Ed Sheeran- ‘Lego

House’

Music Video Analysis

Wide angle shots of landscapes

and the sky

Focused on one character- Representation of Ed Sheeran, the artist.

The character is lip-syncing and taking the role as the artist. The music video creates the illusion that this character is Ed Sheeran but a story line is created by revealing that the character is in fact obsessed with the singer and is trying to be him, drawing the audiences in to the narrative.

Lots of close ups of the character’s face

The shot of the mirror is a Reference to looking- a convention of the music video

The camera is focused on the landscape, not the artist.

When the true nature of the music video is revealed more shots of Ed Sheeran

are used- Commercial Exhibitionism?

Album advertisement

The on-screen images match the lyrics