the profit newsletter for atlanta reia - december 2012

7/30/2019 The Profit Newsletter for Atlanta REIA - December 2012

1/262012 Atlanta REIA, LLC. All Rights Reserved. Quotation and reprint are not allowed without written permission of the publisher. http://AtlantaREIA.com

Atlanta Real Estate Investors Alliance DEC 2DEC 2012

2012 Atlanta REIA, LLC. All Rights Reserved. Quotation and reprint are not allowed without written permission of the publisher. http://AtlantaREIA.com

Atlanta REIA, LLC2700 Braselton Hwy, Suite 10-183

Dacula, GA 30019P: 678-701-7160 F: 770-216-1560

[email protected]://atlantareia.com

BringYourBusiness

Cards&Flyers

MAIN MEETING &

CHRISTMAS PARTY!

Monday, Dec 3rdCrowne Plaza Ravinia Hotel

4355 Ashord DunwoodyAtlanta, GA

5:30pm - 9:00pm

The Big Property Grab?

By David Lindahl............................... ....................... ................ 1

Quick Start Guide to Real Estate Investing

By Tony Pearl ..................... ....................... ....................... ........ 2

Atlanta REIA Welcomes Petes Friendly Home Inspections

By Jef Nix ...................... ....................... ....................... ............ 9

I You Think Education is Expensive,Try Ignoramce. ~Derek Bok

By Larry Harbolt .................... ....................... ....................... .. 10

How To Create A Solid Direct Mail Piece

By Kathy Kennebrook ..................... ....................... ................. 12

Free Kittens?

By Russ Hiner..................... ....................... ....................... ...... 13

The Mystery o the Missing Trusts

By Bob Massey ...................... ....................... ....................... .. 14

CallerID Note Pro: Get the Names Straight!

By Don DeRosa ...................... ....................... ....................... .. 15

Acquisition, Disposition, Good Decision?!

By Jim Hitt ..................... ....................... ....................... .......... 16

Daisy Chains

By Michael Vazquez ....................... ....................... ................. 18

Your Hourly Wage Is $______ With Short Sales

By Kimberlee Frank .................... ....................... ..................... 19

You Have Questions, We Have Answers. . .

By Karen Bershad ...................... ....................... ..................... 20

Membership Application ......................................................24

Meeting Calendar .................................................................25

Calendar o Events ................................................................26

IN THIS ISSUET

hree years from now you could be

living in a water front property,sleeping in on Monday mornings,doing only the things you want to do andexcitedly walking to the mailbox every-day ready to gather that days set of cashow checks the Postman dropped off.

Its those cash ow checks that allowyou to live this life of leisure and it neverstops to amaze you how they have got-ten as high as they are and they keep in-creasing!!

Oryou could wake up on Monday

morning three years from now, livingthe same life your living now.and ifthats OK with you, thats OK withme. But if you want to change your lifein any way, that change will probably

require money. And heres the deal

you have about two and a half years tostake you claim and get your share ofa lot of wealth thats about to be cre-ated during this big property grab.

What the heck am I talking about? Imtalking about the multi-family real es-tate market. If you will do for the nextthree years what most people wont do,you will be able to do for the rest of youlife, what most people cant.

Im not talking about becoming a land-lord! God no!! Leave that to the quali-

ed management companies who loveto handled tenants, trash and toilets. Imtalking about investing in multi-familyproperties while the prices and cashows are at historic lows and watchingyour wealth and cash ow skyrocket asthe economy gets better.

How do I know this is going to happen?It happened to me, this is how I mademy rst real estate fortune, and theeconomy is lined up perfectly to have thesame thing happen again.

I remember when I rst started teach-ing, at the time I owned just under1500 units. People would say, oh, thatDave Lindahl is so successful because hebought at the right timewhich waspartly true.

continued on p6

David Lindahl will be speaking on commercial real estate investing at our Atlanta

REIA Main Meeting on Monday, December 3rd. David will also be back with us on

Saturday, January 5th or a ull day workshop on commercial real estate investing.

See http://atlantareia.com or more inormation.

Te BigProperty Grab!!By David Lindahl
mailto:[email protected]://atlantareia.com/http://atlantareia.com/mailto:[email protected]



Atlanta Real Estate Investors Alliance DEC 2

Since we just nished our 5-partjourney of Real Estate + The In-ternet = The Perfect Marriage,

(see previous issues) were going to dosomething a little different in this ar-ticle. Were going back to the OldSchool style of real estate investing.

Specically: How To GetStarted in Real EstateInvestingAgain!

The great thing about technology isthat it really helps you leverage yourtime. When set up correctly, you canhave computers & systems do a lot ofthe work FOR you, and thats wonder-ful! However, it takes time, thought,money, and reliable technology. Andthats just to get it set up!

But what if you dont have the time ormoney to do all that? What if yourejust starting out? OR what if yourejust starting outAgain?

Listen, theres a lot of investors whousedto be successful in real estate investing afew years ago, but got out of the gamewhen the market turned to crap. Thatsunderstandable. But you cant stay outof the game for long, or the new oppor-tunities that this market presents will begone forever.

So the market has changed. So what?Do people still need a place to live? Ofcourse they do. Is there still money tobe made in real estate, despite all thelaws the idiots in Washington, D.C.have passed? Yes! You just have to get(back) in the game now & get involved.

So whether youre abrand new or recycledreal estate investor, Im going to helpyou get started right here, right now.Ready? Good!

The absolute FIRST thing you really needto do is: Crank up your buying machine!Start to get calls from motivated sellerscoming in. Once you get that started,youll start to talk to sellers and see whatneeds to happen with their houses & theirsituations. If youve done this before, youshould still know what to do.

To get the calls coming in, theres a lot of

ways to make that happen. But without adoubt, theres still one solid, proven, time-tested, inexpensive, hands-down winnerfor generating calls: Put Up Signs!

You can test what the sign says later.But for now, just put up signs that say:

We Buy Houses.Any Area, Price, Situation.

YOUR PHONE #

Put up at least 10 signs like that inbusy intersections that get trafc. I sug-gest using 18x24 Yellow signs withhandwritten, large black magic marker.Make it neat/readable.

You can get those signs by ordering on-line. Find a print shop that can send you50-100 BLANK yellow, coroplast signs& stakes.

While youre waiting for those signs tocome in, you can go to your local grocery

store & ask them for some cardboardboxes they would otherwise throw away.Thats right: Cardboard boxes! Grabsome, cut out a big rectangle, write yourmessage on it & nail it up in those busyintersections, because theres no excusefor not getting started!

For the phone number, dont screwaround & get an 800 number or any-thing stupid like that. Use a LOCALnumber. People want to deal with local

people. Tested & true.

If you dont have a spare phone number sitting around, use your cell phone number.

If youre paranoid and dont want to dothat, heres an excellent quick tip: Goget a Gmail account (www.gmail.com)Sign up for Google Voice. Its freeConrm that number, then set it up toforwardto your cell phone (for now), andputthat number on the sign.

If you need help on the details of how toset up your Google Voice number, youhave 2 choices:

1. Google it to nd out how. 2. Forgetabout it & just use your cell phone number

BUT JUST TAKE ACTION!! Dont usethat as a B.S. excuse not to get started!

That should get the phone ringing, andthat brings us to our next point: How tohandle the phone calls. Now, if youre juststarting out, heres a rough guide on

How to Handle ThosePhone Calls

1. Answer the phone! (duh!)

2. Take control of the conversation byasking questions. A couple of great

rst questions to ask them areWhats your name? and Whatsthe best number to call you back incase we get disconnected? (Mustget name & number!)

3. Build rapport with the person bybeing friendly and seeking to understand their situation. A motivat-ed seller is a person rst and a sellersecond. Remember that.

Quick Start Guide to Real Estate

InvestingHow To Get Started AgainBy Tony Pearl

Pearls of Wisdom

continued on p7
http://www.gmail.com/http://www.gmail.com/


3/26

Do you have what it takes to be rich?

Are you investing your time, resources and eort to make this happen?

I you answered YES, we are inviting you a guest to attend The Multi-Family Investing Workshopwith commercial real estate expert, David Lindahl, on Saturday, January 5th, 2013 at the Crowne

Plaza Ravinia Hotel in Atlanta, GA starting at 8:30 AM. Tuition starts as low as $19.95 for you and aqualied guest!

This training event is going to be jam packed with commercial real estate investing lessons that youll beglad you didnt have to learn on your own, the hard way. This practical, hands-on event will not only show

you the ropes, but also keep you rom getting tangled up in bad deals.

Youll learn how to get into the commercial investing game without a huge bankroll, how to read marketsand buy at the perect time, and how to lock in your prots early to guarantee a good deal. Dave will show how you can jump right

into the Commercial and Multi-Family Real Estate Market and create protable deals whether you have some experience, or noexperience at all.

This is just some o what Dave will teach you

HHow to create a monthly cash ow of $5,000to $10,00 and become a millionaire within5 years or less

HHow its possible to spend only 30 minutes aday, 4 times a week to get a deal protable deal

H Strategies you can use to invest in apartmentseven i you have no down payment, andlousy credit

H The best and most protable areas to investin Atlanta in 2013

HHow to get extremely wealthy while neverdealing with tenants

H Find properties that have the highestprot potential

HHow market cycles in commercial investingcan explode your wealth

HHow apartments make you wealthy saer andaster than other investments

HHow to nd properties that have lesscompetition and more prot potential

HHow you can analyze a multi-amily propertyin less than 3 minutes

HDaves multi-amily ormula or determiningproperty values

HHow to attract all o the private moneysources you will ever need to und yourcommercial deals

H Creative ways to increase prots onmulti-amily properties

HHow to hire a good propertymanagement company

H How you can become a millionaireusing 1031 exchanges in less than 4 moves

H How to get motivated sellers to call you to sellyou their buildings

H How it is ar less risky to own multi-amilyproperties as opposed to single amily homes

HPlus much more!

Workshop price is good or 2 people limited to spouses, children, partners & signicant others. Guests who

join Atlanta REIA between December 1st, 2012 and January 1st, 2013 can attend the workshop or FREE. When joining

Atlanta REIA, please indicate you want to attend the workshop at no charge. See Membership Application on page 24.

Register Online at http://Dave.AtlantaREIA.com

GoldMembers

$19.95

SilverMembers

$29.95

Non-Members

$49.95

2 for 1 EarlyRegistration Special

Do YOU ReallyWant to BecomeWealty in te New Year?

January 5, 2013 rom 8:30 AM to 5:00 PMCrowne Plaza Ravinia Hotel, 4355 Ashord Dunwoody, Atlanta, GA




www.Facebook.com/AtlantaREIAKeep up to date with our latest opportunities by joining us on Faceboo

LEGAL DISCLAIMER: Atlanta REIA, LLC promotes practical knowledge of real estateinvestment though education, discussion and networking. The information, views andopinions expressed in the publication do not necessarily reect the views, policies andopinions of Atlanta REIA, LLC or any of its members and sponsors, nor does mentionof certain trade names, products, services, individuals or organizations imply endorsementby Atlanta REIA, LLC or its members or sponsors. The information presented in thispublication is made available for informational purposes only and is not to be construed

as nancial or legal advice which should only be obtained through a competent attorney,accountant or other qualied professional advisor. Atlanta REIA, LLC does not pre-qualify,evaluate, endorse, guarantee or warranty any particular deal, service, company, or person.Atlanta REIA, LLC recommends you perform your own due diligence and seek appropriatelegal, accounting, or other professional advice before making any investment. AtlantaREIA, LLC disclaims any and all liability for any actions or inactions taken by readers ofthis informational material or as a result of communications from or to its ofcers, directors,employees, contractors, partners, members, sponsors and afliates.

2700 Braselton Hwy, Suite 10-1Dacula GA 30019

P: 678-701-7160 F: 770-216-1E: [email protected]: http://AtlantaREIA.com

Atlanta REIAs mission is to help insure our members real estate success by providing afordable, quality real

estate investing education; requent, un real estate networking opportunities; and ongoing community outreac

programs to help build, renovate and repair homes or needy Atlanta amilies while improving our local communit

Dustin GrinExecutive DirectorP: 678-701-7160F: 770-216-1560E: [email protected]

Christine GrinAssistant DirectorP: 678-701-7160F: 770-216-1560E: [email protected]

Je NixDirector o Business MembershipP: 678-776-8861E: [email protected]

Gordon CattsDirector o Programs, Leader o Movers & Sh akers,Atlanta REIA South & Mountain REIAP: 404-454-3567E: [email protected]

Alan McDonaldDirector o AVS, Leader o the Beginning InvestorsGroup & Cashfow GroupP: 770-369-0446E: [email protected]

Joe ThompsonLeader o Haves & Wants Meeting and SpeedMarketing SessionP: 770-403-3227E: [email protected]

Karen BershadDirector o Membership & Leader o theSmall Business GroupP: 770-356-1234E: [email protected]

Leslie MathisLeader o Atlanta REIA WestP: 678-895-1460E: [email protected]

Reginald JacksonLeader o Atlanta REIA SouthP: 404-427-8797E: [email protected]

Russ HinerLeader o Creative Deal Structuring Group andMastermind GroupP: 404-660-4289E: [email protected]

Aaron McGinnisLeader o the Gwinnett County GroupP: 404-788-3625E: [email protected]

Steve BrownLeader o Cash Cows Commercial GroupP: 770-378-6235E: [email protected]

Don DeRosaLeader o Mobile Real Estate Rockstars GrouP: 678-410-7352E: [email protected]

Rock ShukoorLeader o I Love Marketing GroupP: 678-938-4776E: [email protected]

Michael VazquezLeader o Spanish Investors Networking GroP: 678-951-9222E: [email protected]

Bob MasseyLeader o Short Sale & Foreclosure GroupP: 706-816-9820E: bob@oundationpublishingllc

Mark GaleyPresident o Fuller Center o AtlantaP: 404-867-3258E: [email protected]

Aislee JacksonDirector o Savannah REIAP: 912-695-0665E: [email protected]

mailto:[email protected]:[email protected]


5/26

Main Montly Meeting

MEETING AGENDA*3:00 pm Meeting Beore the

Meeting with BobMassey

5:00 pm Vendor & Event Setup

5:30 pm Vendor Trade Show &

Networking

6:00 pm Announcements,

Haves & Wants SpeedMarketing Session

6:45 pm Networking Break

7:00 pm Apartment House Riches

with David Lindahl

9:30 pm Christmas Party at theTilted Kilt Perimeter!

*Please Note: Meeting agenda is subject to change.

Atlanta REIA wants to wish a very Merry Christmas and Happy Holidays!On Monday, December 3rd, we are having a very special Atlanta REIAMeeting and Christmas Party. Atlanta REIA Members may attend at no

charge and non-members and guests may attend or $20.

Starting at 5:30 PM on December 3rd, we are having our Atlanta REIAMain Meeting at the Crowne Plaza Ravinia with our special guestspeaker, Commercial Real Estate Expert, David Lindahl! It has been 2years this December since Dave has visited Atlanta REIA, so we are very

excited to have him back to share his Apartment House Riches withus all just in time or the Holidays.

Dave will be talking about how to successully invest in commercial realestate and make a ortune in todays real estate market. Dave is not oneo those real estate gurus who is all talk and no action. In act, Davecurrently owns over 7300 commercial units valued at over 200 million

dollars and is still actively investing in real estate.

Ater the main meeting, we will reconveneat the Tilted Kilt Perimeter located at 1155Mount Vernon Highway in Atlanta, GA orour annual Christmas Party. There will beFREE Food, networking and lots of fun!

Come one, come all and celebrate the holidayseason with us and many other Atlantareal estate investors, entrepreneurs andproessionals as we wind down the year and

get ready or a new one!


Atlanta REIA Main MontlyMeeting & Cristmas PartyDecember 3

rd

lid Until:

1/2015

MemberNo.

1234

YourName

GoldBusinessMem

ber

Crowne Plaza Ravinia Hotel

4355 Ashord Dunwoody

Atlanta, GA

Atlanta REIA Members can attend for FREE!Non-Members & Guests Can RSVP Online at

ttp://RSVP.AtlantaREIA.com or Pay $20 at te Door.

DavidLindah

Bringyourbcards&fye




Atlanta REIAMember Benefts

AtlantaREIA.com Website, Blog and MemberOnly Area

Aordable, High Quality EducationalWorkshops & Seminars

Fun, Frequent Networking Opportunities

Weekly Special Interest Groups MeetAround Town

Lunch & Learn Subgroup Meetings

Wine & Dine Subgroup Dinner Meetings

Atlanta REIA Main Monthly Meeting &Vendor Tradeshow

Learn From Home on Our MonthlyWebcast Series

Members Can Watch Webcast Replays24/7/365 on AtlantaREIA.com

Atlanta REIA Subchapter Meetings

Community Outreach Programs

Haves & Wants Speed Marketing Session

and Weekly Meeting

Monthly Atlanta REIA The Prot InteractiveeNewsletter

Weekly Atlanta REIA Email Announcements,Articles & News

Volunteer Opportunities

Member Discounts on Workshops

Member Discounts from Local & NationalVendors

And much, much more!

Atlanta REIA

Member Discounts Lowes Save up to 7% to22% Sherwin Williams Paint Save 30% to 40%

Sherwin William Flooring Save onCarpet, Vinyl, Delivery and Installation

Sears Commercial Save 4%-15% on allAppliances

Nu-Set Save on Locksets, door hardware,security & lock boxes

Build-A-Sign Save 15% on Signs, Banners,and Magnetics and other products and getFree Delivery on all orders

And much, much more!

JoinAtlanta REIAToday!http://AtlantaREIA.com/Membership

Become a Member o Atlanta REIA oras little as $100/year. Businesses can

join for as little as $150/year. See ourMembership Application in this issueo The Prot or visit...

http://AtlantaREIA.com/Membership

In the seven years that Ive been teachingother investors these methods, I have ac-cumulated and additional 5800 unitsbut the naysayers do not acknowledgethat, they just focused on the fact that Istarted out in the right place at the right

time. Which was true.But now everyone has the chance to bein the right place and buy at the righttime and here is why.

Over the last few years, while the econ-omy has been devastated by this reces-sion. A lot of people lost a lot of jobs, alot of unsavvy investors have lost a lot ofproperties, and a lot of banks have lost alot of money!

Because of this, as everyone well knows,the banks virtually stopped lending. Not

only for buying investment propertiesbut especially for the new constructionof those investment properties.

Because of this, there has been almost nonew multi-family properties built in thelast four years.

O.K. so why is now such a good timeto be buying? Well, there is this groupcalled Echo Boomers, they are the ba-bies of the Baby Boomers, there are over74 Million of them and they just startedhitting the age of 18 last year.

Why is this important? Because theyhave just started coming into the rent-ing age, it is estimated it will take 10 12 years for the Echo Boomers to gothrough the marketplace, just like therewere 14 years of Baby Boomers.

So now we are in a situation where therehas been no new supply added to themarketplace but a heck of a lot of de-mand. Its going to take the construc-tion industry at least a couple of yearsto catch up!

So you start buying apartment build-ings today at todays lower rents andlower occupancies (remember whenbuying cash owing properties, weALWAYS buy based on current cashow), you buy using conservative for-mulas and you buy with at least a 10%cash on cash return. Which means yourproperties cash ow now.

Then you hold on to these properties, letthe management companies collect therent, deal with tenants, and deal withthe maintenance and repairs. You over-see the numbers and cash checks.

As you accumulate more.you cashmore checks. Your primary job as an in-vestor is to get into more cash owingdeals. And right now is one of the besttimes to do this because the rest of thepopulation still thinks real estate sucksbecause thats all you hear in the news.There is not much competition.

As you start moving forward, the mar-ket starts to change. We start comingout of this recession, more Echo Boom-ers enter the market, rents begin to risewhich makes values rise and this makesYOUR monthly checks rise and YOURequity (your wealth) rise.

This continues for a couple of years andall of a sudden, we are into an economicrecovery, housing prices and multi fam-ily prices start to rise substantially andthe news media starts talking about thecomeback of real estate and by thistime.you are unplugged and livingthe life of leisure.you are rich.

If you wait until that point to start in-vesting, its to late! At that point, priceshave risen much higher than they weretoday and there are many more people

competing with you to get those deals!Now is the time to stake your claim,now is the time to secure your future..now is the big Property Grab. Go outand grab as much as you can and in 2.5years write me and tell me how muchbetter your life is!

Comment on this article online athttp://atlantareia.com/?p=18612

Property Grab cont. from p1

About te Autor:Dave Lindahl is a nationalinvestor who owns over 7,000apartment units. He is also the

principle owner o REMentor.com, a real estate investingeducation company. David

will be speaking at AtlantaREIA on December 3, 2012 and doing aworkshop with us on January 5, 2013.
http://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/?p=18612http://atlantareia.com/?p=18612http://atlantareia.com/Membershiphttp://atlantareia.com/Membershiphttp://atlantareia.com/Membership




4. Get the essential information:

About the House: Property address,number of beds & baths, square foot-age, etc.

About the Deal: After-Repaired Val-ue; Asking Price; Loan Balance(s) (ifapplicable); Current or in Arrears (ifapplicable); Payments (if applica-ble); Cost to Repair; WHY TheyreSelling (Essential!); WHEN theydlike to close/sell.

5. Depending on your comfort level,you can close the call by either

a. Making an offer right there on thephone, or

b. Telling the seller that you havetheir information and will getback to them.

Now was that so hard? Five simple stepsto handling those phone calls!

By the way, those same 5 steps work foroutbound phone calls, too (To FSBOs,for example). You obviously just needto adjust the rst 2 steps to 1. Dialingthe phone (duh!); and 2. Ask if they alsohave another number to call them.

The next big question is:What Do We DO With

Those Leads?

How Do We Turn ThoseMotivated Seller Leads

in to CASH?

Dont worry, Im going to cover that inmore detail in next months article.

So do those rst few steps for your home-work, starting TODAY!

But for now, I dont want to leave youhanging, so Ill give you a couple ofquick ideas on what to do with thoseleads, just in case you need them.

You can start calling some of the OTH-ER We Buy Houses guys & see if they

want to buy the deal or the ladfrom you for a fee, of course!

You can partner up with another in-vestor from you REIA group by eitherwholesaling it to them, selling the leadto them, or partnering up with them.

Common sense should tell you to notgive out too much information. Youdont want them going behind yourback & stealing the lead from you. Geez,that never happens (kidding)!

Of course, if youve done this before, youshould know what to do.

In our next article, were going to discussthe types of leads that come in, and somepossible exit strategies on how to handlethem to start getting those checks com-

ing in (again)!

But for now, go crank up your buy-ing machine by putting up some signs!Thats your homework. Go get busy!

Until Next Time,

Tony Pearl


Tony Pearl202-556-0670

[email protected]

www.TonyPearl.com

www.Facebook.com/TonyPearl

www.Twitter.com/TheTonyPearl

www.Youtube.com/TonyPearl

Tony Pearl is an entrepreneur,copywriter, proud ather, mentor,marketing consultant andtalented teacher who residesin the Washington, DC area. He

has traveled to over 26 countries, speaks 4languages, and continues to travel extensively.He has been a proessional Ballroom and Latindance instructor, competitor, and exhibitor orover 19 years. As a Real Estate Investor, Tonyhas bought and sold over Ten Million dollarsworth o real estate, and has been educated byand associates with the best.

Quick Start Guide cont. from p2
http://atlantareia.com/?p=18635mailto:[email protected]://www.facebook.com/TonyPearlhttp://www.tonypearl.com/http://www.facebook.com/TonyPearlhttp://www.twitter.com/TheTonyPearlhttp://www.youtube.com/TonyPearlhttp://www.youtube.com/TonyPearlhttp://www.twitter.com/TheTonyPearlhttp://www.facebook.com/TonyPearlhttp://www.tonypearl.com/mailto:[email protected]://atlantareia.com/?p=18635http://qualityansweringservice.com/AtlantaREIA


8/26

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Business MeMBer spotlight

An inspection from Petes FriendlyHome Inspection is a completeevaluation of the home from

roof to foundation and everything in be-tween. Other home inspectors will tellyou they do the best job, theyve beenat it for 20+ years, they used to be abuilder and they will inspect everythingin the home with a 50+ page inspection

report. One way Petes goes above andbeyond the competition is by backingthe inspection with a FREE 90-day, zerodeductable home warranty in writing.

Petes Friendly Home Inspection wasformed on the idea that a quality inspec-tion is essential in making an informedbuying decision. I quickly realized that notonly buyers, but anyone with a home needs tobe informed about the condition of their housesays owner, Pete Rossetti. Providing accurate

in-depth inspections is my duty and ensuring youunderstand the inspection is my guarantee.

A home isnt just a structure, but a placewhere you live, love and feel welcomed.It is the place you look forward to goingto at the end of the day and the placeyou feel comfort, safety and stability. Ahome inspection will help you maintainyour home by identifying problem areasand allowing you to keep your home fora long time to come.

Pete says, This isnt my part time job; thisis my passion and my career. I am a certi-ed inspector by the American Home Inspectortraining Institute and a member of the Na-tional Association of Home inspectors. I takeevery inspection personally and do my verybest every time.

A home inspection from Petes includes

the following elements: 90-day homewarranty with every complete home in-spection, recall check on appliances andmechanical components of the home,with free updates for life, 30-day and72-day buyers inspection protectionplans, reports printed on-site, withinthe quoted time guaranteed, one pagereport summary and color photo jour-nal, 24/7 online scheduling and docu-ment signing, free consulting for life via

phone, email and Skype, insured withErrors and Omissions insurance, insuredwith general liability insurance, bondedto $10,000.00.

Please feel free to call and discuss althe aspects of your home whenever youlike. Petes Friendly Home Inspection isa long-term investment that gives the

homeowner peace of mind.

Petes Friendly Home Inspection LLC1227 N Peachtree Pkwy Ste 122Peachtree city, GA 30269678-329-7198


Atlanta REIA WelcomesPetes Friendly Home InspectionsBy Jeff Nix,Director of Business Membership

www.YouTube.com/AtlantaREIA

Keep up to date with our latest videos by subscribing to our YouTube Chann
http://atlantareia.com/?p=18619http://www.youtube.com/AtlantaREIAhttp://www.youtube.com/AtlantaREIAhttp://www.youtube.com/AtlantaREIAhttp://www.youtube.com/AtlantaREIAhttp://atlantareia.com/?p=18619




If You Think Education is Expensive,Try Ignorance. ~ Derek BokBy Larry Harbolt

Creative finanCing is King

When I started over 30 yearsago, like many of you Ididnt have any extra mon-

ey to pay a mentor or buy an investingcourse. I decided I would learn the realestate investing business by just doingit. I thought I could shorten my learningcurve by going to real estate meetings. Iwent to a popular real estate meeting inmy area for several months. Then I gotthe bright idea that if going to one meet-ing was a good idea it would have to be

better to go to more meetings. So I de-cided I would go to four meetings in myarea every week. I thought that the realestate meetings I went to were where theseasoned investors with all the knowledgeof how the business worked went and if Icould meet them I could pick their brainsand learn the secrets of investing thatwould catapult me to success.

After a few months of what seemed to beendless meetings I realized that going tomeetings was not giving me what I want-

ed. I wasnt getting the details, the inves-tors secrets I needed to be able to buyreal estate protably. I saw other inves-tors who were constantly doing protabledeals but none of them would give metheir secrets or the details I needed to beable to do the same. At the time I thoughtI was saving money by trying to learn thebusiness the inexpensive way but I wasjust fooling myself because after all of themonths of attending those meetings I stilldidnt have the information to be able togenerate the money I needed. I found out

it wasnt the inexpensive way to learn atall; it was the extremely expensive way tolearn the business. I continued to learnthe real estate investing business withoutspending any money for training untilone day I decided it was time I neededto make a change. I decided I would takea quality training. The key word in thatsentence is Quality training.

That rst quality training cost me$3,000 to attend. At that training Ilearned several easy-to-use ideas that I

immediately applied upon arriving homeafter the training. One of the techniquesI learned that day allowed me to make$10,000 in just over 30 days after thetraining and I still continue to use thattechnique to this day. Over the years Ivelearned dozens of techniques that havemade me thousands of dollars and I con-tinue to make even more money right upto today. As I look back, that was the best$3,000 Ive ever spent in my life. Sincethen I have attended many quality train-ings and will continue to attend quality

trainings as long as I am in the real estateinvesting business.

It didnt take me long to realize thatthe cost of that training was a merepittance of the cost of a college edu-cation. The cost of a four-year col-lege education would be many thou-sands of dollars. I dont believe collegewould have helped me make the kindof money Ive made from real estate. Ihave heard that there are PhDs work-ing at McDonalds. I knew back thenthat I didnt need general knowledge.

I needed specific knowledge.

If general knowledge is what it takesto be wealthy, then college professorwould be the wealthiest people on theplanet, and we know thats not the caseSpecic knowledge of how to do a taskthat will generate money is what it takesto create wealth.

Today, you have choices! You can spend5-10-15 years learning how to be a reaestate investor by doing it the hard wayby making mistakes simply because youdont want to spend the money to learnfrom someone who has already made themistakes you need to avoid. If you try todo it on your own you will quickly dis-cover that you dont really know whatyoure doing.

You can learn the real estate investingbusiness by reading as many books aboutreal estate investing as you can nd. Youcan go to as many meetings as you havethe time to attend, but until you under-stand the business you will nd it very

difcult to make any money at all.


Larry Harbolt727-420-4810

[email protected]

www.LarryHarbolt.com

www.Facebook.com/Larry.Harbolt.7www.Twitter.com/LarryHarbolt

Larry Harbolt is the nations leadingcreative Seller Financing expert aswell as a popular national real estatespeaker and teacher whose time-

tested strategies and nuts and bolts teachingstyle has helped thousands o aspiring real estateentrepreneurs realize their nancial dreamswith little or no money and without the needor credit. Larry has been successul creativelybuying and selling real estate or over 30 yearsand has written numerous popular articles andreal estate courses. Larry also has been running ameetup group in St Petersburg, FL for real estateinvestors or over 13 years.

We meet at the Total Wine & More located at 124 Perimeter Center W

in Atlanta at 3:00pm beore our Atlanta REIA Main Meeting.

PERIMETER
http://atlantareia.com/?p=18637http://atlantareia.com/?p=18637


11/26

American IRA Wants to

be a Value Added Serviceto You or Your Business!

Contact our ofce for any self-directed IRA questionsyou have or for a free consultation

1-866-7500-IRA(472) or [email protected].

PWe do business the old ashioned way.At American IRA, we pick up the phone.

PWe ofer personalized service catered to eacho our clients needs.

PWe provide educational articles, live webinars,

and many other resources.

PWe have experienced IRA instructors who areavailable or speaking engagements.

PWe provide joint webinars which allows you tohigh-light your services.

PWe provide ree copies o your webinar in CD/DVD ormat or you to promote your services.

PWe have a resource page on our website to list

your services on (certain restrictions apply).

PWe are experienced in investingwe understand your investment language.

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12/26

www.Twitter.com/AtlantaREIAKeep up to date with our latest opportunities by joining us on Twitter


Atlanta Real Estate Investors Alliance NOV 2

marKeting magiC triCKs

One of the most important aspectsto a marketing campaign to ndhighly qualied sellers and buy-

ers that is going to work is to create a sol-id mail piece for your business. These arekey points for creating a solid direct mailpiece that folks will respond to no matterwhat business you are in.

1. The rst thing youll want to do is to

touch your prospective customer orseller with the dream, or the solu-tion to their problem. Youll wantto touch the basic emotions and theneeds of your client or seller withinthe body of your letter, whether thatis fear, relief, greed, pride or vanity.

2. Keep it simple. The grammar doesntnecessarily have to be perfect. Youwant to reach this person at theircomfort level. Keep your letter re-laxed, personal and conversational.

3. Use simple language; dont ll yourletter with big words or technicalwords or industry jargon that yourseller or your customer might notunderstand.

4. I also use paragraphs so that thereis a specic break between thoughtsand so that the letter just ows betterand is more pleasing to the eye.

5. Even though this is a personal letter,I still begin with a powerful headlineor rst sentence to make sure I havetheir attention so that they read therest of my piece.

6. I also list the benets to the sellerof choosing to work with me the in-vestor, as opposed to perhaps listingtheir home or trying to sell it them-selves. You always need to list thebenets of whatever it is you are sell-ing and why they should buy yours.

7. In any piece you send out you needto have your USP (Unique Selling

Proposition). For the Real EstateInvestor this is going to be the easewith which you can help the sellersolve their problem, and/or debt re-lief. For every business the USP willbe uniquely different.

8. Always include a strong P.S. In mycase the P.S. is contact me imme-diately since we budget to purchasea certain number of homes eachmonth. This motivates them evenmore to contact me right away.

9. Create residual mailings so that yourseller/customer sees your messageover and over again. By doing thisyou create credibility with your pros-pect and when they need your servic-es they will contact you rst.Anotherway to nd motivated sellers is tocultivate relationships with individu-als who can help you nd deals. Oneof the ways I do this is to create a di-rect mail campaign targeting attor-

neys who handle family law, estateplanning and probate law, divorceand marital law, and corporation andbusiness law and I let them know weare in the business of buying houses.

When you are creating direct mail piecesor letters no matter what business you arein remember to think about writing yourletter as though you are writing to justone person.

For example, you wouldnt begin youletter Dear Neighbors you would be-gin it Dear Neighbor or Dear Friendor Dear Mr. Smith. Within the body

of the letter you should write as thoughyou are writing to just one person, so youwouldnt say something like all of youwithin the body of your letter. These fewpoints will help you to create direct maicampaigns that will net you excellent re-sults just as ours have over the years. Forspecic information on how to create di-rect mail campaigns visit my website atwww.marketingmagiclady.com. I alsoprovide a free monthly newsletter you cansign up for while you are there.


How To CreateA Solid Direct Mail Piece

By Kathy Kennebrook, The Marketing Magic Lady

Kathy Kennebrook941-792-5390

[email protected]

www.MarketingMagicLady.com

www.Facebook.com/Kathy.Kennebrook

Kathy Kennebrook is a speaker,author and has been activelyinvesting in real estate since 1999,Kathy currently resides in Bradenton,FL and is known as the Marketing

Magic Lady because she is the countrysleading real estate marketing expert on ndingmotivated sellers using direct mail.




Last week, I was offered some verycute Free Kittens. They weresmall, playful balls of fur tum-

bling over each other and looking upat me pleadingly. Ive had cats before,so I was tempted. But even consider-ing the benets, I refrained because Iknow that there is no such thing as free.

As I walked away from the kittens, I con-sidered the idea that if something looks too

good to be true, it probably is. This holdstrue with real estate deals also: they maylook great in the heat and excitement ofthe potential purchase, the promise of agreat deal, the money that we know wewill make.

The truth is, however, that kittensneed continuous care: food, shots, andattention. Similarly, a real estate invest-ment needs supervision: maintenance,unforeseen challenges, and renovations.

Every day, deals that are not deals arepresented to me. You will also encoun-ter these deals, but be careful. Yourability to discern a good deal from abad deal comes only with experience,research, knowledge of the market,and a business plan. When you haveeach of these components in place, youwill be able to distinguish a truly greatdeal from a Free Kitten DEAL.

Remember that a Free Kitten DEAL

looks good. You want to take it im-mediately. But do not fall in love beforeyou consider all angles. Just like a kit-ten is a long term commitment, so isyour real estate. You make your mon-ey on the day that you purchase theproperty, but that money will not berealized until later. You must makegood decisions.

A good deal is comprised of three things:

1. Possibility of equity, a high return oninvestment, and cash ow.

2. Low maintenance costs and low re-pair costs.

3. Excellent chance for successful exitstrategy.

No matter how much you like a prop-erty, if you are not condent about theabove elements, then this is a free kittenDEALwhich is far from free. These ele-

ments must be backed up with factsdoyour due diligence research before youget carried away with dreams of a rich fu-ture. Even with planning, weathering thestorm is sometimes all we can do with aninvestment; you must be certain that youcan do this before you enter into a deal.

When I am presented with propertiesthat look like great deals, I always con-sider the above stipulations. If I need tospend thousands of dollars to upgradethe property, will it be sale-able and earnenough money?

What I want you to see is that not alldeals are good deals. Consider the fol-lowing example:

I found a potential deal in a desirable area,30319, but it was on a busy street, so therewas a lot of road noise. The house hadthree bedrooms and one bath, was 1200square feet, and sat on 1/2 of an acre. Therepairs to put in a new bath and kitchen

would have been no less than $40 thou-sand dollars. The schools in the area wereaverage to poor.

The offering price of $105,000 soundedlike a good deal for a home owner/occu-pant who would not need to consider theavailable education. The area was in highdemand, so must buyers would have beenable to nd only a rehab. This was a posi-tive because many people do not want todo all of the work that I could do.

I mulled this over considered what twoother investors had done with similarhouses in the same neighborhood.

Property A: Buy, rehab, and sell. Thisdeal required the cost of acquisition and orehab, the holding cost, and the realtor feefor a total of $150,000. This left a prot o$20,000: the return low and the risk highConsider also the what ifs of the marketAlso, when you buy at a discount becauseof an undesirable feature such as the busystreet, you have to give that same discounto the next buyer. The after repair value is$170,000. Here is their gamble: Was thisenough prot?

Plan 2: Buy it, demolish it, and builda mini-mansion on the property. Thecost to build in this neighborhood i$110/ sq ft. plus the cost of the landThe minimum size of other houses in thearea is 2,200 sq ft. with the total cost to

the buyer of $425,000. With this scenario, you know that the prot poten-tial is there, but do you have the capitaleducation, experience, and desire? YouMUST be condent in order to consid-er this plan. Here is the gamble: Wilsomeone want to live in their castle ona busy street?

These were the two plans available tome on the property in question. I knowI have the experience and capital to de-molish and rebuild, but would an indi

vidual who makes $200,000 want to livein the house?

Since I couldnt condently answer theabove three stipulations, I passed onwhat looked like a free kitten. The twoinvestors who bought the other properties may have thought they had gooddeals, but they did not. Investor Ashouse was on the market for 6 monthsand had an over-run of $50,000. Inves-tor B did not sell for over 4 months.

hoW to Be a real estate investor

Free Kittens? By Russ Hiner

continued on p17




PRADO

Join us at the

Every Thursday at 1:30pm

@ 5 Seasons Brewing located at5600 Roswell Rd in Sandy Springs at the Prado.

The more researchers and attor-neys investigate the structure andcomposition of securitized trusts

the more phantom-like they become.

Amazingly, what is being found in many, ifnot most, is there was no trustor, benecia-

ry, funding, assets, bank accounts or eventhe sham appearance of being managed bya trust department. No one has even beenmoving money through the trust, or withreference to a trust, to its holders.

Often when investigators try to establisha money trail between the holders of amortgage-backed security, to a pretender-lender and then on to a homeowner to closea specic transaction, that money trail doesnot exist. There is no trail, for example,between a loan originated by ASBC 1234-1 Trust, a trust claimed by US Bank asTrustee, and a specic homeowner, and noevidence of any assignment to where themoney has been transferred.

The bank named as Trustee - US Bank inthis case - does not indicate any specicTrustee duties, powers or obligations as-signed and does not show any manage-ment support over the trust through itstrust department for this specic trustnamed ASBC 1234-1. It puts into ques-

tion whether there was ever any trust toactually manage.

In many cases the PSA and the note donot state the same payment terms. In thisparticular US Bank case investors are inthe process of suing, but they have no wayto enforce notes and mortgages with fatalaws, where the notes do not accuratelystate the terms of the actual monetary

transaction, name the wrong payee, bene-ciary, and/or lender.

Even when the investors refuse to insist onenforcement of fatally defective terms, thatdoes not give license for a pretender-lend-er to the transaction to claim the right tocollect on a mortgage or to enforce termswhen it defaults.

Investors are beginning to make claimsagainst the investment banks like USBank and Deutsch Bank who sold frac-tionalized shares of mortgage notes onthe basis that they had the authority asowner of the mortgage bonds to sell thesewhen nothing could have been furtherfrom the truth in most cases. Hundredsof millions of dollars are tied up in thesesuits alleging that the investment bankreceived money under false pretenses andfailed to account for the money properly.They failed to reveal, for example, thatthe loans might well have been paid inwhole or in part through mortgage in-

surance, bank bailouts and the like, butnot reected on any statements sent tothe investor-lenders. Once again, thepretender-lender appears to have protedat the expense of the investor-lenders andthe homeowners.

These frauds have opened up a huge op-portunity for real estate investors to helpunderwater homeowners AND pick upproperties at large discounts. By investi-gating the specic circumstances behindunderwater homeowners securitizedloans, we are discovering blatant fraudthat can be used as leverage against thebanks in order to negotiate huge discounts. This allows investors to freehomeowners from the burden of dumping money into an underwater home.

If you would like more information on thiawesome strategy, give my ofce a call at706-485-0162!


The Mystery of the

Missing TrustsBy Bob Massey

Bob Massey706-485-0162

[email protected]

www.Facebook.com/BobMasseyOicial

Bob Massey is a recoveringcorporate executive who isnow living the dream runninghis own real successul estateinvesting business and

teaching others how to do the same. Inthe process he has become the nationsleading educator on the oreclosureinvesting the oreclosure process.




www.MeetUp.com/AtlantaREIA

Join us on Meetup and RSVP forthe meetings you will be attending

Its eight p.m. on a Saturday night.Youve just settled into your front-row seat at the opera youre seeing

your favorite, La Traviata.

Okay, so youre really at a WWE wres-tling smackdown. Work with me here.

At any rate, youre in your seat waitingfor the action to begin, and your phone vi-

brates. Caller ID says its Francine Fudley,a very motivated seller whos on the vergeof signing a contract. But wait, thatswrong! Isnt Francine Fudley the name ofyour brothers second wifes third cousin?The sellers name is really Freddie Pfeffer,right? Or is that Frances Furman?

Sheesh. What a dilemma! Youve got totake a call from the seller, even if it meansmissing a perfectly good cage match. Butif you take the call and it turns out to beyour brothers second wifes third cousin,youll be stuck in a long, long conversationabout how her gout is a sure sign of a de-caying society.

Do you answer the call, or not?

Let me just mention at this point that youcan customize your cellphone ringtonesfor different kinds of callers. One ringtonefor sellers, another for business associates,and still another for cranky, distant rela-tives. Of course, you knew that already.

(You did know that, right?) But different

ringtones dont help you much when yourphone is set to vibrate.

Thats why I love CallerID Note Pro. Thissimple Android app allows you to attachpost-it style notes to your contacts. Thereis no limit to the number of notes you canassociate with an individual contact.

So how does this work? When Francine

Fudley calls, youd see her name, plus anote that you created, saying, motivatedseller, or shes a talker, or whateveryou do, dont mention gout! Happily, thenote would then disappear, reducing therisk that anyone will see what you reallythink of your family.

Depending on your settings, CallerIDNote Pro can prompt you to create a newnote after each phone call. This is handy ifyou want to jot down a short note aboutyour conversation, or if you want to re-member to follow up on something dur-ing your next call. You can also search forparticular notes, another nice feature. Youcan even disable the caller ID function andjust keep notes on all your contacts.

CallerID Note Pro is available athttps://play.google.com/store/apps/details?id=com.thirtymatches.callerid -notes.pro&hl=en. Its very easy to use,even if youre not very computer literate.As of this writing, the software costs all

of $0.99. But you can also try out the lite

version for free at https://play.google.com/store/apps/details?id=com.thirtymatches.calleridnotes.lite.

With CallerID Note Pro, you can createinstant cliff notes for each of your con-tacts. With this simple organizational toolyoull never miss a call from a motivatedseller. Youll never have to hear about adistant in-laws medical conditions. And

you wont miss a moment of that WWEcage match.


Don [email protected]

www.MobileRealEstateRockstar.com/Atlanta- REIA

www.Facebook.com/Don.DeRosa

www.Twitter.com/DonDeRosaDon DeRosa was recognizedas one o the nations top 21real estate investors in theNew York Times bestsellerThe Millionaire Real Estate

Investor. Don, who is a ull-time investor,trainer, and mentor, is the rst to oer hiscomplete investing system on a mobileplatorm. Don teaches investors how toMake More and Work Less by being moreefcient, productive and competitive,leveraging mobile technology and appson the iPad, iPhone, Android and othermobile devices.

theres an aPP for that

CallerID Note Pro: Get theNames Straight!By Don DeRosa

Discretion in speech is more important than eloquence. ~ English Proverb
https://play.google.com/store/apps/details?id=com.thirtymatches.calleridnotes.pro&hl=enhttps://play.google.com/store/apps/details?id=com.thirtymatches.calleridnotes.pro&hl=enhttps://play.google.com/store/apps/details?id=com.thirtymatches.calleridnotes.pro&hl=enhttps://play.google.com/store/apps/details?id=com.thirtymatches.calleridnotes.pro&hl=enhttps://play.google.com/store/apps/details?id=com.thirtymatches.calleridnotes.litehttps://play.google.com/store/apps/details?id=com.thirtymatches.calleridnotes.litehttps://play.google.com/store/apps/details?id=com.thirtymatches.calleridnotes.litehttp://atlantareia.com/?p=18617mailto:[email protected]://mobilerealestaterockstar.com/Atlanta-reiahttp://facebook.com/don.derosahttp://twitter.com/DonDeRosahttp://twitter.com/DonDeRosahttp://facebook.com/don.derosahttp://mobilerealestaterockstar.com/Atlanta-reiamailto:[email protected]://atlantareia.com/?p=18617https://play.google.com/store/apps/details?id=com.thirtymatches.calleridnotes.litehttps://play.google.com/store/apps/details?id=com.thirtymatches.calleridnotes.litehttps://play.google.com/store/apps/details?id=com.thirtymatches.calleridnotes.litehttps://play.google.com/store/apps/details?id=com.thirtymatches.calleridnotes.pro&hl=enhttps://play.google.com/store/apps/details?id=com.thirtymatches.calleridnotes.pro&hl=enhttps://play.google.com/store/apps/details?id=com.thirtymatches.calleridnotes.pro&hl=en




Keep up to date with

our latest opportunities by

joining us on Facebook at

www.Facebook.com/AtlantaREIA

fast traCK to self-direCted ira investing

Due Diligence When Investing Witha Sel-directed IRA and/or Sel-directed 401(k) Where do I Start?

With a self-directed IRA and/or a self-directed 401(k) you are always hearingthat you must do your due diligence. AtAmerican IRA, we discovered that manyclients did not know how to do their

due diligence. While we cannot giveinvestment advice at American IRA, we canoffer a detailed summary of due diligenceitems that our clients can use as a guide. Thislist gives our clients a healthy starting pointthat they can use during discussions withtheir professionals. In this article we sharewith you due diligence items related toreal estate acquisitions. As every investmentis different, you should consult with yourprofessionals about whether there are duediligence items you need to consider inaddition to what we share in this article.

Due Diligence Real EstateAcquisition The Basics

These are the basics that you look at ifyoure buying any property whether youare buying it with your real estate self-directed IRA or self-directed 401(k) orwhether you are buying it outside of yourIRA. These are some items you absolutelymust look at:

Location is the real estate located ina desirable location?

Financing you want to make sureyou get the type of nancing youneed, whether its owner or bank.

Property values and comps youabsolutely must obtain these so youare educated about what you arepurchasing and what its true value isin the market place.

Homeowners association rules andfees it is critical that you knowthese in advance. Did you realize thatsome homeowners association rulesactually prohibit you from renting orleasing the home?

Property liability insurance makesure the real estate is insurable andnd out how much that insurancecosts. There are some wonderfulhomes that are sold cheap andwould make great vacation rentals inplaces such as Floridabut they areeither uninsurable or the insurancepremiums are so high that theircurrent owners are selling.

Title insurance and title issues always make sure a title search is doneon the real estate before you purchaseit and always follow-up by protectingyourself with title insurance.

Surveys it is critical to obtain asurvey to make sure the real estate you

are purchasing as well as the land it issituated on is free from encumbrances

Property condition a homeinspection is a great way to properlyassess the condition of the real estate.

Rental values check the rental valuesin the area to make sure that you can

obtain enough in rent to cover all youexpenses and still make a prot.

Due Diligence Real EstateAcquisition The Donts

When investing in real estate via your reaestate self-directed IRA or self-directed401(k), it is critical to avoid some commonmistakes.

Do not trust the sellers numbers.

Do not take too long to decide. Gooddeals do not last.

Do not trust appraisals unless youordered it, paid for it, and gave theappraiser instructions.

Do not fudge, play with or use hopethat this will happen with the numbers

I hope that I can rent it for $1,100You need to know that you can ren

it for $1,100. If you dont know, use$1,000. Use the number that youknow.

Do not underestimate the time to ip

Do not overestimate the rental market

Do not underestimate the repairs.

Do not underestimate the as is value

Acquisition, Disposition, Good Decision?!Key Things to Keep in Mind When

Investing in Real Estate!Jim Hitt, CEO of American IRA, LLC
http://www.facebook.com/AtlantaREIAhttp://www.facebook.com/AtlantaREIAhttp://www.facebook.com/AtlantaREIAhttp://www.facebook.com/AtlantaREIAhttp://www.facebook.com/AtlantaREIA




As you can see, both plans involved a riskthat I had to consider carefully. I knew mystrengths and weaknesses and made an in-formed decision. You must also know yourstrengths and weaknesses so that you willshow a good prot. Dont get fooled byFree Kittens. There is no such thing asfree; there is only a good deal.

For more personal attention, pleaseattend my Creative Deal StructuringSubgroup. We discuss real estate dealsand investments:

White Hall Grillthe rst Wednesday

o every month at 6:30 pm.

I also do affordable online coachingsessions twice monthly.

I will not, however, be tempting you withany of those elusive free kittens.


Russ Hiner404-660-4289

[email protected]

www.RHiner.com

www.Facebook.com/1RHiner

Russ has been investing in realestate in Atlanta Georgia since 1981.His company currently controlsapartment buildings and single-amily properties in Georgia and

other states. His ocus is on raising privatecapital through Hedge Equity, LLC.

Russ invests everyday. His knowledge andexperience is current in the market. He iscapitalizing on the needs, wants, and desireso the customer. He has a deep level oexperience in building relationships withvendors, investors, tenants, sellers, andqualied buyers. He has the knowledgeto negotiate contracts, manage rentalproperties, and make his co-investors wealthy.He enjoys taking properties which are virtuallydestroyed, renovating them, and creating abetter community.

Free Kittens cont. from p13

Due Diligence Real EstateAcquisition - Key Thoughts

Here are some nal thoughts to keep inmind when investing in real estate:

Do good deals.

Follow through and deliver as agreedto with whatever person youredealing with.

Use professionals. Many times youthink I dont need that professional.Trust me when I tell you that Ihave seen many things that had aprofessional been involved, theywould not have the problemsthey have.

Stay on top of the numbers/

bookkeeping.

Do not cut corners. I have beenpunished every single time Ive cuta corner. The corner-cutting godscome down with lightning bolts andthey strike.

As soon as you think you are smarterthan everyone else, you will nd outThe Hard Way that youre not.

Slow and steady beats fast and sloppy ALWAYS!

Have a plan and work your plan.

Do not get tangled up in the biggerbetter deal mentality.

Youve got to be prepared to walkaway at any point in time that thedeal does not match up to what youwant or what you believe is in yourbest interest.

For more information, or to explore youroptions, call American IRA today at 866-7500-IRA (472). We look forward to

working with you.

Disclaimer

American IRA, LLC does not give investmentadvice. We do offer guidance as to the rulesand regulations related to their self-directedaccounts and the benets of different account

types so that their clients can take thainformation to their professionals to discussthe ramications of various decisions on theirindividual situation.

For more information, or to explore youroptions, call American IRA today at 866-7500-IRA (472). We look forward to

working with you.


Jim Hitt800-750-0472

[email protected]

www.AmericanIRA.com

www.Facebook.com/AmericanIRA

www.Twitter.com/IRAExpert

Jim Hitt is the Chie ExecutiveOfcer o American IRA, LLCand has been committed to allaspects o investing or more

than 30 years, using seldirected IRAs or hisown investments since 1982. Jims orte is thenancing and acquisition o real estate, privateoerings, mortgage lending, businesses, jointventures, partnerships and limited liabilitycompanies using creative techniques.

Join us or

LATE NITE NETWORKINGat the Meeting-Ater-the-Meeting

We meet at the Tilted Kilt Perimeter located1155-B Mount Vernon Highway in Atlantaright ater our Atlanta REIA Main Meeting.

PERIMETER
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Atlanta Real Estate Investors Alliance

When youre ready to get started, see our Advertising Rates in this issue and

then call Christine Grin at 678-701-7160 or email [email protected].

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More and more often there arereal estate investors that adver-tise, Please no daisy chains!

To clarify, daisy chains exist when seller Acontracts a property to seller B who thencontracts it to seller C and so on until itnally reaches you the buyer. I will admitthat I too was not a fan of them myself.Typically, these daisy chains ended up notclosing because the property was never re-ally under contract or someone in the daisy

chain sold it and did not inform the rest ofthe daisy chain. If you have ever attemptedone of these you know what I am referringto. If you have always avoided daisy chainsI would encourage you to attempt one.After changing my mentality about themthey have became protable.

While other investors advertise that theyare not interested in daisy chains I adver-tise that daisy chains are welcome. How-ever, I do set a few ground rules of how Iwork with these sorts of deals. The numberone rule is that I must speak directly to theprincipal/owner of the property or in somecases the person who originally contracted

the property directly from the owner. Thiswill turn a few of these sellers away but thislets me know that they never had a dealunder contract or do not know what theyare doing. The daisy chain sellers that agreeto this understand the reason and wantto see the deal close. As you may alreadyknow, the reason for meeting the principalis to make sure a contract on the propertyexists. Before all this occurs you may beasked to sign an NCND so be prepared

to do so. This will protect the person thatbrought you the deal if his seller is knownto have multiple properties. Did you readthat, MULTIPLE PROPERTIES! Whocares if you have to pay a middle man afew hundred or a few thousand for accessto an inventory of properties? I do not, aslong as the numbers t what I am lookingfor. So guess what happens if you performon all your contracts? The person with theinventory will come directly to you as theperformer. The person that made the intro-duction with whom you signed an NCNDwill continue to be compensated until theexpiration of the contract. This is a win,win, win across the board.

Now that an established relationship existswith the principal you may begin to knowabout deals before they are marketed to thegeneral public. This is great because thereis very little to no competition at this stageGo out and give daisy chains a shot andmake the connections needed to assure along working relationship with a principaof multiple properties.

Comment on this article online at

http://atlantareia.com/?p=18630

from ContraCt to Closing

Daisy ChainsBy Michael Vazquez

Michael Vazquez678-951-9222

[email protected]

Michael Vazquez has beenoering properties to realestate investors signiicantlybelow market value since2006 in both Texas and Georgia.

Michael is always looking to or moreinvestors to work with.
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YOUR HOURLY WAGE IS $______

WITH SHORT SALES

You Can close Your Short Sales with Only ONE WEEK of Work!By Kimberlee Frank

Ever wonder how much you earnper hour by the time you close ashort sale deal? The industry hastransformed from being extremely dif-cult without standardization to becom-ing streamlined with a specic systemper lender. Many investors hate the ideaof doing short sales because of the fallacythat they are so time consuming. Is this

trueliterally? Have you ever brokenit down per deal? The time you actuallyspend on 1 deal versus the cash you earnis really quite exciting!

The market got tighter with fewer hous-es for sale, making it a Sellers market.The Lenders slowed down their foreclo-sure processes, in my opinion, due tothe Presidential Election. Now that theelection is over, the lenders are going tobe pushing really hard to get the foreclo-sures through.

I want to teach you a step by step pro-cess of how my students and I buyand sell short sales and the true timeinvolved to make a prot of not lessthan $20,000.00. In this article, I amnot withholding any secrets to my ortheir success.

Lets Break It Down:

Step One: Find a Seller. Mail let-

ters to a pre-foreclosure address listfrom a list provider www.ReiaFax.com.TIME: 4 HOURS

Step Two: Seller calls Student/You.Complete my Seller Information Sheet.Each question on my Sheet is crafted topull specic information from the Sellerthat will allow us to creatively constructmultiple offers (not just short sales).TIME: 3 HOURS

Step Three: Prepare Seller Paperwork.Go to your county website for owner-ship and correct legal description of theproperty from the deed on record. TIME:1 HOUR

Step Four: Meet the Seller at the House.Be sure you take pictures, do an inspec-tion on the property for repairs, have

Seller sign paperwork and collect theirnancial information. TIME: 3 HOURS

Step Five: Send Seller Packet to Kim-berlee Franks ofce. My ofce will pro-cess, submit and negotiate your shortsale for you. TIME: 1 HOURS

Step Six: Lender orders BPO (brokerprice opinion) or appraisal. PrepareBPO Package in advance, including re-pair bid, comparables, crime reports andarticles. TIME: 2 HOURS

Step Seven: Meet BPO Agent. Be sureyou arrive early and follow my 13 stepsFor a Successful BPO, as this is wheremany short sales blow up. TIME: 1 HOURS

Step Eight: Call Lender for Short SaleStatus. Receive counteroffers and replyback to bank with buyers highest andbest offer. TIME: 3 HOURS

Step Nine: Short Sale Approved. Matchapproval letter with HUD SettlementStatement. Many costly mistakes occurbecause HOA dues and code violationsare not approved or bank allowance is de-creased on the short sale approval letter.TIME: HOUR

Step Ten: Exit Strategy. As my Part-ner, we ip it to an end buyer or buyand rehab it. You will need to marketthe house for an end buyer based on your

desired prot. You will hold an openhouse auction providing you with 30 to50 buyers. TIME: 12 HOURS

Step Eleven: Prepare Purchase Agree-ment for cash end buyer. TIME: 1 HOUR

Step Twelve: Attend Both Closings. Atthe A to B closing, you purchase property

from Seller, then at the B to C closing yousell property to end buyer. TIME: 2 HOURS

An average deal prot is $20,000with 34 hours invested, equaling a$579.71 hourly wage. So, completion oone short sale takes less than 1 week ata full-time job. Can you handle thatJust think if you pass the negotiating ofto someone else like a title company whodoes the negotiating for free, what youhourly rate will be. Now just ll thepipeline and do it over and over againand just think how much money youwill make. You tell me, should you beclosing on short sales?


foreClosures gone Wild

Kimberlee Frank407-888-3255

[email protected]

www.ForeclosuresGoneWild.com

www.Facebook.com/ForeclosuresGoneWild

www.Linkedin.com/in/KimberleeFrank

www.Twitter.com/KimberleeFrank

Kimberlee Frank is a MasterNegotiator who has closed over600 deals since 1998. She is aMentor, Trainer, Author and RealEstate Broker teaching Investors

and Realtors how to creatively purchase andsell short sales with her Step-by-Step System.She has helped Investors and Realtors earnhundreds o thousands o dollars.
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You Have Questions,We Have AnswersBy Karen Bershad,The Small Business Advisor

Ijust started to use QuickBooks and whenI look at my chart of accounts I found anaccount called Opening Balance Equity.

I did not create this account. How did it getthere and what is it used for? J.L. Marietta

The account Opening Balance Equityis not a General Accounting Practiceaccount; it is an account that is gener-

ated by QuickBooks specically for set-ting up specic accounts that will havea beginning balance. For instance: bankaccounts, credit card accounts, mortgag-es and several other types of accounts.QuickBooks assumes that the brandnew user may not know where to putthe off-setting entry when setting up abank account or other type of accountwith an existing beginning balance. Itallows the user to get their accounts setup and begin using QuickBooks. Later,your CPA will come along and re-classthose amounts to their proper place inyour books. This account should alwayshave a zero balance. You should neverpost anything directly to this account.

I use classes to identify the different proper-ties I have and also to separate Residentialfrom Commercial properties. I know howto generate an Income Statement by class. Iwould also like to generate my Balance Sheetby class but I dont see where in the list ofreports that I can do that. Where do I go to

generate that report? R.Y. Roswell

If you are using QuickBooks Pro youcan run the Income statement by classbut you cannot run a Balance Sheet byclass. If this is something that is veryimportant to you and your business tosee on a Balance Sheet you may want toupgrade to a Premier version of Quick-Books - the Premier version and aboveare the only ones that can run the Bal-

ance Sheet by class.

I have a father and son team working for mewho have the same name but the son does notgo by junior and does not want it on his paychecks. How can I make the same name differ-ent and still produce a legal check for the son?

You can append the word SON incurly brackets ({}) after the name ofthe junior payee name. When you sethim up in the le you will see a placein the set up window that says: PrintAs and has a window for you to type inthe name how you want it to print onthe check.

Of course the father may want to gowith the designation of Sr. after hisname and that will also solve the issue.

I have a sixteen year old part-time employeewho has just applied for his Social Securitycard. He has been told he will receive the cardin about 8 or more weeks. I will have provid-

ed him with several pay checks by that timeand am worried that when it is time to run

the QuiCK BooKs QuiCKie

Keep up to date with

our latest opportunities by

joining us on Twitter at

www.Twitter.com/AtlantaREIA

continued on p23
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21/26

Keep your Atlanta REIA Membersip current andenjoy big discounts from tese suppliers andmany oters in te Community Buying Group.

For more information, seehttp://Benefts.AtlantaREIA.com
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Join our Mobile RealEstate Investor VIP List

Just textATLANTAto 404-996-1099*Standard text message rates apply

Follow us online from your mobile pone at

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Want to stay plugged in andconnected to Atlanta REIA from

your mobile device?

Subscribe to The Proft Newsletter & Email list at

http://Subscribe.AtlantaREIA.com


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www.SmallBusinessAdvisor.bizKaren Bershad is TheSmall Business Advisor.Most small business ownershave a challenge handlingall the dierent areas o

running a business. The accounting canbe a challenge, particularly i the sotwareseems overwhelming. The Small BusinessAdvisor is what you may need to get you tothe next level of your business. We work atyour ofce or provide o site assistance ingetting things under control by providing a

wide variety o services that are specicallyor the small business.

W-2s I still wont have it for the le. Howdo I handle this at that time?

When you set up the employee who hasno Social Security number at that timeyou can enter 000-00-000 in the spacewhere you would put the number thenthe employee record will display Ap-plied For as the social security numberon the W-2 if it comes to that time. Ifyou receive the number prior to runningthe W-2s then edit the employees re-cord prior to printing.


Atlanta REIA Main Meeting
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24/26

AAttllaannttaa RREEIIAA MMeemmbbeerrsshhiipp AApppplliiccaattiioonnMail Application to Atlanta REIA, 2700 Braselton Hwy, Suite10-183, Dacula, GA 30019 or Fax to 770-216-1560

Atlanta REIA Use Only: Member #: ____________ Exp Date: ____________ ID Card: Printed Sent ___/___/___

Mail Application to Atlanta REIA, 2700 Braselton Hwy, Suite10-183, Dacula, GA 30019 or Fax to 7

the profit newsletter for atlanta reia - december 2012

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