13.telco outsourcing strategies detecon
TRANSCRIPT
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Member of
Carrier Network Outsourcing –
A realistic Alternative or a new Hype?
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Content
Lessons learned from lean and efficient Industries
Current Telco’s Reactions on Restructuring Pressure3.
Example 1: Out-tasking Business of Detecon Al Saudia4.
Example 2: Outsourcing Deal of Alcatel with One in Austria5.
1.
Out-tasking/Outsourcing – Hype or Alternative?6.
The sandwiched Telco’s2.
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Automotive IndustryHighly Automated assembly and integration“Just-in-time” principles for standard partsFast, cheap, flexible, efficientCompetition on features and brands/image70%-90% of key parts from external sources
Low-cost AirlinesIntense use of IT and customer self-serviceDemand based pricing schemesHigh load factorsIntense use of outsourcing
RetailHighly automated flow of goods and partsJust-in-time stock control and order logisticsManagement of cost-based end-endHighly flexible product life-cycles
Significant Lessons:
High levels of end-to-end automated process flow
Rigorous elimination ofmanual or ineffectiveprocesses
Intense use of highlyqualified (outsourcing)partners
Very high business flexibility
Just-in-time capacity management
Demand based pricing
BankingHighly automated capital flowsIntense customer self serviceFast changing financial product life-cycleElimination of manual back-officesHigh level of customer oriented interworking
1. Lessons learned from lean and efficient Industries
Source: Inputs from K.J. Willets, Chairman TM Forum
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1. Lessons learned from lean and efficient IndustriesExample “Smart Roadster” Assembly: 95% external sourcing
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CAPEX & buying boom exhausted financials…
CA
PE
X F
ixed
Lin
e O
pera
tors
US
($bn
)
25
50
75
1990 1994 1998 2002 2006
OPEX remains on high level…
1Q01 2Q01 3Q01 4Q01 1Q02 2Q02 3Q02 4Q02
Ope
ratio
ns c
osts
as
% o
f rev
enue
75%
80%
85% BTDeutsche Telekom Drive
downcosts
Drive up
customerservice
Drive up
revenue
Driveup
businessflexibility
Several Improvement areasat the same time…
Multiple downward pressure on tariffs…
Over-capacity
Newtechno-logies
Compe-tition
Regu-lation
Tariffs
Over-capa-city
2. The sandwiched Telco’sTelcos are under high pressure because they just started their way towards a leanand efficient industry
The lean &efficientTelco
Source: Inputs from K.J. Willets, Chairman TM Forum
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Sale
s &
Mar
ketin
g
Serv
ice
Ope
ratio
n
Net
wor
k Pl
anni
ng
Cor
e N
etw
.O
pera
tion
Acc
ess
Net
w.
Ope
ratio
n
Fiel
dIn
stal
latio
n
Most Operators have pillar organizations with a low level of process integration
Low level of automated process work flowToo much staff expenses
Rigid and inflexible business processesPoor time-to-market cycles
Non-appropriate systems, poor system integration level, inaccurate data
Low level of customer services
Processes and systems cannot scaleSlow growth
High risks and cost of changesSlow introduction of new services
Supplier “zoo”Low level of economics of scalesIT
O
pera
tion
Cus
tom
erSe
rvic
es
2. The sandwiched Telco’sHot topics on Telco’s management agenda
Source: Inputs from K.J. Willets, Chairman TM Forum
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What is the main value of a telecom operator ?
The customerbase
Never differentiate by…
Telecommunicationsnetwork technologiesIT technologiesOSS/BSS technologiesIntegration & Archi-tecture
But always differentiate by…Service featuresNetwork qualityProcess optimizationData intelligenceCustomer serviceService packaging
Cost reduction, OPEX stability and concentration on customer value are the main reasons why network outsourcing/out-tasking to professional partners is presently under broad discussion and realization
Telcom´s is the largest industry with the lowest realization level of out-tasking and outsourcing!
3. Telco’s current Reactions on Restructuring PressureStabilizing OPEX and reducing cost seems to be main drivers
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3. Telco’s current Reactions on Restructuring PressureTelco’s try to get rid of tangible assets, network O&M, tactical network planningand related staff in the network area
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Siemens closed a contract with Brazilian fixed line operator Telemar in 2002 to maintain the network in 6 states. Deal size: US$ 13 million a year. Savings: approx. 10%
Ericsson operates and maintains the whole mobile network of Telecom New Zealand
Ericsson closed a deal in 2002 with Brazil Telecom to operate and maintain the network in the southern provinces.
Ericsson closed a deal in 2002 with O2 Netherlands to maintain and operate the whole mobile network including planning, design and implementation
Alcatel continues in 2002 the maintenance of KPNQwest pan-European network
Ericsson closed a deal in 2002 with Hutchison Telecommunications to manage the outsourced mobile network in Australia.
BT closed a deal with national fixed switched network provider Redstone. The whole network was outsourced to BT for operation and maintenance. Redstone keeps strategic control.
Alcatel closed a deal with mobile operator One in Austria. One outsourced the transport network and the technical planning. Alcatel executes planning, operation and maintenance for the whole network. The deal size is 472 million € for 7 years.
New Zealand Telecom announced in 2003 expansion of relationship with Alcatel by outsourcing planning, development, operations, design, buildings and fault units in 2004
3. Telco’s current Reactions on Restructuring PressureOutsourcing/Out-tasking in the network area is a current main stream in the Telco scene
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Applications
Back office
Network
Core Operation Support
Games, news, ring-tones, e-mail, chat,messaging and portals
Middleware
MMS-C, SMS-C, corenetwork, radio accessnetwork, transmission links, masts/towersand buildings
Project management, forum management and system integration
Provisioning, billing, churn management, CRM, office IT, network management, activation, authentication, assurance, roaming and system integration
Network maintenance, network build, network planning and design, site acquisition, civil works
System Integrators BPO providers
SpecializedVendors
Construction/support service companies
Telcoms vendorsFixed telcosSource: Ovum 2003
3. Telco’s current Reactions on Restructuring PressureThe Telco outsourcing landscape and main areas of activities
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ApplicationBenefits Back office/Network
Main driverEconomics of scale Main driver
Not yet importantConvert fixed costs intovariable costs
Not yet important
Major driverPredictability of cost Major driver
SignificantAccess to skills Could be important forsmaller operators
Should be significant, buthard to measure
LimitedEconomics of scope
Major driverSharing risks Important both in operationand future proofing of NT
LimitedFocus mgmt. attention Important
3. Telco’s current Reactions on Restructuring PressureCurrent outsourcing short-term drivers for carrier network outsourcing/out-tasking
Source: Ovum 2003
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Page 12Source: Mummert Consulting F.A.Z.-Institut 2003
66
86
56
86
34
14
44
14
Planned No Plans
All Mobile Operator All Mobile Operator
Focusing on Core Business Outsourcing
2003 Interview Results from 100 Executives in the German Telecom Industry:
More than 50% are interested in outsourcing
Specific high interest from mobile ope-rators
%
3. Telco’s current Reactions on Restructuring Pressure Current results on willingness to outsource
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4. Example 1: Out-tasking Business of Detecon Al Saudia
Network Ownership is with the customer
Customer monitors network performance
Responsible for network planning and extension, traffic routing, procurement
Contract package for SLAs and KPIs to operate and maintain the nation-wide transport layer
Provisions on number of billable staff, support staff & materials, skills, education, locations, local staff, training
Operation and maintenance of a clearly defined part of the customers network(mainly transport layer): long-distance network, junction network, rural communications network, incl. buildings, maintenance centers, towers
Detecon is responsible for repair, spar parts, facilities, buildings, set-up of own car fleet
Detecon integrates new network partsor equipments (contract amendments)
Clear reporting (compliance of network performance, billable staff, training, etc. ) and interfaces
Payments according to billable staff, compliance with KPIs and SLAs, fulfilment of training requirements, etc.
Transport NetworkDet
econ
al S
audi
a
Saud
i Tel
ecom
(Fix
ed N
ewor
kO
pera
tor)
Basis: O&M out-tasking contract
Basics of Out-tasking Business
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NetworkDevelopment
NetworkRollout
NetworkOperation
NetworkMaintenance
NetworkDesign
Radio Networkplanning
Site Acquisition &management
Construction
Installation &Commissioning
Facility Management
Logistics (Spare Parts & Terminals)
Central support functions (Quality, Reporting)
Transmissionplanning
Service Provisioning
NOC
Network TAC *
TAC Maintenance Level 1
TAC Maintenance Level 2
TAC Maintenance Level 3
* TAC= Technical assistance centre
4. Example 1: Out-tasking Business of Detecon Al SaudiaNetwork Out-tasking Landscape
Saudi TelecomResponsibility
Detecon al SaudiaResponsibility
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Client Benefit #1Client
Benefit No 1
Predictable yearly OPEX budget for the contract period (benchmark: 1.2 – 1.5 US$ per main line/month)
Client Benefit
No 2
Contract is based and defined on network performance parameter according to SLAsand KPIs
Client Benefit
No 3
Contractor responsible for recruiting, training and skill building of local staff
Client Benefit
No 4
Incorporation of best practice experience and results through re-tendering and competition after 3 years period
4. Example 1: Out-tasking Business of Detecon Al SaudiaVarious client benefits
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Core Ntw. Plng.
Radio Ntw. Plng.
Site Acquisiton
Core Ntw. O&M
Radio Ntw. O&M
Transm. Ntw. O&M
Core Ntw. Plng.
Radio Ntw. Plng.
Site Acquisiton
Core Ntw. O&M
Radio Ntw. O&M
Transm. Ntw. O&M
RNCNode BUE
PCU
GGSN
BG
IP
BackboneSGSN
BSC MSC GMSC
HLR
VLR
AUCSCPSMS
EIR
BTSMS
PSTN
ISPRNCNode BUEUE
PCU
GGSN
BG
IP
BackboneSGSN
BSC MSC GMSC
HLR
VLR
AUCSCPSMS
EIR
SCPSMS
EIR
BTSMS
PSTN
ISP
Alc
atel
One
(Mob
ile O
pera
tor)
Basis: Outsourcing and O&M contractContract package for SLAs and KPIs to operate and maintain core and radio netw., exec. tact. planning
Outsourcing of transmission network assets, tactical planning department., O&M department
Operation and maintenance of wholecore and radio network, incl. facility mgmt., network management centres, maintenance centres, towers etc.
Alcatel integrates new network partsor equipments (contract amendments)
Alcatel is responsible for repairand spar parts
Alcatel is responsible for tactical planning,Site acquisition
Network (except transmission) Ownership is with the customer
Customer monitors network performance
Responsible for strategic network planning
Clear reporting (compliance of network performance) and interfaces
Payments according to compliance with O&M KPIs and SLAs, fulfilment of planning tasks, etc.
5. Example 2: Outsourcing Deal of Alcatel with One in AustriaBasics of Outsourcing Business
Deal Size: 472 Mio €over 7 years including 200 staff from One
Source: Alcatel Austria
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NetworkDevelopment
NetworkRollout
NetworkOperation
NetworkMaintenance
NetworkDesign
Radio Networkplanning
Site Acquisition &management
Construction
Installation &Commissioning
Facility Management
Logistics (Spare Parts & Terminals)
Central support functions (Quality, Reporting)
Transmissionplanning
Service Provisioning
NOC
Network TAC *
TAC Maintenance Level 1
TAC Maintenance Level 2
TAC Maintenance Level 3
* TAC= Technical assistance centre
Outsourcing Landscape
One Responsibility
AlcatelResponsibility
5. Example 2: Outsourcing Deal of Alcatel with One in Austria
Source: Alcatel Austria
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Client Benefit
No 2
Contract is based and defined on radio-, transmission-and core network performance parameter according to SLAs and KPIs. No Alcatel equipments in the network
Client Benefit
No 3
Contractor responsible for recruiting, training and skill building of staff.
Client Benefit
No 4
Focus of management team on customer and services, no more management power and attention on tactical planning and daily O&M issues.
Client Benefit #1Client
Benefit No 1
Predictable yearly OPEX budget for the contract period (benchmark: 2.5 -3.0 € per mobile customer/month)
5. Example 2: Outsourcing Deal of Alcatel with One in AustriaVarious client benefits
Client Benefit
No 5
Transmission layer outsourcing frees the operatorfrom a burden. Transmission is not an essential part of the production and service platform
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Pro’s Con’s
Operator is refocusing on customers and services
Management of out-tasking/outsourcing partner could cause a high level of attention (contract adaptations, interface and process tuning, performance assessment, etc.)
Out-tasking and outsourcing offer operators chances to become leaner and more efficient.
Predictable OPEX stabilizes the financials, cost per subscriber are going down
Scaling, growth, changes and not foreseeable new network elements could increase OPEX later
Operators and vendors could build an ideal partnership because of long common history
Vendors are not used to operate and maintain networks. The influence from the operators on utilization of professional tools and methods is limited
Operator can rebuild a lean and efficient organization Pillar organization is mostly unchanged. Chances for improving business flexibility are not taken
Quicker introduction of new services Flexibility of outsourcing partner is limited; process flow-through is not optimized
+
+
+
+
+
-
-
-
-
-
Pro’s
Careful selection of the partner and careful contracting are essentials
A clear strategy to implement higher business flexibility, high level of process automation and a customer oriented organization is the imperative basis of considering out-tasking/outsourcing
6. Out-tasking/Outsourcing - Hype or Alternative?