#teamarhc fundraising guide

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#TEAMARHC Fundraising Guide

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This is the fundraising literature to support #TeamARHC, a squad of brave and energetic supporters of the Arthur Rank Hospice Charity.

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Page 1: #TeamARHC Fundraising Guide

#TEAMARHC Fundraising Guide

Page 2: #TeamARHC Fundraising Guide

Thank you for joining #TeamARHC

and pledging to support the hospice.

Together we can ensure that free,

life-enhancing services are available to

anyone who needs specialist care and

support.

Together we can raise the £2million

needed every year to deliver the wide

range of services such as Hospice at

Home, Day Therapy and Bereavement

Counselling.

Let’s get started!

Read through this booklet and find out

how we can support you as you

embark on your amazing challenge.

Discover our world of ideas for

making the most of your fundraising.

Get connected with other #TeamARHC

members online.

Learn more about the remarkable care

offered at Arthur Rank Hospice Charity

which is made possible because of

support from people like you!

WELCOME TO #TEAMARHC

2

Page 3: #TeamARHC Fundraising Guide

You are not alone The charity fundraising team are here to support you. Here are some of the ways

we can help:

Fundraising ideas and a wealth of experience

Media support using our networks of contacts

Online and printed publicity of your efforts

Fundraising equipment such as t-shirts,

banners, balloons, collection tins etc..

The team to bounce ideas off when you’re

scratching your head!

Get in touch to see how we can help your fundraising campaign.

Email [email protected] Phone 01223 723186

3

Page 4: #TeamARHC Fundraising Guide

“When I have reached a point where I’ve felt like

giving up, another runner has just appeared out of

nowhere and started chatting to me, and without me

asking them to has encouraged and stuck with me

until the finish line. This time it was Lizzy.” Liz, #TeamARHC

Being part of

a team is

never more

crucial than

when you’re

feeling out

on a limb,

you think you’ve reached your limit or

you’re running short on courage.

Connecting with other #TeamARHC

members at one of our events, online or

during your challenge can give you the

boost you need to dig deeper.

Our Runner’s Night during Winter is a

great chance to get expert training and

physio advice, gait analysis, fundraising

information and to meet the team too.

In Summer at the #TeamARHC Party we

announce how much the team raised in

the past year and celebrate our

achievements. Held at the hospice it

offers a chance to see first hand how your

fundraising really impacts on our patients

and their loved ones.

There are various other events running

throughout the year which are tailored to

your challenge, so keep in touch.

One such way to do that is via the

#TeamARHC Facebook group, a great

forum for sharing achievements, asking

questions about training or simply having

a chat with someone who knows how

hard a challenge can be. To join, search

‘Team ARHC’ on Facebook and request to

become a member.

As a member of #TeamARHC you will

receive a free, branded running vest,

t-shirt or cycling jersey depending on

your challenge. You can even get your

name printed across the front for only £5.

Contact Jackie at Talking T’s, Milton on

01223 226109. Being huge supporters of

the hospice they even donate that £5

back to us! The support you receive from

having your shirt personalised whilst

training and especially during on the day

is wonderful and can be just the boost

you need to get you to the finish line.

#TEAM ARHC

4

Page 5: #TeamARHC Fundraising Guide

5

Page 6: #TeamARHC Fundraising Guide

WHAT’S YOUR

CHALLENGE?

You may already know exactly what your dream personal challenge is but if you are undecided...

We have a wealth of options, too numerous to list, that will take you anywhere in the world, seeing you accomplish amazing

achievements for yourself and the hospice. Challenge us to find your ultimate adventure. Visit our website or call on 01223 723186.

London Marathon

Machu Picchu

Sahara Challenge

Grand Canyon

6

Page 7: #TeamARHC Fundraising Guide

You may already know exactly what your dream personal challenge is but if you are undecided...

We have a wealth of options, too numerous to list, that will take you anywhere in the world, seeing you accomplish amazing

achievements for yourself and the hospice. Challenge us to find your ultimate adventure. Visit our website or call on 01223 723186.

Kilimanjaro

Vietnam to Cambodia

7

Page 8: #TeamARHC Fundraising Guide

1 We love our cake!

Everyone loves cakes, from chocolate to carrot,

gluten free to gluttonous! Ask for homemade

donations and hold a stall or coffee and cake

morning at work, in your local community group

or simply in your own home.

2 Throw another one on the BBQ

Light the barbeque, invite your family and friends

over, and plan some fund-

raising activities. Ask for a

donation to attend, suggest

they bring a prize and hold a

raffle or tombola or have a

bric-a-brac stall.

3 Who can resist a quiz?

Channel your inner quiz master with your own

devised set of questions and interesting rounds or

use the internet to find a ready made quiz. Hold it

in your home, your local community centre or pub.

4 Guess the...game

Who will win the Grand National? How much will

the baby weight? How long will I take to finish my

challenge? Play the game with colleagues at work,

down the pub, or at your gym!

5 Dress down or dress up

Encourage colleagues or fellow students, even

family members at a get together to come in dress

down or even dress up in something fancy for a

small fee!

6 Come dine with me

Open your home for the evening and welcome

paying guests for an exquisite banquet courtesy of

the culinary genius that is you!

7 Girls night in

Girl (or boys) might enjoy a night in being

pampered with the many companies who offer

home shopping parties in return for a percentage

of the profits. These extend to clothing brands,

cookery ranges and beyond so keep an eye out for

a night that suits yours and your friends’ tastes.

8 Swap that frock

This is upcycling at its best. With a charge for

entry and drinks on arrival ladies bring their

unwanted, good quality clothes to ‘Frock Swap’ on

the bell. Elbows at the ready for that designer

number everyone’s eyeing!

9 Get out of jail NOW!

How long will you end

up in the ‘clink’? Rely

on your boss or

colleagues to raise the

bail among their

network of corporate

contacts. Live on

bread and water until you reach your target!

10 Meet you at the 19th!

Not even hail can hold a golfer from his game so

gather your golfing buddies together for a

tournament at your local club. Fill up spare

moments with putting games and raffle at the bar.

11 Prizes for guessing

Alongside your cake stall and tombola include a

game of guess the number of sweeties in the jar,

balloons in the car, toys in the pram, coins in the

can!

12 Mind your language

Get the swear tin out in the

pub, at work, at home,

anywhere the frustration

regularly takes hold and those

blue words pop out.

13 Knit one, purl one…

Whether you Darn n Yarn or Knit n Natter get

your group together for a big knit in. Encourage

other groups to join and make it a marathon

session for sponsorship.

14 All in the name of art

Viewing local art is a wonderful way to bring

people together. Organise an art exhibition and

turn it into a networking event too. Charge on the

door and serve drinks for donations alongside an

art auction too!

15 What to get someone who has everything!

Ask for donations instead of another pair of socks!

Forego your Christmas, birthday, anniversary or

wedding presents in favour of

raising your total even further.

16 Get the skinny on fundraising!

Start a sponsored weigh in

and whip your friends and

family into shape too.

17 Staying in is the new going out

Host a house party with real

bar and encourage your buddies to spend with

you what they might on the town. You could even

recruit your own wannabe burly bouncers for a bit

of fun!

18 Two little ducks

Bingo! A night of fun no one can resist once the

balls start rolling round. Stump up half the entry

fee as prize money and add the rest to you

growing total.

19 Be a Jam Jar Superstar

Join our new jam jar collecting scheme by saving

your old marmalade jars, filling them with loose

change and delivering them back to us for a brand

new shiny jar!

20 Ebay your unwanted stuff

There are so many ways to make money from your

unwanted possessions. Ebay, car boot sales,

Gumtree,

Bric-a-brac,

Facebook

groups, many

of them

without any

charge to advertise too.

21 We are the champions!

Settle the score forever and challenge your rival

firm, club or simply your neighbour to a derby

match in whatever discipline you know you’ll win.

22 Plastic bag angels

Ask a supermarket if you can carry out a bag pack

at the checkout with a collection bucket – with the

new carrier bag charge in force, be a check out an-

gel and take recycled carrier bags along too

helping those who have forgotten their own.

44 FANTASTIC FUNDRAISING FEATS

8

Page 9: #TeamARHC Fundraising Guide

1 We love our cake!

Everyone loves cakes, from chocolate to carrot,

gluten free to gluttonous! Ask for homemade

donations and hold a stall or coffee and cake

morning at work, in your local community group

or simply in your own home.

2 Throw another one on the BBQ

Light the barbeque, invite your family and friends

over, and plan some fund-

raising activities. Ask for a

donation to attend, suggest

they bring a prize and hold a

raffle or tombola or have a

bric-a-brac stall.

3 Who can resist a quiz?

Channel your inner quiz master with your own

devised set of questions and interesting rounds or

use the internet to find a ready made quiz. Hold it

in your home, your local community centre or pub.

4 Guess the...game

Who will win the Grand National? How much will

the baby weight? How long will I take to finish my

challenge? Play the game with colleagues at work,

down the pub, or at your gym!

5 Dress down or dress up

Encourage colleagues or fellow students, even

family members at a get together to come in dress

down or even dress up in something fancy for a

small fee!

6 Come dine with me

Open your home for the evening and welcome

paying guests for an exquisite banquet courtesy of

the culinary genius that is you!

7 Girls night in

Girl (or boys) might enjoy a night in being

pampered with the many companies who offer

home shopping parties in return for a percentage

of the profits. These extend to clothing brands,

cookery ranges and beyond so keep an eye out for

a night that suits yours and your friends’ tastes.

8 Swap that frock

This is upcycling at its best. With a charge for

entry and drinks on arrival ladies bring their

unwanted, good quality clothes to ‘Frock Swap’ on

the bell. Elbows at the ready for that designer

number everyone’s eyeing!

9 Get out of jail NOW!

How long will you end

up in the ‘clink’? Rely

on your boss or

colleagues to raise the

bail among their

network of corporate

contacts. Live on

bread and water until you reach your target!

10 Meet you at the 19th!

Not even hail can hold a golfer from his game so

gather your golfing buddies together for a

tournament at your local club. Fill up spare

moments with putting games and raffle at the bar.

11 Prizes for guessing

Alongside your cake stall and tombola include a

game of guess the number of sweeties in the jar,

balloons in the car, toys in the pram, coins in the

can!

12 Mind your language

Get the swear tin out in the

pub, at work, at home,

anywhere the frustration

regularly takes hold and those

blue words pop out.

13 Knit one, purl one…

Whether you Darn n Yarn or Knit n Natter get

your group together for a big knit in. Encourage

other groups to join and make it a marathon

session for sponsorship.

14 All in the name of art

Viewing local art is a wonderful way to bring

people together. Organise an art exhibition and

turn it into a networking event too. Charge on the

door and serve drinks for donations alongside an

art auction too!

15 What to get someone who has everything!

Ask for donations instead of another pair of socks!

Forego your Christmas, birthday, anniversary or

wedding presents in favour of

raising your total even further.

16 Get the skinny on fundraising!

Start a sponsored weigh in

and whip your friends and

family into shape too.

17 Staying in is the new going out

Host a house party with real

bar and encourage your buddies to spend with

you what they might on the town. You could even

recruit your own wannabe burly bouncers for a bit

of fun!

18 Two little ducks

Bingo! A night of fun no one can resist once the

balls start rolling round. Stump up half the entry

fee as prize money and add the rest to you

growing total.

19 Be a Jam Jar Superstar

Join our new jam jar collecting scheme by saving

your old marmalade jars, filling them with loose

change and delivering them back to us for a brand

new shiny jar!

20 Ebay your unwanted stuff

There are so many ways to make money from your

unwanted possessions. Ebay, car boot sales,

Gumtree,

Bric-a-brac,

Facebook

groups, many

of them

without any

charge to advertise too.

21 We are the champions!

Settle the score forever and challenge your rival

firm, club or simply your neighbour to a derby

match in whatever discipline you know you’ll win.

22 Plastic bag angels

Ask a supermarket if you can carry out a bag pack

at the checkout with a collection bucket – with the

new carrier bag charge in force, be a check out an-

gel and take recycled carrier bags along too

helping those who have forgotten their own.

44 FANTASTIC FUNDRAISING FEATS

9

Page 10: #TeamARHC Fundraising Guide

23 Be a green money making machine

Recycle your old mobile, buy e-cards and

donate the money you would’ve spent on stamps,

even giveacar.com will help you turn your old

banger into pounds for the hospice.

24 Put your best paw forwards

Organise a New Year’s Day

dog walk followed by lunch

at a local pub. Charge to

attend, give everyone a

doggy bag of homemade

treats for dogs and walkers

and enjoy the crisp first day

of the year. With enough

participants at the bar the

pub might even give you a

donation.

25 Bullseye or pot black?

Hold a darts, snooker or pool tournament at your

local pub

26 Sell your time

If you have a few spare evening then sell them for

pounds. Offer services such as ironing, cleaning,

baby-sitting, cake-baking, car washing and the list

goes on!

27 A good old retro puzzle

Send out a retro round robin puzzle competition

with your Christmas cards

with a fee to enter!

28 Sing when you’re winning

Organise an ‘open mic’ night

at your local or if you’re

feeling really ambitious try

for a full on ‘band comp’ and

make it something of an

annual event!

29 How competitive are your friends?

Find out how raucous your gang can get with some

healthy competition and hold a race night or stock

market challenge. With lots of ideas online of how

to host you’re spoilt for choice.

30 Virtual LEJOG

Not a French fun run! Run, cycle, swim or trek

Land’s End to John O’Groats virtually from the

comfort of your gym. If you’re in a ‘gym bunny’

gang sign them all up for a fee and make it an epic

joint challenge.

31 Talk about what you know

Community and social groups are often keen to

book up speakers for their evening events and pay

a small fee for your time. If you don’t have a talent

worth sharing then learn more about the hospice,

talk about your fundraising and be an ambassador

for us!

32 Lunch money day

Ask your colleague to bring a

packed lunch and donate

their lunch money to your

total.

33 Eurovision paaaarrrtaaayyyy!

The Eurovision now enjoys something of a cult

following. Why not get in on the act and have a

Eurovision party at home, complete with fancy

dress, friends representing countries and your own

leader board. Pay to take part and the winner takes

home the accolade!

34 Shop your way to success

Yes really! Shop via thegivingmachine.co.uk, choose

us as your nominated charity and trigger a free

donation!

35 Collect the pennies

Join us at one of our supermarket or street

collections and add your tins total to your target! If

you want to recruit for the entire day even better

and get your friends along for the ride!

36 Talk isn’t cheap

Tell everyone about your fundraising campaign, put

posters up at work, get on the intranet, ask to be

included in the staff newsletter, send a press

release to the press, post to Facebook and tweet

on Twitter, add your Justgiving page to your email

signature, be sweetly relentless!

37 Match my efforts

Ask your employer if they participate in a matched

giving scheme. Whatever you raise they match

doubly your efforts for the hospice.

38 Keep it real!

With so much online these days we can forget that

many people don’t use the internet and prefer

supporting in person with a sponsorship form. Take

it everywhere in your bag and collect the

sponsorship when it is pledged to save time later.

39 Pop a tin on the counter

If your local corner shop, butcher,

grocer or hairdresser is keen ask

them if you could put a collection

tin on their counter top. Each tin

could hold between £20 and £50!

40 Piggyback big local events

During the summer or in the lead

up to Christmas often there are big local events

where you can have a stall selling anything from

cakes to bric-a-brac to books to clothes. Add a

tombola and you’re onto a winner!

41 Only Smarties have the answer

Dish out Smarties packets to your nearest and

dearest chocoholics and let them have the sweeties

enclosed in return for filling up the tube with 20p

pieces!

42 Spread some festive joy

Deliver mince pies whilst carol

singing in your local

neighbourhood, (with the right

licence) a collection bucket will

soon see the seasonal

generosity and cheer!

43 Christmas cast offs

There are always presents that

aren’t quite right. What are you supposed to do

with those fluffy pink slippers in size 11? Hold an

unwanted Christmas present amnesty at work, a

local club, your gym or pub. Sell the better items

on ebay and donate the rest to one of our charity

shops.

44 Strength in numbers

Work with your local school, library, social club or

sports team to raise funds together. They’ll benefit

from your energy and enthusiasm, you’ll benefit

from their networks!

44 FANTASTIC FUNDRAISING FEATS

10

Page 11: #TeamARHC Fundraising Guide

23 Be a green money making machine

Recycle your old mobile, buy e-cards and

donate the money you would’ve spent on stamps,

even giveacar.com will help you turn your old

banger into pounds for the hospice.

24 Put your best paw forwards

Organise a New Year’s Day

dog walk followed by lunch

at a local pub. Charge to

attend, give everyone a

doggy bag of homemade

treats for dogs and walkers

and enjoy the crisp first day

of the year. With enough

participants at the bar the

pub might even give you a

donation.

25 Bullseye or pot black?

Hold a darts, snooker or pool tournament at your

local pub

26 Sell your time

If you have a few spare evening then sell them for

pounds. Offer services such as ironing, cleaning,

baby-sitting, cake-baking, car washing and the list

goes on!

27 A good old retro puzzle

Send out a retro round robin puzzle competition

with your Christmas cards

with a fee to enter!

28 Sing when you’re winning

Organise an ‘open mic’ night

at your local or if you’re

feeling really ambitious try

for a full on ‘band comp’ and

make it something of an

annual event!

29 How competitive are your friends?

Find out how raucous your gang can get with some

healthy competition and hold a race night or stock

market challenge. With lots of ideas online of how

to host you’re spoilt for choice.

30 Virtual LEJOG

Not a French fun run! Run, cycle, swim or trek

Land’s End to John O’Groats virtually from the

comfort of your gym. If you’re in a ‘gym bunny’

gang sign them all up for a fee and make it an epic

joint challenge.

31 Talk about what you know

Community and social groups are often keen to

book up speakers for their evening events and pay

a small fee for your time. If you don’t have a talent

worth sharing then learn more about the hospice,

talk about your fundraising and be an ambassador

for us!

32 Lunch money day

Ask your colleague to bring a

packed lunch and donate

their lunch money to your

total.

33 Eurovision paaaarrrtaaayyyy!

The Eurovision now enjoys something of a cult

following. Why not get in on the act and have a

Eurovision party at home, complete with fancy

dress, friends representing countries and your own

leader board. Pay to take part and the winner takes

home the accolade!

34 Shop your way to success

Yes really! Shop via thegivingmachine.co.uk, choose

us as your nominated charity and trigger a free

donation!

35 Collect the pennies

Join us at one of our supermarket or street

collections and add your tins total to your target! If

you want to recruit for the entire day even better

and get your friends along for the ride!

36 Talk isn’t cheap

Tell everyone about your fundraising campaign, put

posters up at work, get on the intranet, ask to be

included in the staff newsletter, send a press

release to the press, post to Facebook and tweet

on Twitter, add your Justgiving page to your email

signature, be sweetly relentless!

37 Match my efforts

Ask your employer if they participate in a matched

giving scheme. Whatever you raise they match

doubly your efforts for the hospice.

38 Keep it real!

With so much online these days we can forget that

many people don’t use the internet and prefer

supporting in person with a sponsorship form. Take

it everywhere in your bag and collect the

sponsorship when it is pledged to save time later.

39 Pop a tin on the counter

If your local corner shop, butcher,

grocer or hairdresser is keen ask

them if you could put a collection

tin on their counter top. Each tin

could hold between £20 and £50!

40 Piggyback big local events

During the summer or in the lead

up to Christmas often there are big local events

where you can have a stall selling anything from

cakes to bric-a-brac to books to clothes. Add a

tombola and you’re onto a winner!

41 Only Smarties have the answer

Dish out Smarties packets to your nearest and

dearest chocoholics and let them have the sweeties

enclosed in return for filling up the tube with 20p

pieces!

42 Spread some festive joy

Deliver mince pies whilst carol

singing in your local

neighbourhood, (with the right

licence) a collection bucket will

soon see the seasonal

generosity and cheer!

43 Christmas cast offs

There are always presents that

aren’t quite right. What are you supposed to do

with those fluffy pink slippers in size 11? Hold an

unwanted Christmas present amnesty at work, a

local club, your gym or pub. Sell the better items

on ebay and donate the rest to one of our charity

shops.

44 Strength in numbers

Work with your local school, library, social club or

sports team to raise funds together. They’ll benefit

from your energy and enthusiasm, you’ll benefit

from their networks!

44 FANTASTIC FUNDRAISING FEATS

11

Page 12: #TeamARHC Fundraising Guide

Raising funds online has never been

quicker or easier with websites like

Justgiving and Virgin Money Giving.

The step by step on screen instructions

guide you through making your own personalised fundraising page in minutes

which you can fill with great photos, videos and the story behind why you are

supporting the hospice.

With the option to update your supporters on the move,

you can take them with you so they experience minute by

minute events as they take place.

Supporters can sponsor you using debit or credit cards

from around the world and send messages of encourage-

ment too. The totaliser gives you an instant visual indica-

tion of how you’re doing and the funds are sent to Arthur

Rank only days later. Even Gift Aid is collected online and

all of the accompanying administration dealt with by the

services on our behalf!

Both websites also offer their own fundraising advice and templates to design your

own publicity and widgets for use online.

Visit justgiving.com or virginmoneygiving.com to start your online page or click on

the logos below!

If you would prefer to fundraise offline please get in touch

with the fundraising team and we will send you the most up

to date sponsorship form which includes the correct Gift

Aid wording. You can also check the latest news on Gift Aid with HMRC at

gov.uk/government/organisations/hm-revenue-customs.

GET ONLINE AND START

FUNDRAISING

12

For ideas on how to

make your page

‘sing’ have a look

across the page at

Nathan Clark’s ‘3

Peak’ team page,

which raised funds in

memory of their

colleague Sue.

Page 13: #TeamARHC Fundraising Guide

A personalised story

explaining why they are

taking part

Lots of great photos,

many uploaded during

the challenge itself

Updates for supporters

on how training is going

and a live feed during

the challenge

How did Nathan Clark and his team of 3 Peak challengers turn

their good Justgiving page into a great, target-smashing page?

13

Page 14: #TeamARHC Fundraising Guide

Facebook By the far the most

popular social media tool out there

with an estimate 1 billion users. Sharing

your campaign using Facebook gets the

message to all your friends at once and if

you make it a public status they can then

re-share so the news spreads further.

Twitter With a limit of 140 characters

is a succinct and fast paced

micro-blogging platform. Hashtags are

popular and help users to find themes

they’re interested in. We use #TeamARHC

throughout this guide to help you

remember ours! The advantage of Twitter

is that, if you choose it to be so, every

tweet can be public to anyone, anywhere.

LinkedIn A largely corporate network,

this tool helps you to link with your

colleagues and customers. There are

forums to start great conversations and

the chance to publish articles too.

Google+ This is Google’s own social

media tool and can be used by

anyone with a Google account. As it is

owned by the internet giant, posts in this

platform may rank higher than others in

search engines results giving you the

edge if you’re after support from a wider

population.

Pinterest Imagine you have a

noticeboard that you stick

newspaper cutting and material swatches

to for inspiration. Now imagine that

board online, and you can share it, others

can contribute. And you can pull in

media from all over the internet. As a

tool for communicating with your

supporters, getting their opinions and

keeping it all in one place, the

possibilities are endless!

Instagram Totally driven by visual

media – photo or video! What bet-

ter way to share the atmosphere of your

event than by sending your supporters a

clip of what you see!

Blogging Your online diary, a place

to go into detail about your

campaign, your training, how you’re

feeling …you get the picture.

Supporters can subscribe to your blog

and will receive an alert whenever you

publish a new post. Popular platforms

include Blogger and Wordpress. Using all

of the social media above you can share

news of your latest instalment leading

supporters back to your own website,

your blog!

You may already be a regular user of social media but for those who haven’t

ventured into this connected landscape here is a quick rundown of what’s what.

THE WONDERFUL WORLD OF

SOCIAL MEDIA

14

Page 15: #TeamARHC Fundraising Guide

Experiment Keep your posts fresh by

experimenting with different

content. Try using photos, videos

and links to interesting content

perhaps on our website. Any snippet

of information which your

supporters might enjoy hearing, tell

them. A photo of your blister might

divide the crowd but it also might

be your most widely read post too.

Call to action After you’ve shared your news what are your readers to do next?

Sponsor you! Include your fundraising page link or take them to your blog. Lead

them onto the next step of support.

Drip feed, don’t drown Keep your

updates regular but don’t overload

your readers or you may lose their

interest. Different platforms will

tolerate varying degrees of regularity.

Twitter loves many tweets a day but

LinkedIn might only cope with one

or two.

Make it shareable Encourage your

posts to be shared. Have you

included anything that is so

interesting they won’t be able to

resist clicking share? Ask you

readers to share on to spread the

word too.

Two-way street Social media is an

online conversation so be sociable!

Encourage readers to talk to you

and always talk back as quickly as

you can.

Tell your story Your story will be the

most sincere and compulsive read

of any. It is all too easy to use solely

the information given by us but

your supporters will also want to

know why this campaign is im-

portant to you and what has led

you to take part.

Choose the right platform Already a

firm Facebook fan, use it! Use the

network you already have. By all

means venture out into a new

media if you feel confident but

don’t spread yourself too thin.

SOCIAL MEDIA TIPS FOR A GREAT

FUNDRAISING

CAMPAIGN

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‘Spin-a-thon’ raised £500

My local gym offered to help organise a ‘Spin-a-thon’ meaning I had use of all their

equipment. Advertising the 3-hour spin session at the gym attracted members who wanted

a longer challenge. I charged £20 to take part and encouraged participants raised

sponsorship too. A local company donated the energy drinks and I cooked flapjacks, and I

borrowed a PA system for the music, as well as holding a raffle with fitness prizes.

100mile ‘relay-in-a-

day’ raised £250

“I asked all of my sporty

friends to take part in a 10

or 5 mile circular route

from my house. Entry was

£15 with a choice of

distance and time between

5am and 8pm. Someone

was running throughout

the day and 100 miles was

clocked up easily. Everyone

received a goody bags

when they’d finished their

run, (which I funded),

containing a banana,

cereal bar, juice drink and

a few sweets. Then we all

enjoyed the evening

together!

Quiz night raised £200

I asked if the proceeds from the next regular staff quiz

could go towards my fund and helped to organise it by

having a cake stall and ‘guess the sweets in the jar’

game. This would probably work really well at your

local pub especially if they already ran a quiz.

Justgiving page and social media campaign raised £300

My Justgiving page included good photos and a detailed story why I was taking on my

challenge. Justgiving takes all of the hassle out of asking for sponsorship by handling

the transfer of money for you. Supporters can sponsor using debit cards, even from

overseas!

I shared my story on Facebook and Twitter with one liners of news. For example, I

updated social media with news about when I was about to go on a training run, when

I got new trainers, my first blister, the nerves beforehand, the amazing feeling

afterwards, and all with the link to my Justgiving page.

I used Justgiving for every challenge raising an average of £300 each.

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Clare is no stranger

to challenges

having run the

London Marathon,

the Cambridge

Half Marathon and

trekked across the Sahara Desert.

Subsequently, Clare has raised

thousands for the hospice, which

can be as challenging as putting

in the miles. Check out some

of Clare’s best ideas to

inspire you!

‘Spin-a-thon’ raised £500

My local gym offered to help organise a ‘Spin-a-thon’ meaning I had use of all their

equipment. Advertising the 3-hour spin session at the gym attracted members who wanted

a longer challenge. I charged £20 to take part and encouraged participants raised

sponsorship too. A local company donated the energy drinks and I cooked flapjacks, and I

borrowed a PA system for the music, as well as holding a raffle with fitness prizes.

Quiz night raised £200

I asked if the proceeds from the next regular staff quiz

could go towards my fund and helped to organise it by

having a cake stall and ‘guess the sweets in the jar’

game. This would probably work really well at your

local pub especially if they already ran a quiz.

Justgiving page and social media campaign raised £300

My Justgiving page included good photos and a detailed story why I was taking on my

challenge. Justgiving takes all of the hassle out of asking for sponsorship by handling

the transfer of money for you. Supporters can sponsor using debit cards, even from

overseas!

I shared my story on Facebook and Twitter with one liners of news. For example, I

updated social media with news about when I was about to go on a training run, when

I got new trainers, my first blister, the nerves beforehand, the amazing feeling

afterwards, and all with the link to my Justgiving page.

I used Justgiving for every challenge raising an average of £300 each.

Garden Party/BBQ raised £950

I used my parents garden for the party and my dad

borrowed the marquee. A local church lent me the

table, chairs, crockery, and cutlery, and a family

friend provided live music. I sold tickets to the event

for £15 each which included the BBQ and a cream

tea. I held a raffle and tombola, and asked friends

and family to bring a prize plus some scones. Our

local butcher gave me a discount for meat, and the

grocer donated much of salad items and strawberries.

FEEL INSPIRED!

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Arthur Rank Hospice Charity supports people in Cambridgeshire who are living with

a life-limiting illness. Our care and services are provided free of charge to patients,

to help them and their loved ones to make every moment count.

What departments are involved:

What do we do?

Day therapy

Hospice at Home

Family support

Inpatient unit

Volunteer services

Retail

Fundraising

Your Hospice Lottery

What do we contribute to?

Chaplaincy

Visitor’s kitchen

Ward Assistant

Transport services

Schools’ liaison officer

Creative & diversional therapy

Complementary therapists

Refurbishment projects

Tea bar, the social hub!

Gardens and much, much more...

Currently the charity is challenged to raise £2 million each year to supplement the

grant provided by Uniting Care Partnership. These funds ensure the services

available to its patients and their families remain free of charge. The charity’s

contribution continues to support:

What do we fund? Working in partnership with Uniting Care Partnership, the charity raises funds to

support services which further benefit the care available and also enhance help in

‘making every moment count’ for our patients and their families.

How many people did the charity support during 2014/2015

Hospice at Home—524 patients

choose this service

Day therapy—welcomed 129

patients

Bereavement counselling—500

people received sessions

Voluntary services—300 volunteers

received training and support

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Meet some of the people we have cared for

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Meet some of the people we have cared for

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How your money makes a difference

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THE FUTURE OF ARTHUR RANK HOSPICE Our new £10.5 million hospice is currently under construction on our

new site at Shelford Bottom.

We have outgrown our much-loved site on Mill Road and over the years

we have seen the area become much more urban. Moving to a leafy,

green, less built up site was preferable for a more holistic environment to

care for our patients and their loved ones.

The state of the art hospice will provide 24 inpatient beds (16 private

rooms and two 4-bedded wards). All have en-suite facilities and a flat

threshold leading to private courtyard gardens.

The new building will also house our Day therapy service, therapy and

counselling suites, excellent catering facilities for home-cooked food,

increased education and training facilities plus much more.

We are steadily fundraising towards our target of £10.5 million and, at

the time of writing, need to fundraise £3.89 million.

We envisage opening the doors to patients in late 2016.

The top four photos to the right are artists impressions of the new hospice provided

by our architects. The lower photo is the building work taken in October 2015

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Book your challenge

Book your challenge which may be through us here at Arthur Rank or through one

of the many Challenge companies we work alongside. Do you need time off work?

Have you thought about any equipment you’ll need? Is anyone coming to support

you?

Plan your fundraising

With all the ideas in this guide you are spoilt for choice. Pick the ideas that work for

you, set a target you think each idea will raise and plan dates and time for

organising.

Come to visit

If you haven’t already visited the hospice then pop in to see us. We are delighted to

show you around the services we offer here to give you an idea of just how

important your fundraising is to us and how it will help the patients and their

families we support.

Talk about it!

Start shouting it from the rooftops! Tell your friends, family, and work colleagues.

Jump on social media and set up a fundraising page. Talk about your challenge at

every opportunity.

Remember to tell us too! There are plenty of ways the fundraising team can help

you make the most of your challenge! Our contact details are across the page.

Love your experience

When your challenge day arrives dive right in and enjoy the experience. Give it your

all, dig deep and relish the achievement. Make every moment count.

Now you’ve read through your fundraising

guide, learned a bit more about the hospice,

considered all the ways you can fundraise and

felt the #TeamARHC spirit, it’s time to make a

plan. Here’s a helpful list of things to do next.

WHAT’S

NEXT?

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The Fundraising team

Arthur Rank Hospice Charity

351 Mill Road, Cambridge, CB1 3DF

01223 723186

[email protected]

arhc.org.uk

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