timesaving tips for social media management
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This is a presentation Dan Elder of http://www.topsarge.com gave to the Social Media Breakfast-Killeen on how business owners can save timeTRANSCRIPT
Time Saving Tips for Social Media Management
Dan Elder, CKMPNew Media [email protected]
http://topsargebusinesssolutions.com
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Life is Short……so is our Attention Span
Pithy Quote
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Five Time Saving Tips to Make the Best Use of Social Media Know your audience and have a
purpose. Schedule your time on social media like
an appointment. Use social media tools. Link your Network Accounts. Limit distractions; Shut off notifications
& don’t play games.
Time Saving Tips
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Humor
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Considerations for using aggregator platformsPublish social content, manage interactions, and measure outcomes!
Considerations
Organize & Publish your Social ContentMultiple users, multiple social media accounts, one platform
Social Media Management
Manage Interactions and Drive TrafficRespond to comments, replies, likes, etc. across your social properties.
Social Media Management
Measure Conversions and Prove OutcomesDiscover the impact of your social media marketing efforts.
Social Media Management
Optimize your Social Marketing StrategyIncrease efficiency. Prove ROI.And boom goes the dynamite
Social Media Management
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Social Media ToolsHootsuite & Tweetdeck
Timesaver
Post to one or more social networks - Twitter, Facebook, LinkedIn, MySpace, Foursquare
Tweet, Re-Tweet, Reply, Direct Message
Follow, Un-follow, Add to List/Group
Shorten URLs Schedule updates Monitor Twitter lists /
Facebook Groups View searches on
Twitter/Facebook Access aggregator via
mobile clients Synchronize across
computers / devices Post photos Filter columns
Features to look forWhat you want to have
Capabilities
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Popular Tools
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Popular Tools
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Video
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DashboardsMeasure, measure, measure
Dashboard
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Helpful Tools
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Helpful Tools
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Laugh
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Analyze the DataPeople only do what the Boss checks…
Measure
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Google Analytics
Helpful Tools
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Posterous Analytics
Helpful Tools
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Stand Alone Timesavers
Bonus Tools
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Later Bro
Helpful Tools
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RSS Aggregators
FeedDemon Google Feedburner
Really Simply Syndications
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We Got Answers
Dan Elder, Social Media Advocate ([email protected])http://www.topsargebusinesssolutions.com (254) 853-4410
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