about us · 200 volunteers our spring food fest and carnival is our newest event. having our finger...
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ABOUT US
Port Orange Community Trust is a grass roots community nonprofit, led by a volunteer Board of Directors and just
one employee, our Executive Director.
Our mission is to foster planning, funding and administration for programs and activities that strengthen
family lives, individual values and potential, and community and civic responsibility.
This is accomplished by hosting admission free regional events, and by funding projects, grant requests,
scholarships and special requests throughout the year.
POCT hosts 2 4-day events annually, Spring Food Festival & Carnival, and our signature event, Family Days. We also
host our 4 Movies Under the Stars, all if which are admission free.
To date, POCT has donated over One Million Dollars back to our community.
www.POCTrust.org
SPRING FOOD FEST & CARNIVAL 2020
4 Day Event
150+ vendors
4 days to interact with guests to
target your client
30,000 guests
200 volunteers
Our Spring Food Fest and Carnival is our newest event. Having our finger on the pulse on the event wishes
of the community, this event has something for everyone. Live entertainment, kid’s zone, carnival, crafters
and of course, the best food trucks and restaurants serving their signature dishes, complimented by a beer
and wine area. This event not only brings out the young families of the region, but also college students,
retirees, and empty nesters.
www.POCTrust.org
FAMILY DAYS 2020
4 Day Event
250+ vendors
4 days to interact with guests
to target your client
50,000 guests
200 volunteers
Family Days is Port Orange Community Trust’s signature event of the year. We host over 50,000 guests over
the four-day period. This regional event includes a Carnival, Jeep Show, Community Parade, a Pet Parade, a
Business Expo, Street Painting, Kid’s Zone, Food Vendors & so much more! 2020 will be even more special
this year, as we celebrate our 25th Family Days!
www.POCTrust.org
ABOUT OUR AUDIENCE
58% are aged 35-54
24% are under 25-34
61% are female
39% are male
95% have attended Family Days in the past 3 years
33% make between 30-50k/yr30% make between 59-75k/yr25% make over 75k/yr
76% have 2 or more children
living at home
65% own a home
34% drive Chevy, 27% drive Ford,
16% drive Toyota
94 % of our guests are more
likely to consider a product
or service from a POCT sponsor
assuming price and quality are
the same.
www.POCTrust.org
IN THE NEXT 18 MONTHS…
34% plan a major home renovation
22% will apply for a new credit
card or loan
61% will book a
vacation
26% will buy a new car
23% will switch cell or internet
providers
18% will purchase auto or health
insurance
41% plan to make a major
electronics purchase
35% plan to visit a
sporting goods store
42% plan to buy a
new smart phone
20% plan to purchase a
new home
www.POCTrust.org
OUR AUDIENCE IS RESPONSIVE…
Our open rate on
emails sent to our
database is typically
31% with a click
through rate of 14%.
When asked if our
attendees would
change a purchase
based on
sponsorship of this
event, 94% of them
said they would.
Not only does our
audience want to hear
from us but they want
to know who we are
working with
(companies just like
yours!)
www.POCTrust.org
OUR MEDIA PARTNERSHIPS
We have media partnerships with Daytona Beach News Journal, Hometown News, Southern Stone Radio,
ValPack, the Money Pages(cover) and Spectrum! We are also on the morning WESH 2 news broadcast the
morning of opening day, and do a radio interview blitz the week of the event on 5 radio stations reaching 7
counties!
Radio Television
Because of this, we had a combined national media presence of over 3 Million views during the two
months leading up to our events.
www.POCTrust.org
Social Media
Naming
Opportunities
Brand Recognition
Onsite Activations
VIP Opportunities
Employee
Engagement
Advertising and
Media Presence
Sampling and
Product Placement
Experiential
Marketing
WE CAN CUSTOMIZE FOR YOU!
We start with a proposal. From there we want to create something just for you, designed to help you
achieve your goals.
Some of the ways that we can work together include:
In other words, we want to hear about your goals and then build something just for you and your budget.
www.POCTrust.org
TYPES OF SPONSORSHIPS WE OFFER…
Annual Sponsorships are the
most popular sponsorship
we offer. With levels to fit
every budget, with benefits,
we strive to help you
achieve your marketing
goals. Our sponsorship
packages are second to
none with substantial ROI’s.
Event Sponsorships are
another great way for your
business to target your
specific audience. We offer
sponsorships for both
Spring Food Festival &
Family Days.
www.POCTrust.org
ANNUAL ONGOING SPONSORSHIP BENEFITS
www.POCTrust.org
BENEFITS PRESEGNTINGSPONSOR $10,000
COMMUNITY LEADER $6000
GOOD CORPORATE
$3500
FAMILY FRIENDLY
SPONSOR $2000
HONORABLE SPONSOR
$1000
TOP BILLING LOGO ON WEB W/LINK
X
LOGO ON ALL EVENT MKTING & LETTERHEAD
X
LOGO ON ANNUAL VOLUNTEER EVENT T’S
X
MENTIONS IN PRESS RELEASES
X
BENCH ADS AT EVENTS X
MENTION ON PHONE MESSAGES
X
LOGO ON POCT XMAS PARADE BANNER
X
LOGO IN QUARTERLY NEWSLETTER
X
4 TEXTS PER YEAR W/WEBSITE LINK
X
SOCIAL MEDIA RECOGNITION REGULARLY
X X X X X
www.POCTrust.org
BENEFITS PRESEGNTINGSPONSOR
COMMUNITY LEADER
GOOD CORPORATE
FAMILY FRIENDLYSPONSOR
HONORABLE SPONSOR
NAMED SPONSOR ALL RADIO SPOTS
X
LOGO ON CARNIVAL MEGA PASSES
X
LOGO ON DIGITAL BILLBOARD DUNLAWTON
X
LOGO ON VOLUNTEER T’S X
LOGO ON ALL PRINT & SOCIAL MEDIA ADS
X
LOGO ON TV ADS & BENCH AD
X
LOGO ON FD FLOOR GRAPHICS
X X
BOXED LUCHES ON SATURDAY OF EVENT
X X X X X
LOGO IN EVENT MAP DBNJ X X X X X
SPONOSR ID ON TENTS X X X X X
LOGO ON EVENT MAP X & LOCATION X X X X
BEER & WINE TICKETS 8 6 4 2
CARNIVAL PASSES 20 VIP PASSES 10 VIP PASSES 8, DAY PASSES 6, DAY PASSES
EXHIBIT SPACE(S) W/ POWER & TENT PKG
2 2 1 1
LOGO ON ALL EVENT SIGNAGE & BANNERS
X-TOP BILLING X X X X
ANNUAL SPONSORSHIP BENEFITS FOR
EVENTS
www.POCTrust.org
Annual Sponsorship Benefits
Movie & Food Truck Nights
www.POCTrust.org
BENEFITS PRESEGNTINGSPONSOR
COMMUNITY LEADER
GOOD CORPORATE
FAMILY FRIENDLYSPONSOR
HONORABLE SPONSOR
MENTIONED AS SPONSOR ON RADIO ADS
X
LOGO ON PRINT & SOCIAL MEDIA FLYERS
X
TABLETOP OPPORTUNITY X X X
AUDIENCE ACCESS X X X
YOUR MASCOT WELCOME X X X
GIVEAWAY OPPORTUNITIES X X X
LOGO ON SIGNAGE X X X X X
LOGO ON MOVIE SCREEN DURING ACTIVITIES
X X X X X
IMPRESSIONS INCLUDES ALL EVENTS. YOUR TOTAL COMPANY REACH
IS DETERMINED BY YOUR SPONSORSHIP LEVEL
www.POCTrust.org
PRINT/DIGITAL RADIO SOCIAL MEDIA SPECTRUM OFF SITE ADS ON SITE
DBNJ PRINT 1,400,000ONLINE 165,007
COAST COUNTRY FACEBOOK 109.9K
SPRING FOOD FEST DIGITAL BILLBOARD, DUNLAWTON BRIDGE
78K
BANNERS; 5000
VAL PACK DIRECT MAIL 60K HOUSELHOLDS
HOT INSTAGRAM 33K
FAMILY DAYS DIGITAL DBNJ RACKS 7,272,000
MEGA PASSES; 1600
HOMETOWN NEWS 30,000
THE HOG WEBSITE 60K
ROAD SIGNAGE, DIGITAL 315K
WAY FINDERS; 70K
COMMUNITY NEWS, 2000 HOMES
LOV FM TEXT 4000
A-FRAMES; 150K
SCHOOL FLYERS 12K STUDENTS
WNDB NEWSLETTER 8000
EXHIBIT SPACE; 70K
THE MONEY PAGES 120K HOMES
THE VIBE BENCH ADS; 45K
TOTAL IMPRESSIONS: 1,789,007
TOTAL REACH 3 MILLION
IMPRESSIONS: 214.9K
TOTAL IMPRESSIONS 299K
TOTAL IMPRESSIONS: TOTAL IMPRESSIONS: 341,600
www.POCTrust.org
2020 EVENT DATES
www.POCTrust.org
MARCH 26TH – 29TH
SEPTEMBER 24TH – 27TH
JULY 10TH
AUGUST 14THMARCH 13TH
JUNE 12TH
JUNE 20TH
HELPING THE COMMUNITY
www.POCTrust.org
PARKS AND REC8%
FOOD DONATIONS16%
SENIORS4%
SCHOLARSHIPS9%
SCHOOLS22%
VETERANS4%
SKATE CONTEST4%
MOVIES4%
CAMPS5%
SCHS TEAMS10%
CITY EVENTS2%
YMCA5%
IN KIND 1%
PO HISTORICAL TRUST1%
SCHOOLS, ADD'L
5%
2019 DONATIONS$49,700
DONATED IN 2019 ALONE!
OVER 1 MILLION DONATED
SINCE 1995
A WORD FROM OUR SPONSORS…
www.POCTrust.org
“We at Vintage Paper Co. are very proud to be sponsors and affiliated with an organization such as POCT. The generosity and positivity they share with our community is something we stand behind 100%. We do our best to help with whatever is needed hoping to provide support in any way with the immense efforts POCT puts forth in helping our community. Not only does it feel great to support POCT, but we have also received a great response and notoriety from our community in being a sponsor. Events like the Spring Fair & Food
Festival and Family Days have helped immensely in the growth of our presence as the premier Apparel & Print shop in Port Orange. We look forward to many more years as a sponsor, supporter and friend of Port
Orange Community Trust.” - Marc Larabel • Vintage Paper Co.
“We serve our community every day and enjoy supporting Port Orange Community Trust because they too have a “Servants Heart”. Thank you for
letting our team be involved throughout the many years, it is truly our pleasure.”
-The BROs at One Hour Air and Ben Franklin Plumbing.
Let’s Connect!We’re excited to hear about your goals and
how we can help you achieve them.
Get in touch and let’s talk about ways we can work together:
Jennifer Marano
Executive Director
(386) 451-3392