UX DESIGN

WOOOAAT?

Soooo

WHAT IS DESIGN?

Many Types of design

Many Types of design

Many Types of design

Empathy for the context

Creativity for Insights and Solutions

Rationality and Analisys

Design == Solving Problems

WHY IS GOOD DESIGN IMPORTANT?

Good person == Trust

Good design == TrustBad design ≠≠ Trust

This is real

PROCESS

Strategy and competitive

Advantage in the marketplace

Everybody is invited

DesignersAccounts

Developers

StakeholdersUser/Client

We all have experiences

From ideas to products

BUT WHY?

Present Ideas

Best Idea EVAAAR!

Designers under pressure

End of the project

Life without design

It is not only digital

Print designers would be like…

IT IS IMPORTANTfor everyone

Seriously

Also to you accounts ;)

Emotional decision makingDESIGN IS

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Help me, Help you

Jerry Maguire

How many times have you ever wished to change a Product?

Lets meet the Hero

Lets meet the REAL Hero

Don Norman

KANSEI?

Sensitivity

Sensibility

Intuition

How clients/users are

RealityExpectation

HOW?

What specific things can I do that will encourage

teamwork?

What problems have I seen ?

We need to stop designing for ourselves

Observe and listen

Be curious

UX as a service

Communication Delegation

Consistency

Communication Humility

WHATS NEXT?

Team up and Educate

AgileLean

Know the Methods

Web Tools

More learning and less shipping

UX POLAND

Workshops

Kendra Schimmel ’'Outsourced: The New Future of Your Life?''

Lea Simpson : “Design as a Superpower: exploring forces of good and evil"

Wyatt Starosta from OpenTable: "Exposing the Hidden Choreography of Restaurant Hospitality"

Marcin Bober from Google: "Invisible UI and other lies."

Avi Itzkovitch from UX Salon: ''The Invisible Interface: Designing the Screenless Experience'

Jeff Gothelf: "Almost Everything I've Learned From 5 Years of Lean UX"

Martin Oberhäuser from Bureau Oberhaeuser: "Interface design in times of information overflow"

Thanks