video seo - how to rank your videos

Video SEOHow to Rank Your Videos

One of the most important strategies that a person can use in order to rank for specific keywords is to create videos and rank them on the web. The one that you will want to use to have the best chance of ranking high is going to be YouTube, especially on Google. Creating videos is not that hard to do, but using proper SEO on your videos most certainly is.

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There are certain techniques that must be implemented in order to ensure that you get a high ranking. Let's take a look at two strategies that must be implemented with every video that you create in order to make sure you will rank well for your chosen keyword using videos.



Primary Keyword in the TitleWhen you create your video, and you begin the uploading process, you will be able to enter in your title, description and tags. Your title is the name of your video, thedescription is an article referencing the video itself, and the tags are simply keywords that people may be searching for on the web.



The title is so important because that is what Google and other search engines will use to determine where it should rank the video. Therefore, make sure that you use your primary keyword at least once in the title, preferably twice, to make sure that it ranks high in the search engines.



Primary Keyword in the Description

When you create your description, it should be reflective of the content you are discussing in the video. However, since the search engines cannot read the content that you are speaking about.



Make sure that you have your primary keyword at least once in the description, giving the search engines what they need to properly rank your video. It should be used once at the top, and again at the end of the description, giving the spiders exactly what they need to rank your video.

