travelworldonline mediakit english november 2014

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TravelWorldOnline MediaKit English Stand: November 2014

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Current visitor statistics of the travel blog TravelWorldOnline Traveller and social media followers on Twitter, Facebook, Google+, etc. on all relevant social media channels

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Page 1: TravelWorldOnline Mediakit English  November 2014

TravelWorldOnline MediaKit

English

Stand: November 2014

Page 2: TravelWorldOnline Mediakit English  November 2014

What isTravelWorldOnline?

TravelWorldOnline publishes travelwebsites and blogs since 2001 and isactive in all major social networks.

Travel websites:

www.travelworldonline.de

www.usa-attraktion.de

www.skireisen-usa.eu

Travel blogs:

www.travelworldonline.de/traveller

Page 3: TravelWorldOnline Mediakit English  November 2014

Who isTravelWorldOnline?

Monika and Petar Fuchs are the editors of the websites and blogs ofTravelWorldOnline.

Monika Fuchs

Has been travelling as a professional tour guide between 1990 and 2005 and as a travel journalist and bloggersince 2001.

Petar Fuchs

documents their travel experiences on video and portrays the destinations, cultures and people all over the worldthey meet on their trips.

Page 4: TravelWorldOnline Mediakit English  November 2014

What doesTravelWorldOnline offer?

Permanent presentation in articles, photos and videos of destinations, accommodations, restaurants and travelexperiences on our highly targetedwebsites and blogs

Live Promotion on our social networksfor destinations, accommodations, restaurants and attractions before, duringand after press trips

Video presentation of destinations, accommodations and travel experienceson our websites and blogs, as well as on external video channels and partnerwebsites

Consulting and support in organizingtravel blogger campaigns with bloggersspecializing in luxury and gourmet travel, design and boutique hotels, culinarytopics, wine, whisky, culture and events

Page 5: TravelWorldOnline Mediakit English  November 2014

Target Groups of the Websites and Blogs ofTravelWorldOnline

www.travelworldonline.de/traveller

Germany 70.67 %

Switzerland 9.82 %

Austria 6.52 %

USA 5.30 %

Canada 2.47 %

(Status: Nov. 2014; Source: Google Analytics)

Page 6: TravelWorldOnline Mediakit English  November 2014

Demographics of the Websites and Blogs ofTravelWorldOnline

According to Facebook the visitors on the Websites and Blogs ofTravelWorldOnline are more than 56 % women aged mainly 35 to 64, with an academic education, no children, whovisit the websites and blogs duringwork.

Target Groups of the Blog

www.travelworldonline.de/traveller

Luxury travelers who like to savor theirtrips and like to eat well, sleep in luxurious surroundings and want toexperience the destination, its peopleand their culture closely. Destinations: all over the world, mainly USA, Canada, Europe, etc.

Page 7: TravelWorldOnline Mediakit English  November 2014

Statistics of the Blog ofTravelWorldOnline

www.travelworldonline.de/traveller

95.000 visitors per year

230.000 page impressions per year

2.62 pages per visit

+ Publications on partner websites and in print magazines like 360° Kanada , touristik aktuell, MySpotlight Kanada http://myspotlightkanada.com/advertise-us/leserstatistik/?print=pdf

+ eBooks on Toronto, Vancouver and Vancouver Island

Quelle: Google Analytics und MySpotlight Kanada

Page 8: TravelWorldOnline Mediakit English  November 2014

Social Networks

Twitter: 10.886 Follower

Tweet Reach:

232.386 Accounts

285.207 Impressions

Kred Score: 782 of 1000

Facebook Fan Page: 938 Follower

Facebook Personal Page: 1.127 Follower

Facebook USA Kanada group: 851 Follower

Google +: 5.280 Follower

XING USA Kanada Touren group: 3943 follower

Pinterest: 772 Follower

YouTube: 1133 Follower

LinkedIn: 1605 Follower

Klout Score: 62

Page 9: TravelWorldOnline Mediakit English  November 2014

Press Trips

Cape Cod, Sept. 2007Ontario, Sept. 2010British Columbia, March. 2011Ottawa, Apr. 2011Quebec, Oct. 2011Ontario, Oct. 2011Nova Scotia, Sept. 2011Burgenland, Apr. 2012Neufundland, July 2012Nova Scotia, July 2012New Brunswick, July 2012Bad Windsheim, Aug. 2012Florida, Jan. 2013Bad Waldsee, Apr. 2013Toronto, June 2013Ontario, June 2013Quebec, June 2013Loisium Hotel in Langenlois, July 2013Genusshauptstadt Graz, August 2013Loisium Hotel, Steiermark, August 2013Altenmarkt-Zauchensee Kreativ-Reise, August 2013Genussmeile Wienerwald, September 2013Burgenland, September 2013HRS Hotel, Wien, September 2013Waldviertel, September 2013Dublin, October 2013Burgenland, October 2013Vienna, November 2013Berlin, December 2013Salzburg, December 2013Traunsee, January 2014

Page 10: TravelWorldOnline Mediakit English  November 2014

Press Trips

2014:Upper Austria, January 2014Spreewald, March 2014Salzburg, March 2014Holland, April 2014Flanders, April 2014Steiermark, April 2014Oslo, May 2014Kopenhagen, May 2014Binz, May 2014Luxembourg, June 2014Austria, June and July 2014Bodensee, Bora Spa Hotel, July 2014Pays de la Loire, France, July 2014Canada, August 2014Grimm Heimat Hessen, September 2014Salzburg, September 2014Kühlungsborn, September 2014Binz, September 2014Romantik Hotels, several times, 2014Flair Hotels, several times, 2014Travel Charme Hotels, several times, 2014Salzburg, Dezember 2014

Page 11: TravelWorldOnline Mediakit English  November 2014

Media & PRWe are available for:

+ Blogger- and press trips and Social Media Engagement (Live Online Events)

+ Product reviews

+ Writing of travel articles incl. photos in German and English

+ Video production of hotel, attraction and destination presentations on our blogs and websites

+ Cooperation with PR agencies, tourism offices, airlines, rental car agencies and accommodationsand travel agencies for the promotion of selecteddestinations and travel experiences (gourmet and luxury travel, as well as individual travel)

+Organization of blogger trips with other wellestablished German speaking bloggers

+ Sponsored articles that are marked as such andcontain no-follow links

+ Banner Advertising

+ Ambassadorship

Page 12: TravelWorldOnline Mediakit English  November 2014

You can find us here:

Facebook: https://www.facebook.com/TravelWorldOnlineTraveller

https://www.facebook.com/travelworldonline

Twitter: @T_W_O

Google+: Monika Fuchs

LinkedIn: Monika Fuchs

YouTube: travelworldonline

XING: Monika Fuchs

Pinterest: Monika Fuchs

Weitere Informationen unter:

[email protected]

Page 13: TravelWorldOnline Mediakit English  November 2014

This interests our followers on Twitter

Page 14: TravelWorldOnline Mediakit English  November 2014

These are our followers on Facebook

Page 15: TravelWorldOnline Mediakit English  November 2014

Comments of our Followers on Facebook

Page 16: TravelWorldOnline Mediakit English  November 2014

Comments of our Followers on Facebook

Page 17: TravelWorldOnline Mediakit English  November 2014

Comments of our Followers on Google+

Page 18: TravelWorldOnline Mediakit English  November 2014

Comments of our Followers on Google+

Page 19: TravelWorldOnline Mediakit English  November 2014

Comments of our Followers on Twitter

Page 20: TravelWorldOnline Mediakit English  November 2014

Comments of our Followers on Twitter