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  • Sports Freak is a company creating cutting edge content, tools & challenges for sports & fitness enthusiasts.

    WEBSITE MOBILE APPPublication Influencers

    Share Of Voice

    Challenge & Compete User Generated

    Owning Our Audience

    MERCHANDISEOnline Store

    Men & Women Apparel Building Loyalty

    EVENTSLocal Events

    Sport Workshops Large Conferences

  • TEAM

    VAHE TASHJIANFOUNDER & CEO

    SOCIAL ROCKFISHGROWTH

    MARKETING

    ROBYN BALLIETBUSINESS

    DEVELOPMENT

    LEN FREEMANCFO

    CITRUS BITSAPPLICATION

    DEVELOPMENT

  • SEE OUR COLLECTION

    WEBSITE / PUBLICATION

  • SEE OUR COLLECTION

    CREATE

    SEARCH

    PARTICIPATE

    INVITE

    FOLLOW ATHLETES

    CONTESTS

    MOBILE APP / CHALLENGE & COMPETE

  • OUR COLLECTION

    TSHIRTS HOODIESHATS SWEATSSOCKSSHORTSMERCHANDISE / ONLINE STORE

    APPAREL FOR MEN AND WOMEN

  • LOCALLY MAJOR CONFERENCESWORKSHOPSLocal Fitness Events

    Bootcamps Brand Integrations

    Celebrity Coachs Sports Specific

    High/Colg Audience

    Brand Sponsorships Sport/Fitness Challenge Activities

    Sponsored Shows

    EVENTS / CONFERENCES

    DEVELOPING AMAZING SPORTS EVENTS AND CONFERENCES

  • MARKET VALIDATION

    $78B2014 US market size forHealth & Fitness Clubs

    Research firm: http://www.statista.com/topics/1141/health-and-fitness-clubs/

    $63B2014 Consumer Purchases

    of Sporting Goods

    Research firm: http://www.statista.com/statistics/200773/sporting-goods-consumer-purchases-in-the-us-since-2004/

    http://www.statista.com/topics/1141/health-and-fitness-clubs/http://www.statista.com/statistics/200773/sporting-goods-consumer-purchases-in-the-us-since-2004/

  • ALL DIGITAL STRATEGY

    AUDIENCE DEVELOPMENT

    APPLICATION INSTALLS

    INFLUENCER REACH

    CONTENT

    Growing an audience on social

    and developing engaging

    content to develop search

    rankings.

    Our screened athletes will

    post their challenges on

    social allowing sports freak

    to reach an extended audience

    Developing informative written

    content & user generated videos

    through the Sports Freak

    mobile application

    Driving paid customer acquisition

    installs for the app and lowering costs

    by engaging users within products

    viral loop

    Our digital strategy will allow us to reach and engage millions of online users within the next 12 months

  • HOW MUCH FUNDING WE REQUIRE $350k

  • FIRST YEAR BUSINESS MODEL

    Publication Advertising-Banners

    - Sponsored Content$15k Monthly

    $15 CPM

    Three platforms to monetize before expanding into events

    Mobile Application CPC (cost per challenge)

    $15k Monthly

    $5K CPCMerchandise Sales1% of Audience at a

    average sale price of $50

    $1MIL

    2 MILLION UNIQUE VISITS

    500K ACTIVE USERS

    1% CONVERSION RATE

  • FINANCIALS

    2015 2016 2017Total SalesTotal Sales

    Total Expenses

    NET Revenue

    $250,000 $1,200,000 $2,000,000

    $350,000 $650,000 $900,000

    -$100,000 $450,000 $1,550,000

    $0

    $750,000

    $1,500,000

    $2,250,000

    $3,000,000

    2015 2016 2017

    EXPENSE vs SALES

    STARTUP

  • vahe@thesportsfreak.com