UKUBANG.COM

MEDIA KITMEDIA KITMEDIA KITMEDIA KITM E D I A K I T

OVERSEAS

Ukubang.com is a new media marketing specialist targeting Chinese independent travelers. It is targeting specific overseas travel destinations (cities or countries) to provide product introductions and discounts for visiting Chinese tourists.

Ukubang.com helps Chinese FIT customers access overseastravel information and useful coupons to help them save moneyand have fun during their holidays.

Introduction

Emerging China Outbound Market

Number of Chinese Outbound Travelers (Million)

Average Increase:18% Annually

·Number of visitors keep increasing 18% on yearly basis·Chinese outbound tourist average spend: US$3,706 per person·Travel expenditure in total (2013): US$102 billion (No.1 in the world)·Outbound spending will increase 15% on yearly basis for the next 17 years·75% of outbound tourists are from east China including Beijing, Guangzhou,

Shanghai etc

Ukubang Users

Demographics: Middle class and wealthy Chinese FIT TravelersCharacteristics: Energetic, fond of travel, adventurous, multi-lingual

Age range: 24-45

High-income

Overseas travel experience: 2-3 times each year

Chinese Tourist Spending Habits Total Spending in 2013: US$102 Billion

Shopping

Transp

ortation

Accommodatio

n

Local Tours

, Dining etc

Most Popular Destinations for Outbound Travel

2013 2012

Hong Kong, China Hong Kong, China

Australia Australia

France Japan

Korea France

Singapore Korea

United States Singapore

Canada United States

Japan Taiwan, China

Taiwan, China Germany

Germany New Zealand

Contains:·Coupons offered by local brand vendors, including hotels, shopping outlets, restaurants, attractions, tours, performances, entertainment, car rental, outdoor activities and other services·Introduction of destination history, culture and folk customs·Introduction to travel highlights, featured tour packages, theme events, etc·Tips for overseas travelers·Destination photo highlights

How to Get Your Market Share?

Web

App

Ukubang Cloud Data

ConsumersVendors

• Ukubang.com• 2345 Search Engine• VeryZhun • Tourism Bureau• Tuniu, Qunar, Lvmama... (in the process)

• 32 Destinations • 5600 Qualified Vendors • 2000+ Discount Vouchers

Ukubang Social Media Platforms

280 million users in China

500 million users in China

Airport Visa office

Online RequestTravel InsuranceJoint Promotion

Marketing Campaign

ConsumersVendors

Ukubang Booklet (Supplement)

Weibo WeChat

How to Get Your Market Share?

Advantage of New Media Tools

New Media Traditional Media

Distribution On-demand Untargeted

Return onInvestment High Low

Connection / Interaction Fast & Transparent Weak link/

Slow feedback

Data Synchronization Real-time updating Weekly, monthly, quarterly, yearly

Usage detail /Consumption habit

Automatically recorded by system No customer details

Display Platform Web, APP throughdigital device, social media

Newspaper, magazine, TV, broadcasting

Get Involved Now at ONLY:US$ 9,200 per year

Ukubangwill offer the following services in this package

Ukubang.com website listing(Valued at $12K)

Ukubang APP listing (Valued at $20K)

·Translation, editing, image processingof all information provided by brand vendors

·Uploading text and images

·Brand vendor introductions (text & images) will be displayed on the Ukubang.com website and Ukubang App for one year. (Figure 1 & 2)

·The discount offers and sales activities of brand vendors (text & images) will be displayed on Ukubang.com website and Ukubang App for one year . (Figure 3 & 4)

1

2

4

3

5

6 7

Ukubang @ Weibo (Valued at $18K)Ukubang @ Wechat (Valued at $8K)

·One week of Weibo banner promotion (Figure 5) and text promotion once or twice a year

·WeChat platform promotion once or twice a year (Figure 6 & 7)

Brand vendors will be featured on Ukubang's official strategic partner platform including 2345 Search Engine and Veryzhun, with more (Tuniu, Qunar, Lvmama, etc) coming soon

Ukubangwill offer the following services in this package

Ukubangwill offer the following services in this package

·Estimated exposure: 1.6 billion per year·Third-party user: 600 million

Ukubang Booklet (Valued at $10K)·Two general pages in Ukubang Booklet ·Translation, editing, image processing of all information provided by brand vendors·Design and typesetting of the two-page content

SupplementSubject to different destinations

Ukubang APP Hawaii Tourism Bureau

Example: AvisUkubang Weibo

Ukubang WeChat

Coupon Booklet (Supplement) Web Promotion of Avis

Ukubang Cooperation Partners