Kathy Goossens 21 years old Antwerp Communication student ERASMUS

Brochures Websites General Tips

Overload on information Orginal & creative

The sky is the limit› Channels› Information

http://www.google.com/imgres?imgurl=http://www.telecomnieuws.com/wp-content/uploads/sky-is-the-limit.jpg&imgrefurl=http://www.telecomnieuws.com/2010/04/21/voor-google-geen-sky-is-the-limit/&usg=__vczDyy8AW5Sn_hvHqOC9-s30wsg=&h=270&w=270&sz=34&hl=nl&start=0&zoom=1&tbnid=pWBLPP4zpXW0GM:&tbnh=152&tbnw=151&ei=QIh3TcLzFYWa8QOwt5nPCw&prev=/images?q=sky+limit&um=1&hl=nl&rls=com.microsoft:nl-be:IE-SearchBox&rlz=1I7TSEA%3B&biw=1259&bih=606&tbs=isch:1&um=1&itbs=1&iact=hc&vpx=134&vpy=73&dur=4699&hovh=216&hovw=216&tx=131&ty=83&oei=QIh3TcLzFYWa8QOwt5nPCw&page=1&ndsp=17&ved=1t:429,r:0,s:0

Work with technology Stay up to date

Consider all communication channels Determine your objectives› What do you want to reach?

Determine your target market› Who do you want reach?

Decide on the information Evaluate

First impressions Brochure design mechanics› Point size› Font› Brochure folds› Paper selection› Photos and graphics

› Good photos Identify Illustrate Don’t date

Motivate your reader to look inside Use emotions Alter the shape