2014 artba media kit

2014 ARTBA MEDIA KIT 1

MEDIA KIT2014“Transportation Builder” magazine

Leadership Directory & Buyers’ Guide

Web & Digital Advertising Opportunities

2 2014 ARTBA MEDIA KIT

Reach the Transportation Design & Construction Center of InfluenceThe American Road & Transportation Builders Association (ARTBA) is where the top executives from highway and bridge contractors, engineering firms, traffic safety companies, materials and services firms, heavy equipment manufacturers, researchers, educators and public officials all come together under one roof to move the industry forward. ARTBA focuses exclusively on building and protecting the transportation infrastructure market.

ARTBA’s nearly 6,000 members are among the most influential people and companies in the industry. And because ARTBA members are vested in the association’s cause, they are actively involved and engaged. They rely on ARTBA for federal legislative, safety, environmental and regulatory news impacting transportation development.

Size of the Market is Significant• Transportation construction generates $354

billion in total annual economic activity for the nation—the equivalent of 2.25 percent of Gross Domestic Product.

• A total of $121.3 billion in highway, bridge, ports and waterways, airport runways and terminals, transit and rail construction work was completed in the United States during 2013.

Reach Your Target Audience• Three-quarters of the top 50 transportation

contractors on the ENR top 400 contractor list are ARTBA members. All ARTBA contractor members on the list account for over 58% of reported transportation-related revenues.

• 80 percent of the world’s 20 largest equipment manufacturers are ARTBA members.

• ARTBA members account for nearly 85 percent of transportation related revenues, or $13.4 billion, for the top 150 transportation planning and design firms on the ENR top 500 list.

Why Advertise with ARTBA?

• 19,862 federal, state, and local transportation officials and safety professionals receive the digital “Transportation Builder.”

“Transportation Builder” Readers Make Purchasing Decisions• Transportation construction contractors spend

nearly $7 billion annually in equipment purchases, leases and rentals, and other capital investments.

• On average, transportation construction contractors spend 10 times more on equipment and capital investment annually than general construction firms. The average ARTBA contractor annually spends over $500,000 on equipment and capital investments.

Growing Your Market• Advertising in ARTBA publications is a unique

opportunity to support the mission of the only national association that works exclusively to grow and protect the U.S. transportation design and construction market. Increased federal investment in surface transportation provides new market opportunities for industry firms.

There are a variety of reasons why industry firms make ARTBA’s publications a key part of their advertising strategy.

On the cover: Top photo courtesy of Gresham, Smith and Partners.Bottom photo courtesy of Vecellio Group, Inc.


GET YOUR COMPANY IN FRONT OF NEARLY 6,000 “MOVERS AND SHAKERS” IN TRANSPORTATION DESIGN & CONSTRUCTION

The ARTBA Influence

5% MATERIALS & SERVICES

CEO/President/ Vice President/Director 38%

2%

15%

6%

4%

35%

Project Manager

Elected & Public Agency Officials

Safety Professionals

Other

Total: 100%

Sales/Marketing Professionals

“Transportation Builder” Print Circulation By Title:

82.5% CONTRACTORS

10% FEDERAL OFFICIALS

50% COUNTY/LOCAL OFFICIALS

40% STATE OFFICIALS

12.5% PUBLIC OFFICIALS

Potential Equipment Purchasers:

Potential Engineering & Traffic Safety Services Purchasers at Public Agencies:


ARTBA MEMBERSARTBA publications reach the decision makers from some of the nation’s leading firms, such as:

Planning & Design• AECOM• AMEC Environment & Infrastructure, Inc.• CDM Smith• CH2M HILL• Dewberry & Davis LLC• FIGG• Gannett Fleming, Inc.• Hatch Mott MacDonald, Inc.• HDR Engineering, Inc.• HNTB Corporation• H.W. Lochner, Inc.• Johnson, Mirmiran & Thompson (JMT)• Kimley-Horn & Associates, Inc.• Michael Baker Jr., Inc.• Parsons • Parsons Brinckerhoff, Inc.• Reynolds, Smith & Hills, Inc. (RS&H)• STV Incorporated• T.Y. Lin International• URS Corp.• Volkert, Inc.

Materials & Services• American Bridge• Astec Industries• Heritage Construction & Materials• High Steel Structures• Martin Marietta Materials• NuStar Energy L.P.• Oldcastle Materials• Summit Materials• Vulcan Materials

Contractors• Ames Construction• Austin Bridge & Road• Balfour Beatty Construction• Clark Group• Colas• Corman Construction• C.W. Matthews Contracting Co., Inc.• Dragados USA, Inc.• Flatiron• Fluor• G.A. & F.C. Wagman• Granite Construction• J.D. Abrams, Inc.• Judlau Contracting• Kiewit Corp.• Kokosing Construction• The Lane Construction Corporation• New Enterprise Stone & Lime• PCL• Perini Corp.• Skanska USA, Inc.• Teichert Materials Group• The Walsh Group• United Infrastructure Group• Vecellio Group• Williams Brothers• Wright Brothers Construction• Zachry Construction Corporation

GOVERNMENT AGENCIESThe print and digital versions of “Transportation Builder” reach 19,862 officials at the federal, state, county and municipal organizations responsible for our nation’s highways, bridges, transit, airports, and other infrastructure projects.

The ARTBA Influence (continued)


Transportation Builder, the flagship publication, has an editorial focus that reflects the mission of the association. Published six times annually, it is the most trusted and authoritative source of information on federal transportation development issues. It is different than any other industry magazine because of its singular focus and in-depth coverage of investment, policy, safety, economics, and environmental and regulatory issues—all of which impact the development of the transportation construction market. It also spotlights the latest design and construction techniques of key transportation projects from around the U.S.

www.transportationbuilder.org.

• Transportation Contractors

• Consulting engineers

• Subcontractors

• Federal, state & local transporta-tion officials

• Asphalt, concrete, cement and aggregate producers

• Construction safety professionals

• Environmental professionals

• Equipment manufacturers

• Traffic safety manufacturers and suppliers

• Researchers and educators

• Elected officials

TRANSPORTATION BUILDER READERS

Readers of ARTBA publications are the decision makers at their firms or public agencies. Advertising in ARTBA publications will help brand your products and services in front of these key audiences: top executives with highway and bridge contracting companies, planning and design firms, federal officials at the U.S. Department of Transportation and modal agencies, Federal Highway Administration field offices, safety engineers and equipment procurement officers at state and local transportation departments, and members of Congress and their staffs.

ARTBA Members Stay Connected in Print, Online and in Person

Leadership Directory & Buyers’ Guide confirms that ARTBA members are the “who’s who” of transportation design and construction. This is the association’s largest publication and most frequently utilized resource throughout the year. This convenient directory helps members connect with each other easily and often. The Buyers’ Guide section allows companies to provide more information about their products and services through expanded listings that appear in the printed directory and online at www.artba.org. It is annually published in December.

www.artba.org is the leading online resource for transportation development professionals. ARTBA’s website features the latest transportation investment, policy, economic, environmental and safety news from Washington, D.C.

For more information on advertising sales, please contact Peter Embrey at 202.289.4434 or [email protected].


In addition to featuring your company in print on the pages of “Transportation Builder,” your ad can be digitally enhanced with these options:

Digital Advertising

Digital ARTBA Washington NewslineHave your company logo and contact information featured in the weekly “Washington Newsline,” which informs ARTBA’s nearly 6,000 members of current legislative and government activities. It is the association’s most widely read communication.

Ad SizesAll dimensions are in inches, width by height. 7 3/4” x .75”

Rates$1500/month$500/week

www.artba.orgAn online hub for information about transportation design and construction issues and linked to more than 200 external sites, artba.org keeps members up to date on advocacy, economics and research, safety, and news. The number of users and the amount of time they spend have doubled since the redesign of ARTBA’s website.

Ad Sizes•Alldimensionsareinpixels,widthbyheight. 200px x 200-250px•RecommendedFileSize:30KB•Graphics:Adresolutionis72dpi.Stillimagesonly. No flash, 3D animation or other rich media.

Rates (Page Cost Per Month)ARTBA Store Home Economics & Research Main PageMiddle left-hand side $1200 Upper right-hand side $1000 Lower left-hand side $800

Advocacy Section Main Page Safety Section Main PageUpper right-hand side $1000 Upper right-hand side $1000Lower left-hand side $800 Lower left-hand side $800


ARTBA events put you face-to-face with industry leadership. Contact ARTBA Vice President of Meetings and Events Ed Tarrant at [email protected] to learn more about high-profile sponsorship opportunities. Demonstrate your company’s commitment to ARTBA and market growth.

2014 Key Meetings & EventsOpportunities to position your company and its brand before thousands of leading industry executives are abundant through sponsorships at ARTBA-hosted or -managed events throughout the year, including:

• CONEXPO-CON/AGG 2014

• ARTBA National Convention

• ARTBA Federal Issues Program

• Transportation Construction Coalition Fly-In

• Dr. J. Don Brock TransOvation™ Workshop

• Local Transportation Management Virtual Conference & Innovation Showcase Featuring “Best Practices in Work Zone Safety”

• Public-Private Partnerships in Transportation Conference

• Four ARTBA Regional Meetings

Digital Advertising

ARTBA Events


Digital “Transportation Builder” MagazineHave your company ad in the digital magazine reaching 19,862 officials at the federal, state, county and municipal organizations.

See ad sizes and rates on pages 9-10.


July-August 2012

TransportationBuilder 1

builder®July-August 2012

Special Report:

ARTBA Analysis MAP-21

builder®2014 Editorial Calendar*

January/February: CONEXPO-CON/AGG 2014 Preview•TheRoadtoMAP-21Reauthorization:PartI Special Section: Contractor survey results on 2014 equipment

BONUS Distribution in March at CONEXPO

March/April: Innovation Issue•InFocus:transportationdesign,construction,safety,materials,equipment& technology innovations.•TheRoadtoMAP-21Reauthorization:PartII

May/June: Annual Transportation Safety Source•Roadwayworkzonesafetytraining,productsandprograms.•P3sinTransportationProjectProfiles•26th Annual ARTBA P3 Conference Preview•TheRoadtoMAP-21Reauthorization:PartIII

July/August: Multi-modal Projects & ITS •Bridges,ports,waterways,andintelligenttransportationsystems. •2014ARTBANationalConventionOverview•Mid-YearTransportationConstructionMarketConditionsReport•Dr.J.DonBrockTransOvation™WorkshopProgram•TheRoadtoMAP-21Reauthorization:PartIV

September/October: 11th Annual “Through the Lens”•Spotlightingthe“bestpictures”intransportationconstructionassubmitted by industry firms, organizations and public agencies.•ARTBAplanning&design(P&D)firmsourcebookandsneakpeekat 2015 P&D market•TheRoadtoMAP-21Reauthorization:PartV

November/December: 2015 Transportation Construction Economic Forecast•Profileof2014-15ARTBAchairman&newleadershipteam

Regular Features•President’sdesk•Chairman’scolumn•Economicsreports•Environmental&regulatoryreview•Legalcolumn•Membernews•Q&AwithWashingtonpolicyelites

PR opportunities are available to the readers of “Transportation Builder” magazine. Feature your company in TB. Send your press releases and photos to ARTBA’s Jenny Ragone: [email protected].

*subject to change

Issue Date: Mid-late FebruaryAd Close: January 17 Materials Due: January 15

Issue Date: Mid-AprilAd Close: March 14 Materials Due: March 14

Issue Date: Mid-June Ad Close: May 16 Materials Due: May 16

Issue Date: Mid-AugustAd Close: July 18 Materials Due: July 16

Issue Date: Mid-October Ad Close: September 19 Materials Due: September 12

Issue Date: Mid-DecemberAd Close: November 14 Materials Due: November 14


2014 Editorial Calendar*

SPREADTRIM 16 3/4” x 10 7/8”BLEED 17” X 11 1/8”

THIRD PAGEHORIZONTAL: 8” x 3 3/8”VERTICAL: 2 5/8” x 10”

FULL PAGETRIM: 8 3/8” x 10 7/8”BLEED: 8 5/8” x 11 1/8”

QUARTER PAGE4” x 5”

HALF PAGEHORIZONTAL: 8” x 5”VERTICAL: 4” x 10”

Applications & GraphicsAdobe PDF is the preferred format. EPS and JPEG files are acceptable. All images and PDFs must be high resolution (300 dpi) and should be provided at final size. All PDF files should be created with crop and bleed marks. Convert all RGB graphics to CMYK for printability and fonts must be embeded.

“ARTBA reserves the right, at its discretion and without liability of any nature whatsoever, to reject, cancel or suspend any advertising in whole or in part, in which case any fees paid in advance shall be refunded to the advertiser on a pro-rata basis.”

All dimensions are in inches, width by height.

Ad SubmissionPlease send MAC or PC formatted electronic files less than 10MB to [email protected].

ContactsIf you have any technical questions or need further assistance regarding the specifications in this document, please contact Jenny Ragone at 202.289.4434 or [email protected].


Ad Sizes & Positions


SIZE RATE (1x) RATE (3x) RATE (6x)

Black & White Member/Non* Member/Non* Member/Non*

Full Page $2,675/$3,200 $2,335/$2,860 $1,925/$2,470

Half Page (Horizontal or Vertical) $1,985/$2,225 $1,730/$2,230 $1,445/$1,970 Third Page (Horizontal or Vertical) $1,215/$1,705 $1,050/$1,600 $1,000/$1,400

QuarterPage $1,155/$1,650 $1,000/$1,525 $875/$1,375

4/Color: +$1800*Non-ARTBA member rate

POSITION RATE

Includes 4/Color

Back Cover (BC) +15% to Full Page

Inside Front Cover (IFC) +15% to Full Page

Inside Back Cover (IBC) +10% to Full Page

Spread +20% to Full Page

All other special positions +5%

Revisions & Proofs $50

“Transportation Builder”


SIZE RATE (Black & White)

Full Page $3,700

Half Page (Horizontal or Vertical) $2,900 Third Page (Horizontal or Vertical) $2,725

QuarterPage $1,825

4/Color +$1,800

PREMIUM POSITION RATE

Includes 4/Color

BC $7,275

IFC $7,100

IBC $6,950

Opposite IFC $6,725

Opposite Table of Contents $6,550

Opposite IBC $6,250

Opposite Buyers’ Guide Cover $5,475

Opposite Chairman’s Message $5,850

Opposite ARTBA Staff Directory $5,650

All other special positions +15%

BUYERS’ GUIDE RATE (Cost for one category) 50-word description & listing $550

50-word description, listing & b/w logo $800

50-word description, listing & color logo $975

Additional categories $100/each

Leadership Directory & Buyers’ Guide


Editorial for “Transportation Builder” is provided by key leading industry professionals, seasoned freelance writers, and top ARTBA staff, including:

Pete [email protected]

Jenny RagonePublications Editor & Graphic [email protected]

Rich JulianoSenior Vice President, Strategic [email protected]

Doug Black2014 ARTBA Chairman

Brad SantSenior Vice President, Safety & [email protected]

Matt JeanneretDeputy [email protected]

Beth McGinnEditorial [email protected]

Dave BauerSenior Vice President, Government [email protected]

Dr. Alison Premo BlackChief [email protected]

Nick GoldsteinVice President of Environmental and Regulatory Affairs [email protected]

About ARTBASince 1902, ARTBA has been aggressively and effectively advocating the need for increased surface transportation investment on behalf of the U.S. transportation design and construction industry before the Congress, White House, Executive Branch and federal agencies. ARTBA also defends the industry’s market interests when threatened by dubious litigation or regulation.

ARTBA’s expert economics and research team provides analyses of proposed legislation, regulations and budgets. Cutting-edge market intelligence reports include information on state federa-aid highway obligations, market surveys and the value of construction put in place.

ARTBA is committed to improving safety for workers, pedestrians and motorists. By meeting with national leaders, ARTBA builds understanding of the complex and intricate interaction of safety with all aspects of transportation planning, design, construction, maintenance and repair.

The MissionARTBA’s mission is simple: to grow and protect transportation infrastructure investment to meet the public and business demand for safe and efficient travel. In support of this mission, ARTBA provides programs and services designed to give its nearly 6,000 public and private sector members a global competitive edge.

To learn more about ARTBA, visit www.artba.org.

Key Contacts