technology solutions for tourism: steve machin (stormcrowd)
DESCRIPTION
ETAG: Technology Solutions for Tourism: Steve Machin (Stormcrowd)TRANSCRIPT
Technology Solutions for Tourism Conference 2012Thursday 23rd February
Part 2: Steve Machin, Managing Director, Stormcrowd
Wednesday, 14 March 2012
Wednesday, 14 March 2012
How much of your audience can you reach? EASILY?
Wednesday, 14 March 2012
Wednesday, 14 March 2012
Assumptions reduce reach and audience acquisition
Wednesday, 14 March 2012
Social Data = Heavy Lifting..
Wednesday, 14 March 2012
The data keeps flowing… many to many..
Wednesday, 14 March 2012
Can a tide of shared data help all the boats to rise?
Wednesday, 14 March 2012
One Size Fits…One Some All
Wednesday, 14 March 2012
Acquire, Segment, Communicate, Amplify, Reward
Wednesday, 14 March 2012
Using smart e-CRM via email to increase restaurant bookings by 76%
Wednesday, 14 March 2012
“Hands Up, Who wants a VIP upgrade?”
Wednesday, 14 March 2012
Product Variations and Communications hit the right notes
Wednesday, 14 March 2012
Audio, video and slidecast production for ETAG by creative content communications company Inner Ear: www.innerear.co.uk
Wednesday, 14 March 2012