digital marketing this week episode 19: google analytics part 2 - acquisition
DESCRIPTION
In this episode of Digital Marketing This Week, we dive into the second part of our Google Analytics Series and this time, we talk about Acquisition. We will answer the questions "Where Are My Visitors Coming From?" Discover all about Google Analytics Acquisition here and how it can help you develop actionable insights about your audience.TRANSCRIPT
Episode 19: Google Analytics (Part 2)
Chris Mercer• Content Developer• Optimization Expert• Host of DMTW• Call me “Mercer”
Who Am I?
This Week’s Focus Topic…
www.SeriouslySimpleMarketing.com
Your Goal:
• Get ONE Idea
• Act On That ONE Idea
• Repeat!
“A Beginners Guide To Google Analytics”
(Part 2: Where Are My Visitors Coming From?)
Why Should You Care?Because Today You’ll Discover…
• How Your Visitors Found You
• What Keywords They Used
• How See If Social Media Is Working
• How To Track Specific Ads
• And more…
The Audience: “Who Is Visiting?”
Overview: A Snapshot
Channels: “Marketing Paths”
All Traffic: Plenty Of Details
All Referrals: 3rd Party Only
Campaigns: Why You Need Tracking
How To Customize Tracking Tags
How To Customize Tracking Tags
How To Customize Tracking Tags
How To Customize Tracking Tags
How To Customize Tracking Tags
How To Customize Tracking Tags
How To Customize Tracking Tags
How To Customize Tracking Tags
How To Customize Tracking Tags
How To Customize Tracking Tags
How To Customize Tracking Tags
How To Customize Tracking Tags
How To Customize Tracking Tags
How To Customize Tracking Tags
How To Customize Tracking Tags
http://www.mywebsite.com
http://www.mywebsite.com/?utm_source=joes-blog&utm_medium=paid-ad&utm_term=10-off&utm_content=blue-kitten&utm_campaign=my-ebook
No Tags:
With UTM Tags:
How To Customize Tracking Tags
http://www.mywebsite.com
http://www.mywebsite.com/?utm_source=joes-blog&utm_medium=paid-ad&utm_term=10-off&utm_content=blue-kitten&utm_campaign=my-ebook
No Tags:
With UTM Tags:
Keywords: What They Search For
Advanced: Useful, But Needs Setup
What Was Your One Idea?• UTM Tagging?
• Finding Keywords?
• Marketing Channels?
• Action Brings Results!
Join us for the live recordings (with
expanded content), get recordings of every
episode, and have an “after show” Q&A!
Are You A DMTW Insider?
Visit www.SeriouslySimpleMarketing.com & join free
