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    HowtoUse

    Readmystory@Posi/[email protected] 1

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    Readmystory@Posi/[email protected] 2

    WelcometoPart3ofourseries!

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    Readmystory@Posi/[email protected] 3

    WhatcanIexpectfromGoogle

    Analy/cs(GA)?

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    Readmystory@Posi/[email protected] 4

    GoogleAnaly/csgive

    OBJECTIVEmeasures!

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    Readmystory@Posi/[email protected] 5

    GAreportsarecomposedof

    graphsandnumbers

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    Readmystory@Posi/[email protected] 6

    WhydoIneedtoknow

    thenumbersandgraphs?

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    Numbersandgraphshelpyou

    SEErealityclearly

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    Readmystory@Posi/[email protected] 8

    Numbersandgraphsprovide

    measurementofperformance

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    Readmystory@Posi/[email protected] 9

    -Ifyoucan'tmeasure

    something,youcan'tunderstandit.

    -Ifyoucan'tunderstandit,

    youcan'tcontrolit.-Ifyoucan'tcontrolit,

    youcan'timproveit.

    H.JamesHarrington

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    Readmystory@Posi/[email protected] 10

    "Whatgetsmeasured

    getsdone,

    whatgetsmeasuredand

    fedbackgetsdonewell,

    whatgetsrewardedgets

    repeated.

    JohnE.Jones

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    Readmystory@Posi/[email protected] 11

    Notyetconvincedifyouneed

    GoogleAnaly/cs?

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    Readmystory@Posi/[email protected] 12

    TheresONEwaytofindout

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    Readmystory@Posi/[email protected] 13

    AreyouupforaTEST?

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    Readmystory@Posi/[email protected] 14

    Youonlyneedtoanswerafew

    ques/ons

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    Readmystory@Posi/[email protected] 15

    Howwelldoyouknowyour

    websitevisitors?

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    Readmystory@Posi/[email protected] 16

    Doyouknowhowmanyvisitors

    didyourwebsitehaveTODAY?

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    Readmystory@Posi/[email protected] 17

    Doyouknowifyouhavevisitors

    fromAsia,Antar/ca,orEurope?

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    Readmystory@Posi/[email protected] 18

    IfyourreadersarefromAsia,

    doyouknowwhichpartofAsia?

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    Readmystory@Posi/[email protected] 19

    Doyouknowwhichbrowser

    theyusedtogotoyoursite?

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    Readmystory@Posi/[email protected] 20

    Doyouknowwhereyourtraffic

    iscomingfrom?

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    Readmystory@Posi/[email protected] 21

    Doyouknowwhichofyour

    postsdidtheylovethemost?

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    Readmystory@Posi/[email protected] 22

    Howcanyouselltoyourvisitors

    ifyoudonotknowthem?

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    Readmystory@Posi/[email protected] 23

    Yousaidyouknowsomeofthe

    answers.BUT

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    Readmystory@Posi/[email protected] 24

    HowsureareYOU

    ofyouranswers?

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    Readmystory@Posi/[email protected] 25

    Doyouwanttohavethe

    RIGHTANSWERS?

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    Readmystory@Posi/[email protected] 26

    NOW,areYOUreadytosee

    someoftheGAreports?

    b

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    Readmystory@Posi/[email protected] 27

    Inyourbrowser,type

    h^p:www.google.comanaly/cs

    li k i d

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    Readmystory@Posi/[email protected] 28

    ClickSignInandenteryour

    details

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    Readmystory@Posi/[email protected] 29

    Clickonthenameofyourwebsite

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    Readmystory@Posi/[email protected] 31

    YouwillseeyourDashboard

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    Readmystory@Posi/[email protected] 32

    Looksfamiliarright?

    hi / h ld h

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    Readmystory@Posi/[email protected] 33

    Bythis/me,youshouldhave

    overcomeyourfearofnumbersright?

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    Readmystory@Posi/[email protected] 35

    Now,backtoyourDashboard

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    Readmystory@Posi/[email protected] 36

    No/cetheleside?

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    Readmystory@Posi/[email protected] 37

    Zoomedinimage

    E h f th i t b t i

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    Readmystory@Posi/[email protected] 38

    Eachofthesemaintabscontain

    reportsaboutyourwebsite(wblueicons)

    For reports abo t o r isitors o

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    Readmystory@Posi/[email protected] 39

    Forreportsaboutyourvisitors,you

    haveAudience

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    Google Analy/cs have different

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    Readmystory@Posi/[email protected] 41

    GoogleAnaly/cshavedifferent

    reportsaboutyoursite!

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    Readmystory@Posi/[email protected] 42

    Rememberourli^letestearlier???

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    Readmystory@Posi/[email protected] 44

    LetsfindouttheRIGHTanswers!

    Ques/on: Do you know how many

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    Readmystory@Posi/[email protected] 45

    Ques/on:Doyouknowhowmany

    visitorsdidyourwebsitehave

    TODAY?

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    Readmystory@Posi/[email protected] 46

    ClickAudience

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    Readmystory@Posi/[email protected] 47

    Adropdownpanelwillappear!

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    Readmystory@Posi/[email protected] 49

    Now,youclickOverview

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    Readmystory@Posi/[email protected] 50

    YouwillseeOverview

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    Readmystory@Posi/[email protected] 51

    Mouseoverthedatetoseeyour

    numberofvisitorsonthatday!

    Ques/on: Do you know if you

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    Readmystory@Posi/[email protected] 52

    Ques/on:Doyouknowifyou

    havevisitorsfromAsia,Antar/ca,

    orEurope?

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    Readmystory@Posi/[email protected] 53

    ClickAudience

    Are you curious where your

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    Readmystory@Posi/[email protected] 54

    Areyoucuriouswhereyour

    readersarecomingfrom?

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    Readmystory@Posi/[email protected] 55

    ClickDemographics

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    Readmystory@Posi/[email protected] 56

    Thisiswhatyouwillsee!

    This website has readers in the

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    Readmystory@Posi/[email protected] 57

    Thiswebsitehasreadersinthe

    Philippines,US,CanadaandUAE

    Now drill down and ask which

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    Readmystory@Posi/[email protected] 58

    Nowdrilldownandask,which

    statesintheUSaremyreaders

    comingfrom?

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    Readmystory@Posi/[email protected] 59

    ClickonUnitedStates

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    Scroll down and you will see

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    Readmystory@Posi/[email protected] 61

    Scrolldownandyouwillsee

    specificfiguresperstate

    Ques/on: Do you know which

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    Readmystory@Posi/[email protected] 62

    Ques/on:Doyouknowwhich

    browsertheyusedtogotoyoursite?

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    Readmystory@Posi/[email protected] 63

    ClickTechnology

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    Readmystory@Posi/[email protected] 64

    Adropdownpanelwillappear

    l k

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    Readmystory@Posi/[email protected] 65

    ClickBrowser&OS

    ll h

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    Readmystory@Posi/[email protected] 66

    Youwillseethisscreen

    S ll d d ill hi

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    Readmystory@Posi/[email protected] 67

    Scrolldownandyouwillseethis

    This means that many of

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    Readmystory@Posi/[email protected] 68

    Thismeansthatmanyof

    yourvisitorsuseChrome

    If you prefer a pie chart, you can

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    Readmystory@Posi/[email protected] 69

    Ifyoupreferapiechart,youcan

    seeoneontherightside

    Areyoucuriousiftheyuseda

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    Readmystory@Posi/[email protected] 70

    y y

    mobiledevicetoviewyoursite?

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    Cli k O i

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    Readmystory@Posi/[email protected] 73

    ClickOverview

    N k th !

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    Readmystory@Posi/[email protected] 74

    Nowyouknowtheanswer!

    No/cetheboxesontheupper

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    Readmystory@Posi/[email protected] 75

    pp

    righthand?

    Youcanchoosethetypeofchart

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    Readmystory@Posi/[email protected] 76

    yp

    thatyouwant!

    Ifyouwantjustnumbersandno

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    Readmystory@Posi/[email protected] 77

    y j

    chart,clicktheboxwithrows

    Numbers are all that you will see!

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    Readmystory@Posi/[email protected] 78

    Numbersareallthatyouwillsee!

    Toseeapiechart,

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    Readmystory@Posi/[email protected] 79

    p

    clicktheroundbox

    Viola! A pie chart!

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    Readmystory@Posi/[email protected] 80

    Viola!Apiechart!

    Wantabarchart?

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    Readmystory@Posi/[email protected] 81

    Clickthetabwithbars

    Now you have bar chart!

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    Readmystory@Posi/[email protected] 82

    Now,youhavebarchart!

    Ques/on: Do you know where you

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    Readmystory@Posi/[email protected] 83

    Ques/on:Doyouknowwhereyou

    trafficiscomingfrom?

    Gobacktothemaintabsonthe

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    Readmystory@Posi/[email protected] 84

    leside(withblueicons)

    Click Traffic Sources

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    Readmystory@Posi/[email protected] 85

    Click TrafficSources

    A drop down panel will appear

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    Readmystory@Posi/[email protected] 86

    Adropdownpanelwillappear

    Click Sources

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    Readmystory@Posi/[email protected] 87

    Click Sources

    A drop down panel will appear

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    Readmystory@Posi/[email protected] 88

    Adropdownpanelwillappear

    Click All Traffic

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    Readmystory@Posi/[email protected] 89

    Click AllTraffic

    You will see your sources of traffic!

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    Readmystory@Posi/[email protected] 90

    Youwillseeyoursourcesoftraffic!

    Ques/on:Doyouknowwhichof

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    Readmystory@Posi/[email protected] 91

    yourpostsdidtheylovethemost?

    Click Content

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    Readmystory@Posi/[email protected] 92

    Click Content

    A drop down panel will appear

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    Readmystory@Posi/[email protected] 93

    Adropdownpanelwillappear

    Click Site Content

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    Readmystory@Posi/[email protected] 94

    Click SiteContent

    Anotherdropdownpanelwill

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    Readmystory@Posi/[email protected] 95

    appear

    Click All Pages

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    Readmystory@Posi/[email protected] 96

    Click AllPages

    You will see your top posts!

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    Readmystory@Posi/[email protected] 97

    Youwillseeyourtopposts!

    Click Site Speed

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    Readmystory@Posi/[email protected] 98

    Click SiteSpeed

    A drop down panel will appear

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    Readmystory@Posi/[email protected] 99

    Adropdownpanelwillappear

    Click Overview

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    Readmystory@Posi/[email protected] 100

    Click Overview

    You will see this info

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    Readmystory@Posi/[email protected] 101

    Youwillseethisinfo

    Onereasonwhyyoumayhavel i it i b it t k l

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    Readmystory@Posi/[email protected] 102

    lessvisitorsisbecauseittakeslong

    foryourpagetoload

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    Justclickon

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    Readmystory@Posi/[email protected] 105

    thedifferentreportstolearnmore

    aboutyourwebsite!

    Hope

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    Readmystory@Posi/[email protected] 106

    Hope

    YOU

    hada

    Posi/vely

    AwesomeLearning

    Experience!!!

    Big Thanks

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    BigThanks

    h^p:www.flickr.comphotos

    h^p:flickrcc.bluemountains.net

    h^p:www.fotopedia.com

    h^p:search.crea/vecommons.org

    h^p:www.flyte.biz

    h^p:support.google.comgoogleanaly/cs


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