51st ICCA Congress

International Congress and Convention Association.

Twitter: #ICCA12

Session sponsored by:

Viparis Welcome Pack

Monday October 22nd 2012

International Congress and Convention Association.

Twitter: #ICCA12

Viparis

International Congress and Convention Association.

Twitter: #ICCA12

The Viparis Welcome Pack

International Congress and Convention Association.

Twitter: #ICCA12

Welcome

International Congress and Convention Association.

Twitter: #ICCA12

Guide and Inform

International Congress and Convention Association.

Twitter: #ICCA12

Guide and Inform

International Congress and Convention Association.

Twitter: #ICCA12

Guide and Inform

International Congress and Convention Association.

Twitter: #ICCA12

Transport

International Congress and Convention Association.

Twitter: #ICCA12

Welcome

International Congress and Convention Association.

Twitter: #ICCA12

Welcome at the venue

International Congress and Convention Association.

Twitter: #ICCA12

Conditions

Free of charge for the organizer

Subject to eligibility conditions

2012 congressesSociété Française de CardiologieEuropean Association of UrologyEuroPCREuroanesthesiaEuropean Renal AssociationSociété Française d’OphthalmologieSociété Française Médecine d’UrgenceWorld Federation of HemophiliaCIGRE International Council on Large Electric SystemsSociété Française de RadiologieAssociation Dentaire Française

International Congress and Convention Association.

Twitter: #ICCA12

• 180 events• 143 exhibitions• 37 congresses

• 100 days/year

• More than 150 000 visitors transported

Key figures (2009-2012)

International Congress and Convention Association.

Twitter: #ICCA12

More visibility for the congress / exhibition

A sign of consideration towards the visitor, who is welcomed as soon as he/ she arrives in Paris

Results

Increased comfort for the visitor

International Congress and Convention Association.

Twitter: #ICCA12

• A significant annual cost• 1 full-time employee at Viparis

Cost

International Congress and Convention Association.

Twitter: #ICCA12

Existing business : our client’s success is our successNew business : Attract more international congresses to the destination

Objectives

International Congress and Convention Association.

Twitter: #ICCA12

Existing business Difficult to measure client successWe transport 20% more people at each edition90% of delegates who use the service are satisfied

New businessConfirmation rate went from 12% to 25%Signed new large events like EULAR, World Gas, Euro Attractions Show, Euro-PCR, etc.

How to measure success?

International Congress and Convention Association.

Twitter: #ICCA12

What we changed :-Days of presence for congresses vs exhibitions-Type of transport for congresses vs exhibitions-FAQ for visitors-More visible uniforms for hostesses-Explanatory flyers with maps-City maps

Adjustments

51st ICCA Congress

International Congress and Convention Association.

Twitter: #ICCA12

Session sponsored by:

Thank you!