SET UP YOUR BUSINESS PAGE ON FACEBOOK START LEARNING HOW TODAY WITH VICTORIA

The Basics: Why and How to Create a

Facebook Business PageBy Victoria Carrington

Step-by-Step Social Media

Welcome to Victoria’s Facebook Page Quick Set-Up Guide!

Get ready to take some notes

Focus on finding actionable steps that you can do NOW

Have a fun, enthusiastic attitude about what a Facebook Page will do for your business.

Let's go!

Why Facebook Pages?Good for your business reputation

Easy to set up

Fun to tweak and optimize

Simple to change and test

On all the time

Familiar to most in any audience

Gateway to inexpensive, targeted advertising

Builds a community of like-minded people

Easy for visitors to share-promotes viral marketing

Mobile-friendly for casual check-ins

Establish yourself as an authority

Statistics About Facebook Usage

829 million daily active users on average in June 2014

654 million mobile daily active users on average in June 2014

1.32 billion monthly active users as of June 30, 2014

1.07 billion mobile monthly active users as of June 30, 2014

How will having a Facebook Page help spread the word about your business or product?

When someone likes your Page, your posts may be seen in their News Feed. These posts can be shared.

When someone interacts with your posts by liking or commenting, that activity may also be shared with their Facebook friends.

Once you have a Facebook Page, you can begin targeted paid advertising either to only those who like your Page or more.

Setting Up A Facebook Page- Initial Steps Overview

Create a personal profile If you do not have one

On the left side of Your home page, scroll to "PAGES" or simply visit any Facebook Page and you will see the option "Create a Page".

Click on "Create Page".

Choose the appropriate category for your Page.

Further refine your category in the drop down menu.

Name your Page.

Click "Get Started".

Choose Your Type Of Page

Refine the Category and Name Your Page

Add a Description Using Quality Keywords

Add Page To Favorites For Easier Management

Begin Advertising Now or Skip

Here Is Your Page! IN THE NEXT GUIDE, LEARN HOW TO PERSONALIZE AND SHARE YOUR PAGE TO MAKE IT GREAT!

Describing Your Page-Review

Describe your Page using relevant keywords.

Add your website or social media link.

Indicate if your Page is a real brand.

Add a profile picture. Keep it simple.

Click 'Add to Favorites" so you can easily access your Page from your personal profile home page.

I would advise skipping purchasing ads at this time although that is the next step listed. Wait until you have optimized your Page.

That's it! You have a nice, shiny new Facebook Page!

GET THE HELP YOU NEED! VISIT STEP-BY-STEP SOCIAL MEDIA TO LEARN HOW TO OPTIMIZE YOUR

SOCIAL MEDIA STRATEGY TO MEET YOUR CORE GOALS.

KEEP IN TOUCH: FOLLOW VICTORIA CARRINGTON

ON FACEBOOK, TWITTER, PINTEREST AND YOUTUBE

THANK YOU! --FROM VICTORIA CARRINGTON