einstein” by Scott Thorpe (2000)
We Can’t Lose OurImagination
Nothing is True -Everything is Permitted
Question Assumptions& Orthodoxies
Trial & Error, Iterative Process
It Takes Yearsto Become
an Overnight Success;
PatienceTrust
Staying Power of IdeasLong-Term Vision
Innovation is very hard, rigorous & tedious work; it is an emotionally
tough job & messy process
In the future Leadership will be defined as the act of inspiring not followers but creative
collaborators & creative collaboration
Leadership will then transform into an art of team empowerment based on reciprocal and synergistic relationships built around self-organizing processes
Failure/SuccessRatio
Risk is an inherent part of innovation
Innovation Riskconsiders
lessons learned
missed opportunity cost
return on unintended consequences
You PlantMore Trees
Innovation
Portfolio
Remove the perception of risk (career risk) from the innovation process
Different is not Deficient
“There is nothing more difficult to carry out, nor more doubtful of success, nor more dangerous
to handle, than to initiate a new order of things”
- Niccolo Machiavelli from “The Prince”
IDEO Video
Ideas are anindividualendeavor;
Innovation isa team sport
Brainstorming Rules
Build upon the ideas of one another
Go for quantity, not quality
Defer judgement
Use active listening
“Yes, and”... not “No, but” (See Possibilities)
Brainstorming Rules
Create a well-honed problem statement
A question, maybe edgy
The problem statement can’t presume an answer
The problem statement should not be too narrow or too broad
Open-ended problem statements
Brainstorming Rules
Playful Rules
Generate enthusiasm & energy
Encourage wild ideas
Should not feel like work
Don’t take turns speaking in an orderly way - interactive, continuous & engaging conversation
Creativityfor Innovation
“The whole of science is nothing more than a
refinement of everyday thinking”
- Albert Einstein
Idea Management
StimuliEnvision
StructureDocumentFollow-up
CreativeActionTeams(CATs)
Entrepreneurship CAT
The Unserved/Under-servedMarket
Vision to Build & Shapea New Market
A Market Inefficiency
Customer CAT
Passion
Pain
Pleasure
Possibility
The Future CAT
New Change Associations
Converging Forces& Emerging Trends
Divergent Developments
Revolutionary CAT
The Crazy Idea
Breaking the Golden Rule
Grass Roots Change Activist
Technology CAT
Invent it for the Sake ofTechnological Progress
Accidental - ROUC
Removing Physical Constraints
Strategy CAT
Big Picture
Value Chain & Business Model
Strategic Alternatives
Competitive Positioning
Solar Energy CAT Biofuel & Agricultural CAT Energy Storage CAT
Resource Recovery &Waste Management CAT
Water Technology & Management CAT
Green Materials &Green Buildings CAT
Environmental Sustainability CATs
Factors of Creativity
Challenge the Core Dimensions of Orthodoxies
Lateral &DivergentThinking
Reframe Problems“SCAMPER”
Forced Associations& Integrative
Thinking
Value Denials& Empathic
Design
“er” Factors
Unreasonable Expectations
(BHAGs)
IdealizedDesign
Redefine Core Business
Start-UpChallenge
CreativeDestruction
Converting Ideas
Idea Qualification
Ideas in Imagination
Ideas in Experimentation
Ideas in Development
Ideas in Incubation
Degrees of Innovation Value
Transparency&
Engagement
InnovationPortfolio
Problem-Solvingfor Innovation
“Take the mess that confronts you, organize it into a problem, figure out what to do, and implement
your decision - modifying it as you go”
- Problem-Solving Guru Sid Dudley
NOLEFT
TURN
Why do airlines need pilots?Ideas in Imagination
Ideas in Experimentation
Ideas in Development
Ideas in Incubation
Problem
Solving
Conventional Problem-Solving
Identify the True Problem
Explore Options & Solutions
Evaluate Priorities & Decisions
Select the Best Solution
Problem
Solving
Think Differently
Outside-In Thinking
Connective Thinking
Scenario Thinking
Problem
Solving
Learn Differently
Learn & Develop Knowledge of the Future
Develop Learning & Accountability Networks
Invest In & Take Personal Learning Journeys
Problem
Solving
Act Differently
Act Experimentally
Act Inclusively
Act With Professional Resolve (NEVER SETTLE)
Think in Possibilities;
Believe in Possibilities
Creativity& Problem-Solving
Exercise
A) Create 6 CATs that represent the challenges, opportunities & possibilities
for your department
B) Define a problem that can be addressed with each CAT
C) Create 3 ideas for each CAT(you can use the factors of creativity)
D) Take your top 3 ideas and design an innovative solution
E) Define the orthodoxies that MUST change for these ideas to become innovations
F) Build the case for change - be advocates for the innovation and change recommended
Innovation forYOU & Embarq
Passion to Win
Think and act like an owner
Be passionate about the business
Care deeply about winning
Passion to Win
Don’t search for opportunity;Search for Possibilities & create opportunity
Don’t allow “winning” to enable complacency
Challenge the status quo ~ The Loyal Opposition
Do not select the most acceptable ideas;do not compromise ~ No “Satisficing”
Innovation
Innovation
Change, simplify and improve what you do
Drive diverse thinking
Be flexible and adaptive
Innovation
Innovation
A repeatable, manageable process
Ownership of continuous stimuli search
Idea management & qualification
Factors of creativity that focus on improving the customer experience & human condition
Teamwork
Embrace diverse perspectives and talents of all employees
Work across teams
Lend a hand
Teamwork
Social Trust & Shared Risk
Creative Advocacy & Change Advocacy
Collective Imagination& Creative Collaboration
Celebrate Failures
Celebrate Successes
Celebrate People’s Effort
Customer Focus
Deliver a Quality Customer Experience
Provide Practical Solutions
Support Our Communities
Customer Focus
Customer CAT (Creative Action Team) ~4 Creative Customer P’s
Open-Sourced Collaboration, Full Engagement & Shared Experimentations ~
Combat the “Not Created Here” Syndrome
Observation & Empathic Design ~Get In The Field
Velocity
Act with Urgency
Focus Energy on Priorities
Accelerate Decision Making
Velocity
Compete on Ideas & Compete on Speed ~Accelerate Future Windows of Opportunity
Change the Organization FasterThan the Pace of Market Change
Implement Unproven Concepts ~ Take Strategic Risk
Integrity
Work Honestly & Ethically
Speak Up on Issues That Matter
Integrity
Relegate your emotions, desires and ambition for the sake of the mission/objective
Don’t look to find or place blame when you correctly engaged the innovation process and failed
Be EMPOWERED!Take Responsibility & Be Accountable
Lets Review& Think About
The Future
Redefine Innovation
It is more than technology, new products & creativity
It is a branch of knowledge, a discipline and substantial organizational change
Keep Your Imagination
Understand the challenges of innovation
Design approaches to overcome them
Redefine risk
Reframe Everyday Thinking
Develop your own idea management system and CATs
Understand the Factors of Creativity
Have an idea qualification process
Make It Real for You & Embarq
Develop individual & team action plans to tie innovation principles to Embarq’s mission critical essentials
Use Knowledge & Imagination
Stop applying just your knowledge& understanding to problems
APPLY YOUR IMAGINATION
Think & Believe in Possibilities
THANK YOU!