social media boot camp
DESCRIPTION
The Event Plan - using social media to benefit your events and business, applying the tools to your next event, how to use Twitter, Facebook, Linked-in, YouTube and integrate into your event planning and measurement. * Measure your successTRANSCRIPT
Carol Moxam, CSEPSpecial Event Boot Camp
SOCIAL MEDIA The Event Plan
Listen
LISTEN
Social Media Strategy
• Where to participate
• Who to target
• What content to create
• Marketing & Business Innovation
Crowdsourcing
• Dell Idea Storm• 10,000 ideas• 80,000 comments since Feb 2007
Blog It
• Cocktail of Venues
• Crowd-source Conference Agendas
• Seek the Path of Least Resistance
Posted by Ramesh Sambasivan on March 31, 2009 at 1:35am in Tricks of the Trade
The Event: Pay it Backwards
www.dailychallenge.org
The Charity
The Challenge
• FUNdraiser
• World Record
• Unite the Community
The Social Network
Invite, Share, Join,Celebrate
#pibto
Video Share
http://www.youtube.com/watch?v=vpkfsyUaxww
Photo Share
@Relay for Life
@relayforlife
My Community
• League of Rock
• Event Peeps
• Phone
• In Person
RSVP’s
#eventprofs
Mondays - 9:00 p.m. to 10:00 p.m.
Thursdays - 12:00 p.m. to 1:00 p.m.
Polls
Share You Event Photos
Word Press
Event Boot Camp Seven Day Challenge
• Build It
• Blog It
• Practice It
• Share It, Facebook, Twitter, Linked-In, You Tube, Photos
• Challenge
• Affiliate
Challenge #1
• Tweet @eventbootcamp your twitter url
Measurement
Carol Moxam, CSEP
Special Event Boot Camp
@eventbootcamp
#eventbootcamp
416-616-6670THANK YOU