UPGRADE YOUR PROFESSIONAL BRAND WITH

By Hugo Hernandez

Social media is a complement…

But not a substitute for:– Shaking hands and eye contact

– Letters, networking, PR, and tradeshows

– Or any of your existing business-lead generation processes

Before you get business you must..

Pay membership

Assist events

Volunteer

Recruit members

Be a speaker and show your performance

Show your client testimonials

Invite lunches Develop relationships

Then sales and business referrals

Before you get business you must..

Join for free versus Pay membership

Join webinars versus Attend events

Share information versus Volunteer

Recruit members

Provide webinars and podcasts

Display your videos, presentations and pics with your performance and testimonials

Chat, email, coffee

Develop relationships

Then sales and business referrals

Most popular free social networking website world-wide

200 Million active users Hosts over 100,000 pages for businesses

What is your relationship with your clients?

What is your relationship with your prospects and professional network?

What is the status of your brand right now?

Who is talking to your clients right now?

How many people is your name reaching right now?

Your page represents your company

Ensure your privacy through privacy applications

Use a neutral language all the time

Display a professional image and friendly attitude

What if your contacts shares your information and displays your videos and posting at their profiles and share it at different networks?

Facebook main features Profile Status- microblogging Chat Join and create groups Join and create events Create blog Aplications

Upgrade from a sales pitch to a good story Use Visuals = Success= Money Include videos & pictures Link to your website Start conversations

Showcase examples and testimonials

Show How you help other people

Display Recognitions, diplomas and conferences images

Share your Presentations and articles

Always communicate with your clients and prospects having a call for action

1 Chat 2 E-mails 3 Phone calls 4 Coffe 5 Develop Relationships 6 Sales

Top communicators: Politicians and actors

Focus on key messages and hot topics

Offer instant gratification

Interactive and Showcase products and services

Include links and calls for action

Select attractive image and slogan for the group

Your group should focus on the hottest topics that will be in your industry for the next 12 to 24 months

Activate your accounts with postings, video, pics and events, even if they are not related directly to your company

Activate your accounts with postings, video, pics and events, even if they are not related directly to your company

Communicate with calls for action

Provide incentives for your members and contacts to invite more members to join

Chat, email, phone call, coffee, relationship and then sale

Now Let’s do Facebook

Post an award winning marketing piece for your profile Search for contacts from your school, previous

companies, and cities Find your target clients by industry, city and company Join up to 300 groups in your industry and target

industries Create your own groups

Before you bring new business you must

Identify top trendsetters and super-connectors

Learn their language and mindset

Create rapport and relationships with trendsetters, super-connectors and your target audience

CONCLUSIONS

Fully understand your audience’s mindset before bringing a message

Connect yourself with others

Develop relationships

Share your experience!!

You can contact me to request more information about our services

678 372 9057

Crece@elclubdecomerciantes.com

www.somoscomerciantes.com

http://www.linkedin.com/in/elclubdecomerciantes

http://twitter.com/Elclub

You have a friendship request by Hugo Hernandez