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Rethinking Public Relations: How to generate results that build business!

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Page 1: PIABO - NOAH16 London

Rethinking Public Relations:How to generate results that

build business!

Page 2: PIABO - NOAH16 London

GET YOUR TICKET TODAY!www.noah-conference.com

2-3Tempodrom, Berlin Old Billingsgate, London

NOV201722-23 JUN2017

SAVE THE DATE

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Services

S O C I A L M E D I A C O N T E N T C R E A T I O NP U B L I C R E L A T I O N S

Digital communication Media relations

Speaker opportunities Speaker App-PR

Event-PR Produkt-PR

Corporate Communications Personal Branding

Digital Strategy Social Media Management

Blogger Relations Influencer Relations

Testimonial Engagement Social content production Community management

Editorial planning

Infographics Corporate Publishing

Editorial SEO Photo& video production

Employer Branding Website & blog production

Event management Editorial management

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B2C

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B2B

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v„If i was down to my last dollar, I’d spend it

on public relations.“

Quote: Bill Gates

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Only 32% trust in advertising.

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D O N ’ T B E C O F F E E .

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B E S T A R B U C K S

.

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D O N ’ T B E W A T E R .

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B E E V I A N .

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Unique Communication Point

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Everyone has…

- a Startup

- is changing the world

- is raising money

- or even has Ashton Kutcher as an investor…

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Startups mostly don’t compete against each other,

they compete against no one giving a shit!

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Thinkoutsidethe box,

literally…

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The Mercedes Star of Communication

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Be a purple cow!

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The 3 R’s of Personal Branding

Recognition

Reputation

Respect

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Strong personal brands add value to corporate brands!

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Personal Brandingis a leadership requirement.

Not a self promotion campaign.

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The world doesn't have to know you.

Your target group does!

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The Mercedes Star of Communication

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INT

ER

ES

T

T I M E

L I F E O F A N E W S T O R Y

N E W S J A C K H E R E

Breaking newsDone

Journalists scramble for additional information

Public excitement growthOld news

Peak

We identify current events and developing news that stand in relation to your business, create fitting statements and direct quotes for you and provide these to the media.

This way, we cater to the media’s craving for expert insights and statements. You will become a valuable partner for editors.

The result: Increased media coverage and positioning as a searched-for expert in the media.

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N E W S J A C K I N G

How We Work

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!Positioning of our client in regards to the Apple Watch.!

+++ BREAKING NEWS+++

Concrete information about Apple Watch is being published.

We coordinate a suitable comment with our client and mail it to target media.

His statement was picked up and published in several outlets.

STATEMENT

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Its all about engagement!

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Reach the Hearts and Minds of your Audience

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Employer Branding

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Contact us Today

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PIABO PR GmbH

Weinmeisterstraße 12, D-10178 Berlin

+49 (0)30 2576 205 0 +49 (0)30 2576 205 25 www.piabo.net

twitter.com/piabo facebook.com/piabo.net

T F W

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+49 (0)17 2781 828 7 linkedin.com/in/tilobonow twitter.com/tilobonow pinterest.com/tilobonow tilo.bonow

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T I L O B O N O WF O U N D E R & C E O

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Selected Completed NOAH Transactions

Focus on Leading European Internet companies

Covering over 400 companies across 25 online verticals, a broad range of over 500 investors as well as 100+ online-focused corporates

Deep understanding of industry dynamics

Ability to add value beyond banking advice

Facilitates overall process and minimizes management distraction

NOAH Advisors is globally well connected and has direct access to virtually all key players in the industry

Knowledge of and strong relationships with potential buyers’ key decision makers

Proactively finds and unlocks attractive investment opportunities for leading investors

Annual NOAH Conference in its 8th year

Over 40 years of combined relevant M&A experience

Routine execution of M&A and financing transactions with sizes of several billion euros

24 successfully completed NOAH Advisors transactions underline successful transfer of M&A competencies to the Internet sector

Entrepreneurial mind-set, focused on growing the business and establishing a reputation for excellence

Ability to deliver top results in short time frames

Highly success-based compensation structures align interests of clients and NOAH Advisors, and demonstrate conviction to deliver top results

Creative deal solutions

September 2015

December 2014

September 2014

October 2014

May 2014

Sale of a 70% stake in

to

Exclusive Financial Advisor to Drushim and its Shareholders

Sale of 100% of

for $800m to

Exclusive Financial Advisor to Fotolia and the Selling Shareholders

Sale of 100% of

for €80m to

Exclusive Financial Advisor to Trovit and its Shareholders

Sale of controlling stake in

to

Exclusive Financial Advisor to Facile.it and its Shareholders

sold 100% of

for $228m to a joint venture between

Exclusive Financial Advisor to Yad2 and its Shareholders

Unique Industry Know-How

Unmatched Network and Relationships

Strong Investment Banking Competence

Full Commitment - We Are Entrepreneurs!

EUROPE’S LEADING INTERNET CORPORATE FINANCE BOUTIQUE

September 2016October 2016

May 2016

Investment in

by

Financial Advisor to Oakley Capital

Exclusive Financial Advisor to 10Bis and its Shareholders

®

Marco RodzynekManaging Director & Founder

[email protected]

Jan BrandesManaging Director

[email protected]

Justus LumpeManaging Director

[email protected]

The NOAH Advisors Core Banking Team

Nikhil ParmarDirector

[email protected]

10Bis Drushim

Acquisition of a Majority Stake in

by

from

at a valuation of €300m

Investment in

Exclusive Financial Advisor to KäuferPortal and its Shareholders

by

84% Ownership