govt social media tips

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Government Social Media Presented by Kristy Fifelski City of Reno Web Services Manager Govloop – Microsoft Webinar Oct. 14, 2010 Hands-on tips from the City of Reno, Nevada

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Page 1: Govt Social Media Tips

GovernmentSocial MediaPresented by Kristy FifelskiCity of Reno Web Services ManagerGovloop – Microsoft WebinarOct. 14, 2010 Hands-on tips

from the City of Reno, Nevada

Page 2: Govt Social Media Tips

Reno’s current stats…

Fans on Facebook: 8,524

Followers on Twitter: 1,624

YouTube Video views: 51,979

Page 3: Govt Social Media Tips

Why do people like connecting with Reno via social media?

(we’re not even promoting it on our website…yet)

New Reno.gov

Page 4: Govt Social Media Tips

Our three recommendations

Customize

Integrate

Have a sense of humor

Page 5: Govt Social Media Tips

CustomizeMost social media sites allow for some level of branding

Page 6: Govt Social Media Tips

CustomizeTo logo or not to logo?

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Integrate

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Integrate

Involver

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CMS integration

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the power of theshare button

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Please have a sense of humor

When is it okay?

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Additional thoughts…

Deleting comments

Facebook ads

Metrics/reporting

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Contact Me!

Kristy FifelskiWeb Services ManagerCity of Reno, [email protected]

www.kristyfifelski.com