social media: roots for design collaboration - lisa mende & traci zeller
TRANSCRIPT
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Social Media: Roots for Design Collaboration
Lisa Mende (www.lisamende.com, @lisamende)
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Traci Zeller (www.tracizeller.com, @tracizeller)
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Finding a “Swife” and
Multiplying Your Impact
How We MetWhat We Did NextWhen to Take the LeapWhy Our Collaboration Works Where Collaboration Can LeadWhat You Should Consider
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How We Met: Virtually
… one or two logos ago
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How We Met: “Real” Life
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What We Did Next: Lisa’s “Crazy” Idea
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What We Learned: Art of Working Together
(it’s all about the soap!)
showhouse pressure? trial by fire!
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When to Take the Leap: Traci’s “Crazy” Idea
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Why Our Collaboration WorksMutual Respect and Values
Lack of CompetitivenessDesire for Other to Succeed
Complementary StrengthsStrengths Finder 2.0 by Tom Rath
Appropriate StructureSeparate BusinessesJoint Lease Shared Pro Bono Projects
Continued Support and Dedication“Blog One, Blog All”
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Where Collaboration Can Leadwe’ve grown separately and together … and had fun
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Where Collaboration Can Lead
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Where Collaboration Can Lead
We’ve Come Full Circle!
Traditional Home Showhouse 2015 in High Point, NC
Lisa: Kitchen
Traci: Foyer
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Where Collaboration Can Leada new model for small design businesses and bloggers
The Practical?
Shared ResourcesLower OverheadBetter WorkOut of Office “Coverage”
The Personal?
FriendshipSupportFun!
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What You Should ConsiderHow well do you know each other?Have you worked together before? Is there a low risk way to “test” a collaboration?What result do you want? What does that result require from each person? How are you going to get there? What if you don’t?How should you legally structure your relationship?
There’s no right or wrong way to collaborate! The key?
Communication! Flexibility! Commitment!