1. Is Your City Safer By Design?!! Presented at Transforming Transportation 2014! ! Holger Dalkmann! ! Director, EMBARQ, World Resources Institute!Transforming Transportation 2014!

2. Is your citySafer by Design? A program of the!Photo by Bridget Coila/Flickr. 3. Growing traffic fatalities, particularly pedestrians= ! 1.3 million traffic fatalities a year ! 30 50+ % are pedestrians3,250 Fully loaded Boeing 747s 4. Cities are key to reducing traffic fatalities40 45% of traffic fatalities occur in urban areas73% of US traffic fatalities occur within cities and 5 miles of urban areas Source: US DOT 2006 5. 50300 Stockholm Berlin Tokyo Hong Kong London Paris Amsterdam New York Istanbul Washington DC Chicago Los Angeles Ahmedabad Surat Mumbai Atlanta Recife Bogota* Porto Alegre Rio de Janeiro Lima* Kolkata Bengaluru Jakarta Sao Paulo Montevideo Beijing Bangkok Belo Horizonte Johannesburg Shanghai Indore Brasilia Cuidad de Mexico* Curitiba Pune Delhi Leon* Chennai Guadalajara* Jaipur Addis Ababa* Dar es Salaam* NairobiFatalities / 100,000 population 80 North America / EuropeAsia70Traffic Fatalities per 100,000 pop. in select world cities60Los Angeles7.6 / 100,00040Stockholm1.23 / 100,0002010*-indicatesmetropolitanareaUnpublished EMBARQ research 6. 706050300 Stockholm Berlin Tokyo Hong Kong London Paris Amsterdam New York Istanbul Washington DC Chicago Los Angeles Ahmedabad Surat Mumbai Atlanta Recife Bogota* Porto Alegre Rio de Janeiro Lima* Kolkata Bengaluru Jakarta Sao Paulo Montevideo Beijing Bangkok Belo Horizonte Johannesburg Shanghai Indore Brasilia Cuidad de Mexico* Curitiba Pune Delhi Leon* Chennai Guadalajara* Jaipur Addis Ababa* Dar es Salaam* NairobiFatalities / 100,000 population 80 North America / EuropeAsia7.6 / 100,00040Traffic Fatalities per 100,000 pop. in select world citiesSouth AmericaAfricaDelhiLos Angeles31.3 / 100,000Sao Paulo17.1 / 100,000Stockholm1.23 / 100,0002010*-indicatesmetropolitanareaUnpublished EMBARQ research 7. 70600 Stockholm Berlin Tokyo Hong Kong London Paris Amsterdam New York Istanbul Washington DC Chicago Los Angeles Ahmedabad Surat Mumbai Atlanta Recife Bogota* Porto Alegre Rio de Janeiro Lima* Kolkata Bengaluru Jakarta Sao Paulo Montevideo Beijing Bangkok Belo Horizonte Johannesburg Shanghai Indore Brasilia Cuidad de Mexico* Curitiba Pune Delhi Leon* Chennai Guadalajara* Jaipur Addis Ababa* Dar es Salaam* NairobiFatalities / 100,000 population 80 North America / EuropeAsia South AmericaAfrica5040Traffic Fatalities per 100,000 pop. in select world cities70 31.317.1 57.2Nairobi Delhi / 100,000 / 100,000 Addis Ababa Sao Paulo / 100,000 / 100,000302010*-indicatesmetropolitanareaUnpublished EMBARQ research 8. Avoid, Shift, Improve a paradigm for road safety AVOID motorized travel through the integration of sustainable land use and transport planning increasing accessibility, saving lives, and protecting the environment.SHIFT to safer, healthier and more environmentally friendly modes, such as public and non-motorized transport. Or preserve the current share of these modes, particularly in emerging economies.IMPROVE safe system design and operations, to maximize health and environmental efficiency of each kilometer traveled. 9. Annual Traffic Fatalities / 100,000 pop.Reduce driving, overall exposure ! More driving means more crashesDaily VKT / Capita (Urban Roads) US FWHA 2008 10. Reduce risk by reducing speeds ! 90% of pedestrians survive when a car hits at 35km/h ! 75% of pedestrians survive when a car hits at 45 km/h 11. Sustainable Transport & City safe by designwww.embarq.org! 12. Shifting to High-Quality Mass transport BRTs have reduced crashes in Guadalajara 13. Implementing safer design: Mexico City BeforeCounterflow is associated with an increase in injuries of over120%(EMBARQ analysis of local data) 14. Implementing safer design: Mexico City AfterNow a complete street, part ofMetrobus Line 5 15. Safer city and neighborhood design ! Smaller blocks, connected streets ! Walkable amenities ! Fewer arterialoriented superblocks ! Proximity to jobs, city center, transit 16. Designing safer city streets traffic calmingRaised CrosswalksBelo Horizonte, BrazilPedestrian priority 17. Designing safer city streets public spaces Mexico City 18. Whats good for safety is good for business! Increases productivity and health! Raises Property ValuesSafer Cities ! Improves Retail Sales! Fewer employees in crashes, safer delivery of goods to market 19. Final remarks! ! ! Sustainable Transport save lives ! ! Road safety needs an integral part of sustainable transport mainstream guidance! ! Solutions are good for business & economic development! ! Time for a decade of action for road safety in cities part of future Sustainable Development Goals!! 20. Thank you for your attention! #TTDC14 www.embarq.org Photo by Bridget Coila/Flickr.A program of the!