media-kit 2014
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Media-Kit 2014Valid from January 1, 2014
2014 Profile and Circulation
Short profile: IKZ-HAUSTECHNIK has been published since 1872. Today the „IKZ“ is one of the leading specialist periodicals serving the German plumbing, heating, air-conditio-ning and building technology equipment industry. It is also a media partner of the National Federation of Plumbing, Heating and Air-Conditioning Companies (ZVSHK). IKZ-HAUSTECHNIK offers trade information for sanitation, heating and air-conditioning engineers, wholesalers and manufacturers. The magazine is known for its high-quality, practical content providing valuable support to industry professionals in the course of their day-to-day work. Not for nothing does the „IKZ“ boast the highest sales in its field (17,854) and by far the highest number of subscribers (17,674).
IKZ-FACHPLANER is a regularly appearing editiorial section of IKZ-HAUSTECHNIK and provides technicians in the planning office and architects and planners in the HVAC sector with up-to-date theoretical and practical information relating to technical installations in buildings. The reverse-page format combining the content of IKZ-HAUSTECHNIK is the ideal way of dovetai-ling information from the two complementary areas — building technology planning and the HVAC trade.
Frequency: 22 times a year, every 2nd publication incorporates IKZ-FACHPLANER.
Print run: 34,000 copies
Circulation audit: Controlled by IVW (Information Community of the As-sessment of the Distribution of Advertising Mediums) in Germany. IVW is responsible for insuring the truth-ful and clear documentation of distribution figures within the German press (www.ivw.de).
Total circulation: 33,556 copies (IVW, 1st quarter 2014) The sales of IKZ-HAUSTECHNIK / IKZ-FACHPLANER in the comparison with other trade magazines of the branch. Please ask for more details.
Verkaufte Auflagen der SHK-FachzeitschriftenQuelle: IVW-Auflagenliste - 1. Quartal 2014
Erstellt von Peter Hallmann 29.04.2014, STROBEL VERLAG GmbH + Co. KG
366 3034
396 600 4500
450 4400
610 1901 500
634 4683
643 2
850 288
975 7905
1346 123 21
1678 6654 4023
1766 361 14
2343 5
3096 56 99
3715 2105 240
10646 7028 180
0 2000 4000 6000 8000 10000 12000 14000 16000 18000
Copies
IKZ-HAUSTECHNIK / IKZ-FACHPLANER
SBZ
Baumetall
cci Zeitung
TAB
SHT
TGA Fachplaner
HLH
RAS
SHK Profi
SI-Informationen
Moderne Gebäudetechnik
SanitärJournal
Heizungsjournal
Sanitär + Heizungs Report
Subscription copies (without member copies )
Member copies
Other sales copies
Retail copies
10
1
Louis Sullivan, amerikanischer Architekt, 1856-1924
FORM FOLLOWS FUNCTION
Der Thermostat www.oventrop.de
IKZ- Seite 1
1/2
| Jan
uar
2014
Komfortable Badeinrichtung Seite 28
Ausreichende Be- und Entlüftung Seite 40
Vorschriften für Trinkwasser Seite 44
Medienpartner des zvshk und von shk-Fachverbänden
www.ikz.de
magazin für gebäude- und energietechnik
Luft- und kLima- technik von aL-ko
easyair® flati einfache, schnelle auslegungi kurze Lieferzeiten (max. 4 Wochen)i schnelle montage durch klick- verbindungen
easyair®
I Energieeffizienzstandardmäßigi optional mit aiRQuaLitiZeR®: bedarfsabhängigeLüftungdurchvoc-sensorik
aTeasy®
i einfache, schnelle auslegungi kurze Lieferzeiten (ca. 5 Wochen)I attraktivesPreis-Leistungs-Verhältnis
aTfLex®
I individuellundflexibelI mittlerebisgroßeLuftmengeni einfache montage
aL-KO THErM GMBH i Bereich Luft- und Klimatechnik i Hauptstraße248–250i 89343Jettingen-Scheppachi GermanyFon+49822539-0iFax+49822539-2113i [email protected] i www.al-ko.com
Titelseite IKZ Fachplaner-2014.indd 1 25.02.14 12:48
www.ikz.de
magazin für planer, berater und entscheider der gebäudetechnik
Mär
z 20
14
Mikrobielle Korrosion Seite 8
Smart Home / Smart Building Seite 14
Großwärmepumpen Seite 24
IKZ is well known for its high-quality and practical content.
2014 Editorial Calendar
Issue 1/2 3 4 5
Main topics Wall-mounted plumbinginstallations / Bathroom fittingsCupboards with mirrors / Exhaust equipment and sound attenuator / Measuring instru-ments and testing devices / Electronical radiator control / Circulating pumps / Refrigeration
Fittings to plug / Digital Bath / Kitchen fittings / Heat generator / Hydraulic points / Centralisedvacuum cleaning systems / Commercial vehicles
Circulation systems / Barrier-free bathrooms / Saunas, whirlpools and steam baths / Tank installations / Surface heating and cooling systems / Hydraulic adjustment / Solar technology / Domestic hotwater systems / Power-heat- coupling / Fire protection
EXHIBITION ISSUE SHK Essen 2014
Official issue of the trade fair.
Deadline for advertisements December 20, 2013 January 10, 2014 January 29, 2014 February 12, 2014
Date of publication January 17, 2014 January 31, 2014 February 19, 2014 March 5, 2014
Issue 6 7 8 9
Main topics Drinking water hygiene / Pressureboosting systems / Roof drainage / More boiler plants / Expansionjoints / Radiators / Liquefiedpetroleum gas / Renewable Energies / Heat pumps / Air ducts and -diffusers / Fans / SmartHome
EXHIBITION ISSUE IFH/Intherm
Official issue of the trade fair.
Wastewater treatment facilities / Rainwater- and grey waterharvesting / Flow heaters /Local- and destrict heating /Thermal insulation / Controlengineering / Touchlessfaucets / Geothermie / Concretecore activation / Flow control /TGA-Software
Electronic flushing systems /Barrier-free bathrooms / Floordrains and Shower trays / Boilers for pellets, cut chips andbilled wood / Portable heaters /Working clothes and protectiveclothing
Deadline for advertisements February 26, 2014 March 12, 2014 April 3, 2014 April 16, 2014
Date of publication March 19, 2014 April 2, 2014 April 25, 2014 May 9, 2014
2014 Editorial Calendar
Issue 10 11 12 13
Main topics Special Renewable Energies / Drinking water filter / Swimmingpool equipment / Exhaust equipment and silencer / Safety andregulating fittings / Circulationpumps / Air treatment systems /Fire protection / Lighting techno-logy
Bathroom faucets / Gas installation /Digital Bath / Metering of heatand water / Pressure maintenanceand degassing / Convectors / Pipesystems and -fittings for heatingand storage water
Domestic water stations / Drinking water heaters / Facilitiesfor labor- and surgeries /Tank installations / Surface heating and cooling systems /Heat pumps / Ventilation and airconditioning systems /Pressure boosting systems /Airducts and -diffusers
Wastewater treatment facilities /Sanitary ceramics and -acrylic /Bathroom furniture and accessories / Fuel cells / Bufferstorage / Hydraulic adjustment /Tools and machines
Deadline for advertisements May 2, 2014 May 15, 2014 May 28, 2014 June 12, 2014
Date of publication May 23, 2014 June 6, 2014 June 20, 2014 July 4, 2014
Issue 14 15/16 17 18
Main topics Drinking water hygiene / Wallmounted plumbing installations /Bathtubs, showers an enclosures /Calorific value systems / Raditors / Individual room control / Software / Drinking water stations / Local- and destrict heating / VRF-airconditioning systems / Fans
Special: Renovation (Details onpage 5) / Water treatment systems / Sanitary equipment in the semiand public areas / Barrier-freebathrooms / Boilers for pellets,cut chips and billed wood / Exhaust gas analysis / Circulating pumps / Pressure maintenanceand degassing / Renewable Energies
Special: Commercial vehicles(Details on page 5) / Electrictrace heating / Fire andsound protection / Shower WC / Regulation and stop fittings /Photovoltaic systems / Controlleddomestic ventilation / Plumbingtechnology
Wastewater rising systems /Drinking water heaters / Rainwater- and grey waterharvesting / Heat pumps /Portable heaters / Surface heating and cooling systems /Barriere-free bathroom planning /Concrete core activation / Refrigeration / HVAC-Software
Deadline for advertisements July 7, 2014 July 28, 2014 August 18, 2014 August 29, 2014
Date of publication July 25, 2014 August 15, 2014 September 5, 2014 September 19, 2014
2014 Editorial Calendar
Issue 19 20 21 22
Main topics Fittings to plug / Gas installation /Bathroom furniture and accesso-ries / Swimming pool equipment /Heating water filtration / Thermalinsulation / Home automationsystems
Drinking water filter / Electronicflushing systems / Saunas,whirlpools and steam baths /Electricity-generating heatingsystems / Exhaust equipment and silencer / Centralised vacuumcleaning systems / Fireplacestoves / Drinking water hygiene /Contracting / Fans
Special: Tools and machines(Details below) / Floor drains and Shower trays / Bathtubs,showers an enclosures /Around the guest toilet / Heat generators / Metering of heatand water / Hall heaters
Regulation and stop fittings / Wall-mounted plumbing installations / Sanitary ceramics and -acrylic /Heat pumps / Portable heaters / Pressure maintenance and degas-sing / Radiators / Ventilation and airconditioning systems /Sanitary equipment in the semiand public areas / Heat recovery
Deadline for advertisements September 11, 2014 September 25, 2014 October 10, 2014 November 3, 2014
Date of publication October 2, 2014 October 17, 2014 October 31, 2014 November 21, 2014
Issue 23/24 Special 15/16 Special 17 Special 21
Main topics Drinking water hygiene / Barrier-free bathrooms / Light systems in the bathroom / Circulation pumps /Surface heating and cooling systems /Control engineering / Particulatefilter for solid fuel boilers / Soft- ware / Swimming pool equipment /Heat- and cold insulation / Fire protection / Building control systems
Special: RenovationFrom the cellar to the roof
Heating Boilers / Exhaust systems /Portable heaters / Drinking water heaters / One pipe heating sys-tems / Wall-mounted plumbing installations / Barrier-free living /Controlled domestic ventilation
Special: Commercial vehicles Always remain in the track
Transporter / Station wagon / Special vehicles / Vehicle fitments / Trailer / Ladders / Lifting platforms / Natural gas vehicles / LPG vehicles
Special: Tools and machinesStrong helpers
Measuring, inspection and ana-lysis equipment / Electrical tools (Power supply and battery) /Plumber tools / Accident pro-tection
Deadline for advertisements November 24, 2014 July 28, 2014 August 18, 2014 August 29, 2014
Date of publication December 12, 2014 August 15, 2014 September 5, 2014 September 19, 2014
2014
Format Width x Height mm (Bleed format) b w / 2 colour 3 colour / 4 colour
2/1 pages 420 x 297 13 301,- 13 913,-
1/1 page 210 x 297 6550,- 6956,-
3/4 page 150 x 297 or 210 x 219 5290,- 5600,-
2/3 page 134 x 297 or 210 x 197 4784,- 5090,-
Juniorpage 148 x 210 4060,- 4335,-
1/2 page 103 x 297 or 210 x 146 3713,- 3988,-
1/3 page 71 x 297 or 210 x 106 2621,- 2897,-
1/4 page 56 x 297 or 103 x 146 or 210 x 84 2009,- 2213,-
1/8 page 56 x 146 or 103 x 84 or 210 x 50 1204,- 1408,-
Format Width x Height mm (Printing area) b w / 2 colour 3 colour / 4 colour
1/1 page 184 x 265 6520,- 6820,-
3/4 page 137 x 265 or 184 x 198 5190,- 5490,-
2/3 page 121 x 265 or 184 x 176 4690,- 4990,-
Juniorpage 137 x 190 3980,- 4250,-
1/2 page 90 x 265 or 184 x 130 3640,- 3910,-
1/3 page 58 x 265 or 184 x 86 2570,- 2840,-
1/4 page 43 x 265 or 90 x 130 or 184 x 63 1970,- 2170,-
1/8 page 43 x 130 or 90 x 63 or 184 x 30 1180,- 1380,-
1/16 page 43 x 63 or 90 x 30 640,- 740,-
All prices are in EURO on the basis of our general terms and conditions.
Frequency discounts:
3 adverts = 3%6 adverts = 5%12 adverts = 10%18 adverts = 15%24 adverts = 15%
Volume discounts:
3 pages = 5%6 pages = 10%12 pages = 15%24 pages = 25%
New as from 2014:
Please ask for our new combination offers!
Printing documents:
Only digital data, preferred as High-End PDF (PDF X3/2002), compatible with Adobe Acrobat 1.3; all types and pictures included.
Bleed formats:
Please add 3 mm trim per bled edge.
Printing process:
Offset
Advertisement Formats,Prices and Conditions
2014
EditorMarkus Sironi (Editor-in-chief)Tel.: +49/2931/8900-46Fax: +49/2931/[email protected]
Sales ManagerUwe DerrTel.: +49/2931/8900-23Fax: +49/2931/[email protected]
Advertisements ManagerStefan HoffmannTel.: +49/2931/8900-22Fax: +49/2931/[email protected]
Online Advertisements ManagerStefan SchütteTel.: +49/2931/8900-27Fax: +49/2931/[email protected]
Advertisements SalesJocelyn BlomeTel.: +49/2931/8900-28Fax: +49/2931/[email protected]
STROBEL VERLAG GmbH & Co. KGP.O. Box 5654, 59806 Arnsberg, Tel.: +49/2931/8900-0Fax: +49/2931/[email protected]
DenmarkUwe SommerfeldIserstr.58, 14513 Teltow, GermanyTel.: +49/3328/3090566Fax: +49/3328/[email protected]
Switzerland / LiechtensteinRico DormannMedia Consultant MarketingMoosstr. 7, P.O. Box 5748803 Rüschlikon, SwitzerlandTel.: +41/44/720 85 50Fax: +41/44/721 14 [email protected]
AustriaSimon FahrBreitenbergstr. 17 87629 Füssen, GermanyTel.: +49/8362/5054990Fax: +49/8362/[email protected]
ItalyMedia & Service International s.r.l.Via Giotto 3220145 Milano, ItalyTel.: +39/02/48006193Fax: +39/02/[email protected] contact: Franco Brovelli
Other regionsLutz KrampitzIm Schlenk 3447055 Duisburg, GermanyTel.: +49/203/4568266Fax: +49/203/[email protected]
Contacts /International Sales Offices
STROBEL VERLAG GmbH & Co. KG Zur Feldmühle 9-1159821 Arnsberg / GermanyTel. +49 2931 8900-0 Fax +49 2931 8900-38www.strobel-verlag.de
Multi-channel information
Mobile app
www.ikz.de/facebookwww.ikz.de/twitterwww.ikz.de/xing
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Medienpartner des zvshk und von shk-Fachverbänden
www.ikz.de
magazin für gebäude- und energietechnik
www.ikz.de
magazin für planer, berater und entscheider der gebäudetechnik
Juni
201
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Berührungslose Waschtischarmaturen Seite 8 Brandschutz
Seite 22 Energie- und Risikoberatung Seite 26
LÜFTUNGS- UND KLIMA-TECHNIK VON AL-KO
ATEASY®
I einfache, schnelle AuslegungI kurze Lieferzeiten I Attraktives Preis-Leistungs- Verhältnis
ATFLEX®
I individuell und fl exibelI Änderungen bis 4 Wochen
vor Auslieferung möglichI mittlere bis große Luftmengen
AL-KO THERM GMBH I Bereich Luft- und Klimatechnik I Hauptstraße 248 – 250 I 89343 Jettingen-Scheppach I GermanyFon +49 8225 39-0 I Fax +49 8225 39-2113 I [email protected] I www.al-ko.com
Social media
Website
Email-newsletter
Web-TVProfessional magazine
For planners and technicians in the HVAC sector
For craftsmen and technicians in the sector of plumbing, heating, building technology
Professional magazine
Please note:
Additionally to the advertisements in our printed magazineswe can off er a wide range of digital advertisements.
Please follow the link below to download the media kit of our digital off ers!
www.businessad.de/mediadaten_english/Media_engl_ikz.pdf
05-14_Waben_210x148_HT-FP_engl.indd 1 08.05.2014 10:10:56