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Sponsorship Proposal Packet May 18, 2015 “To accomplish great things, we must not only act, but also dream; not only plan, but also believe.” - Anatole France

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Page 1: Golf Sponsorship Packetcdn.cybergolf.com/images/442/Divots-for-Deaf-Golf... · Location: 11602 Westchase Golf Dr, Tampa, FL, 33626-2563 Westchase Golf Club is a premium daily-fee

Sponsorship Proposal Packet

May 18, 2015

“To accomplish great things, we must not only act, but also dream; not only plan, but also believe.” - Anatole France

Page 2: Golf Sponsorship Packetcdn.cybergolf.com/images/442/Divots-for-Deaf-Golf... · Location: 11602 Westchase Golf Dr, Tampa, FL, 33626-2563 Westchase Golf Club is a premium daily-fee

Sponsorship Opportunities Diamond - $5,000 (Sold Out)

The Diamond Sponsor of this event will be the Title Sponsor and will have name and likeness in all marketing materials as well

as the registration of 3 foursomes. Benefits include exclusive signage with event title. Signage throughout the course including

logo and copy of a 18x24 sign, logo on shirts, coolers, on all billboards, online advertising and all other marketing efforts. The

Diamond sponsor can supply materials for goodie coolers. Platinum- $3,000 (Sold Out)

The Platinum Sponsor of this event will be a Major Sponsor and will have these major items included: Course signage, 2

foursomes included. In addition you will have your logo and copy on a 18x24 sign, extra shirts, logo on banners, on all

billboards, advertising materials, signage on course, and can supply materials for goodie cooler. Gold - $1,000 (1) NEW!

The Gold Sponsor of this event will have golf balls printed with your logo and sponsor this contest. You will get your logo on

golf balls that are given out to each player for this contest. You will be the Sponsor of this one-of-a-kind Magic Ball Contest

(Announced at the Putting Green). In addition you will have your logo and copy on a 18x24 sign, logo on banners, advertising

materials, signage on course, and can supply materials for goodie cooler. Silver - $1,000 (2) NEW!

The Silver Sponsors of this event will have these major items included: Course signage and 1 foursome each. You will be the

Sponsor of one of our Major Contests being played on the course. It will be our “Guess the Distance” or “Bubba Drive” on

selected holes. In addition you will have your logo and copy on a 18x24 sign, logo on banners, advertising materials, signage

on course, and can supply materials for goodie cooler. Closest to the Pin - $150 (4)

There are 4 available. Sponsor will have one Par 3 signage. In addition you will have your logo and copy on banners,

advertising materials, signage on course, and can supply materials for goodie cooler.

Putting Contest - $1,000 (Sold Out)

There is 1 available. The Putting Green Sponsor of this event will have these items included: Putting Green signage and

registration for 1 foursome. In addition, you will have your logo and copy exposure everywhere, logo on banners, advertising

materials, signage on course, and can supply materials for goodie cooler. Sponsor can have a small table to display wares and

greet golfers from 12:30pm to 5:00pm. A Team Putt for Cash Contest has been scheduled.

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Driving Range Demo Day & Contest - $600 (1) NEW!

There is 1 available. The Driving Range Sponsor of this event will have these items included: Driving Range signage and

registration for 2 players. There will be a Major Club Manufacturer displaying their clubs and allowing players to try there

clubs out. In addition, you will have your logo and copy exposure everywhere, logo on banners, advertising materials, signage

on course, and can supply materials for goodie cooler. Sponsor can run a driving range game if desired and have a small table to

display wares and greet golfers from 11:30am to 1:00pm. Longest Drive - $300 (2) (1 left)

There are 2 available. The Long Drive Sponsor of this event will have signage on one of the Par 5s in the fairway to mark the

long drive! There will be Prizes for winners and Sponsor mention. Great exposure to all golfers. In addition, you will have your

logo and copy exposure everywhere, logo on banners, advertising materials, and can supply materials for goodie cooler. Photography - $500 (1) Best Value for Logo & Players.

We will have a professional photography group on site for group and individual pictures. Photography Sponsor items include:

Registration for Two playing spots, your logo on each group picture, logo on a banner, advertising materials, signage on course,

and can hand out materials at course. Hole-in-One Contests - $400 (4) - NEW!

There are 4 available. The Hole-in-One Sponsor of this event will have signage on one of the Par 3s and will be the co-sponsor

for a car or $10k giveaway! Great exposure to all golfers. In addition you will have logo on banners, advertising materials, and

can supply materials for goodie cooler. A small table to display wares and greet golfers on Par 3s is possible. This is a fun game

and involves the player and the sponsor on all Par 3s. If there is a Hole-in-One then even more exposure!!

All-in-One Sponsor - $550 (10) BEST VALUE FOR Business GOLFERS!

There are 10 available. The All-in-One Sponsor of this event will have these major items included: Course signage and

registration for 1 foursome. In addition, you will have your logo and copy on a 18x24 sign, exposure everywhere, logo on

banners, advertising materials, and can supply materials for goodie cooler. This is only $75.00 more for a foursome and you get

a sign and so much more!

Tee & Pin Sponsor - $150 (18) NEW with Pin Flag and Hole Sign!

There are 18 spots available. 18 tee boxes in high traffic area by tee boxes. You will have a Pin Flag with your logo and can

keep it after the golf so you can get it signed by athletes/your team! The sponsor of this event will also have their logo and copy

on a 18×24 sign and placed on a tee box, logo on banners, advertising materials, and can supply materials for goodie cooler.

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Overview

On May 18, 2015, the Florida Executive Realty Divots for the Deaf 2015 Charity Golf Tournament will welcome 132 participants to Westchase Golf Club in Tampa, Florida.

Divots for the Deaf welcomes all of the area’s residents and will feature 18 holes of golf, a car

and range balls, on course special event, prizes for 1st places, long Drives, closest to the pins,

entry into all Par 3 Hole-in-one contests (4 chances to win a car or $10,000), power

drive/raffle/mulligans with super ticket option, auction items, clinics, long drive demonstrations

and trick shots, vacation packages, restaurant gift certificates and much more.

Some of the items each player receives includes lunch and dinner, beverages, a 2015 Summer

Paradise Golf Card ($199 value), a 100% micro polyester golf shirt with logos, golf balls, soft

cooler, tees, marker gift package, a $10 Golfsmith promotional card, subscription to Golf Digest,

photo of you and your team, Bounce Back discounts and tons of discounts, coupons and other

area restaurant promotions.

Additional sponsors secured at this time are: The Beachtree Group, Rocket Agency and

Paradise Golf.

Beneficiaries

The Tampa Bay area is the third largest in the USA with over 400,000 Deaf and Hard of Hearing

individuals? We take many things for granted when it comes to hearing, but the reality is that

movie theaters, museums, amusement parks, grocery stores, public agencies, and other

businesses rarely have accommodations such as closed captioning for the hearing impaired. As

our population grows older and suffers from hearing loss (like my wife and those that have been

living with this disability for their entire life or recently) we need to make changes.

Divots for the Deaf will benefit three not-for-profit, 501c3 agencies that provide services for the

deaf and hard-of-hearing.

• Blossom Montessori School for the Deaf

• Communication Access Inc.

• ALDA Suncoast Chapter

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• National Association of the Deaf Blossom Montessori School for the Deaf

Blossom Montessori is a 501(c)3 nonprofit organization located in beautiful Clearwater, Florida

that helps children and their families from all

over the Pinellas County and Hillsborough

County areas.

Organization’s Mission

Using a combination of Montessori-style

teaching and a visually oriented curriculum,

Blossom Montessori School for the Deaf

provides comprehensive and accredited education to deaf and hard of hearing children, their

siblings and children of deaf adults (CODA) and prepares them for a lifetime of success in the

community. Proceeds from this event will support educational programs, speech language therapy,

behavioral and occupational therapy services for children who are deaf or hard of hearing.

To learn more about Blossom Montessori School for the Deaf, go to www.BlossomSchool.org or

call 727.539.7879 to schedule a tour.

Communication Access Inc. CAI was founded on the premise that whether hearing loss is lifelong, adult-onset, or due to illness or injury, communication and inclusion are the RIGHT of every individual in every setting of their lives.

Through translation, counseling, education, and advocacy services, we are committed to providing every individual access to communication, not simply those who can afford these services privately.

CAI fosters collaboration amongst all agencies, associations and organizations that care for and support individuals in the Bay Area living with hearing loss.

Our effort is ongoing to make the latest information and services available to everyone.

Bringing together providers, caregivers, public personalities, policy makers, and technology developers, we host various events throughout the year.

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Computer-aided transcription services, " also known as “real-time captioning” or Communication Access Realtime Translation (CART) services is an accommodation that can be delivered on location or remotely.

It is “the instant translation of the spoken word into English text using a stenotype machine, notebook computer and realtime software.”

The text produced by the CART service can be displayed on an individual’s computer monitor, projected onto a screen, combined with a video presentation to appear as captions.

Your support will make a difference in someone's life who is living with hearing loss. Support CAI today! Go to http://www.communicationaccess.org

ALDA SUNCOASTERS ALDA Suncoasters is the Association for Late-Deafened Adults chapter on the Suncoast of Florida. ALDA Suncoast promotes socialization and support for people who are late-deafened. ALDA Suncoast welcomes and supports all people with hearing loss and those who support the deaf and hard of hearing community. http://aldasuncoast.com/

National Association of the Deaf The National Association of the Deaf (NAD) is the nation's premier civil rights organization of, by and for deaf and hard of hearing individuals in the United States of America.

Established in 1880, the NAD was shaped by deaf leaders who believed in the right of the American deaf community to use sign language, to congregate on issues important to them, and to have its interests represented at the national level. These beliefs remain true to this day, with American Sign Language as a core value.

The advocacy scope of the NAD is broad, covering a lifetime and impacting future generations in the areas of early intervention, education, employment, health care, technology, telecommunications, youth leadership, and more – improving the lives of millions of deaf and hard of hearing Americans. The NAD also carries out its federal advocacy work through coalition efforts with specialized national deaf and hard of hearing organizations, as well as coalitions representing national cross-disability organizations.

On the international front, the NAD represents the United States of America to the World Federation of the Deaf (WFD), an international human rights organization. Event Details Dates & Times: Monday, May 18, 2015 11:30 a.m. Registration Opens Lunch is Served 1:00 p.m. Scramble Begins Dinner is Served Awards Ceremony & Auction

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Location: 11602 Westchase Golf Dr, Tampa, FL, 33626-2563 Westchase Golf Club is a premium daily-fee facility recognized by the National Golf Foundation for its outstanding course conditions, service and value. The CLASP award (Customer Loyalty and Satisfaction) is given to the best of the more than 400 courses that participate in this NGF program. Westchase placed in the top ten of the national rankings and number one in the state of Florida.

Nationally known architect Lloyd Clifton designed our 6710-yard, par 72 course, which winds through natural wetlands, wooden bridges and bulkheads. Called "one of the most beautiful public-access course in the Tampa area," Westchase has earned a high rating from Golf Digest as well as a Great Value award.

Westchase opened in 1992 as the centerpiece of the Westchase master-planned community, which spans over 2000 acres and has in excess of 5000 homes. We serve visitors from around the world as well as golfers from surrounding communities.

Registration: Participants, teams and virtual golfers can register by going to

http://beachtreegroup.com/divots-deaf-golf-tournament Cost: Individual Entry: $125.00

Foursome Entry: $475.00 (prior to April 1st, 2015) $500.00 after All-in-One Entry: $550.00

Target Audience

Florida is the number one golf destination in the world and the Tampa Bay area (Pinellas and

Hillsborough) is home to 64 golf courses. According to NGF statistics cited by Koppenhaver, a total of

3.7 million people took up golf in 2013. Golf is more popular than ever. Based upon audience

research, our media and promotional campaign is aimed directly and the following demographic

and psycho-graphic groups:

• Golf Enthusiasts – This event will target golf enthusiasts of all ages.

• 18-64 Age Group – A growing number of individuals between the ages of 18-64 years old are finding golf to be a relaxing, year around sport. Additionally, this age group is more fit and philanthropic than previous years. They look for fun golf events that give them the opportunity to meet other like-minded people.

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• The Deaf and Hard of Hearing Community- The Divots for the Deaf event benefits the

deaf and hard of hearing community. As the pioneer in deaf and hard of hearing education, our beneficiary Blossom Montessori School for the Deaf, will reach out to this market through online publications and social media.

• Other Markets- People who would would like to simply get out and enjoy Florida’s

beautiful February weather.

Media Support

Based upon target market research, we have created a media plan that will generate interest in and awareness of the Divots for the Deaf golf event, while specifically targeting our key markets. Our total budget for paid and promotional media is $65,000. A full media schedule and an audience profile are attached in the Appendix.

• Billboards Clear Channel Outdoor has agreed to 2, 4-week promotions using 3 digital ads that each rotate on 4+ billboards

• Television Divots for the Deaf will be featured in all local station’s community billboards.

• Newspaper Divots for the Deaf will feature multiple press releases in both the St. Petersburg Times and The Tampa Bay Tribune.

• Online Advertising Divots for the Deaf has negotiated an online advertising budget of $10,000 per month. Advertisements will connect directly to Blossom Montessori for the Deaf's event page where the sponsor's logo will be featured. Currently, Blossom receives 6,000 views on their website per month. This event will also be featured in all online local community boards, running boards, and all local online magazines that target the deaf population.

Other Event Promotion In addition to paid and promotional media, we will embark upon a comprehensive publicity and non-media promotional campaign.

• Signage Posters will be placed throughout the county. Locations include: sponsorship locations, parks, coffee shops, running stores and other retail shops, restaurants, pubs, and colleges

• Webpage Blossom Montessori School for the Deaf have a year round web site, generating 72,000 hits annually, with 25% of those hits in the month priors to this event. The website includes a wide variety of information about the event, its sponsors, and exhibitors, and is featured on all appropriate media promotion and publicity.