school marketing opportunities

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ISGA marketing brochure 2015

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Page 1: School marketing opportunities

Independent Schools GolfNo1 providor of schools Golf in the UK

isga.eu

MarketingOpportunities

Page 2: School marketing opportunities

Opportunities

We have access to a unique target audience

Heads of over 1 200 Independent Schools

Directors of Sport

Golf staff and pros attached to schools

Parents and students at the top public schools in the UK

Termly and year end magazine

Over 1 5 events held at prestigious venues

Event branding presence

Website brand presence

Page 3: School marketing opportunities

Benefits

Marketing

Benefits

Logo on our backbaord used fortrophy presentation which is thenpublished in golf magazines andonline golf magazines

Marketing content included intermly newsletter

Own profi le page on our websitewith logo links throughout our 5sites

3 levels of sponsorship

Level 1 - £50 per quarterLevel 2 - £1 50 per quarterLevel 3 - £300 per quarter *

*1 0% discount to member schoolsfor level 3 sponsorship

Page 4: School marketing opportunities

Marketing Levels

Level 1

Inclusion on the Google map for colleges in the UK that offer golfas part of their

curriculum which can be accessed from all our sites or Googlesearch

With a l ink to your collegeCollege name in the Junior Open Golf site(scholarship/education sector) with a l ink

to your college website£50 per quarter min 1 year

Level 2

As above plus with the added benefit of your logo on the site andappearing on ourother websites

www.ISGA.org.uk www.CollegeGolf.co.ukwww.JunioropenGolf.com

and a short write up on the school / col lege, with l inksA quarter page advertorial in 2 of the quarterly newsletters

£150 per quarter min 1 year

Page 5: School marketing opportunities

Level 3As level 2 but with the addition of the fol lowingLogo on the trophy presentation backboard

Your own page/pages (max 3 pages) on our Junior Open Golfwebsite with unl imited

updates which can include pictures, l inks to your own site,competition results etc.

Updates all take place within 48 hoursYour logo wil l also feature on 2 or more pages throughout each

of the sites with l inksto your page

2 ful l page ads and 1 quarter page ads in the ISGA termlynewsletter currently sent to

over 2000 peopleFree hole sponsorship at one of our major events every year.

Free video advertisingon your page

£300 per quarter min 1 year

Page 6: School marketing opportunities

Current Events

ISGA Home Internationals

Independent Schools Matchplay Tournament - average of 500students per annum - UK wide knockout

British Schools & Colleges League - average of 400 students perannum UK wide league

The Alexander Quin Invitational - new for 201 5

The HG trophy - 1 day event for Senior Schools average 1 00 players

The Junior Open - 1 day event for prep and Junior schools - average70 players

ISGA Scottish Open - 1 day event - average 80 players

ISGA Scottish Foursomes - knockout average 8-1 0 schools

The Schools Cup - 1 day team event - average 25 schools

The Junior Schools Cup - 1 day team event for prep and junior schools- average 20 schools

The British Schools Southern Open - 1 day event open to all schoolsand colleges

The British Schools Northern Open - 1 day event open to all schoolsand colleges

The Ladies Junior Open - 1 day event open to girls from all schoolsand colleges

The Junior Schools League - New league starting 201 5

Page 7: School marketing opportunities

Online Opportunities

The ISGA publish 4 magazines a year which is read by over3000 people around the world.1 newsletter each term and a year end magazine.

The ISGA receive many requests from parents from around theworld looking for UK schools offering Golf as part of theircuricculum

Page 8: School marketing opportunities

Current Sponsors & Partners

Page 9: School marketing opportunities

Media

Online via websites and email , emerging media via facebookand twitterEvents ( banners),Print ( articles printed in the fol lowing publications: Golf Monthly,English Club Golfer, Scottish Club Golfer, National Club Golfer,Daily Telegraph, Golf Today, Golf Courier, Golf Blogger,College Golf UK ( online), and many local newspapers

Audience Demographics

Age range20% under 20, 60% 30-50, 20% over 50

Gender70% male 30% female

Household income bracket90% over £1 00,000

Contact - [email protected]

Page 10: School marketing opportunities

Publications

Other magazines & newspapers in which articles havebeen publishedEnglish Club Golfer, Scottish Club Golfer, NationalClub GolferInternational Golfer,The Daily Telegraph, Golf Blogger,College Golfand many local newspapers

Page 11: School marketing opportunities