wvu marketing & sponsorship opportunities

West Virginia University Sports Marketing | Sponsorship Opportunities


Football RadioMajor college football never sounded better than West Virginia football on MSN Radio. The Mountaineers will compete to win another BIG EAST Championship this season. Tony Caridi, Dwight Wallace, Jed Drenning and Hoppy Kercheval call the action for nearly 50 MSN radio stations.

Basketball RadioMSN’s coverage of BIG EAST basketball includes powerful league matchups each week against teams such as Connecticut, Villanova, Syracuse, Louisville, Pitt and Georgetown. Tony Caridi, Jay Jacobs and Kyle Wiggs provide the play-by-play of every Mountaineer game to more than 40 MSN radio stations.

Special EventsMSN produces special radio programming throughout the WVU sports seasons:• Mountaineer women’s basketball• Mountaineer baseball• Mountaineer soccer

Radio


The Mountaineers Play Here! MSN is your home for all of the excitement of West Virginia football. Week after week, MSN’s complete coverage of the Mountaineers has been a state tradition for more than five decades.

MSN Radio, 50 affiliates strong, blankets West Virginia while extending into five other states. On football game days, fans have the luxury of listening to the Mountaineers from any point statewide thanks to the network’s strong lineup of affiliates.

Football on MSN begins with two popular pregame shows “MSN Pregame” and “The Mountaineers Today,” featuring insights with Coach Dana Holgorsen WVU assistant coaches and Mountaineer players starting 60 minutes prior to kickoff. The network’s coverage continues with an extensive halftime show, and extends well after the fi-nal play into the locker room for postgame interviews that provide insight from WVU coaches and players. Whether you’re at Milan Puskar Stadium, at home or in your car, MSN Radio is a must for every fan on game day.

Fans outside the coverage area will once again be able to listen to Mountaineer games live on the Internet by logging on to MSNsportsNET.com, live play-by-play of West Virginia football is just a mouse-click away. MSN’s coverage of Mountaineer foot ball is also available on Sirius Satellite Radio. For complete coverage of WVU football, there’s no better seat in the house, in the car or at the stadium than with MSN Radio.

Radio


Mountaineers360Mountaineers360 offers an unique insight to WVU fans’ favorite team. This weekly show introduces the personalities of the players and coaches as well as prepare you for the upcoming game. Mountaineers360 airs each Friday and/or Saturday for 13 weeks in September, October and November in all West Virginia markets.

Mountaineer Jammin’Mountaineer Jammin’ is designed to entertain West Virginia fans of all ages. The show is packed with highlights, features, interviews and insights of Mountaineer basketball. Mountaineer Jammin’ airs each Saturday for nine weeks during January, February and March in West Virginia television markets.

Men’s BasketballBIG EAST basketball is the best basketball conference in the country. MSN, in association with ESPN Regional, delivers the home-team Mountaineers to a statewide audience.

Television


ROOT SPORTS has increased its coverage of the West Virginia University Mountaineers as part of the regional sports network’s new Wild & Wonderful Sports statewide programming line-up; it was announced by Shawn McClintock, ROOT SPORTS Senior Vice President & General Manager, Aug. 29, 2011.

ROOT SPORTS will be televising two LIVE Mountaineer football games this fall, featuring Norfolk State at West Virginia on Sat., Sept. 10 at 1 p.m. and Bowling Green at West Virginia on Sat., Oct. 1 at 3:30 p.m. Prior to each WVU football home game, including home games air-ing on other sports networks, ROOT SPORTS will air a LIVE Mountaineer Game Time show Saturday mornings (or appropriate game day) at 11:00 a.m.

Kicking off Wild & Wonderful Sports will be the weekly football press conference featuring WVU head coach Dana Holgorsen beginning Aug. 30 and continuing each Tuesday at 1:30 p.m. throughout the season. Immediately following on ROOT SPORTS, West Virginia football games will be re-aired in a condensed one-hour version titled Mountaineer Rewind Tuesdays at 2 p.m. beginning with a replay of the Marshall game on Sept. 6.

Additionally, Mountaineers 360, a series of five one-hour specials featuring former players and WVU sports heritage, will be produced by the Mountaineer Sports Network and shown on ROOT SPORTS throughout the year as part of the network’s Wild & Wonderful Sports. De-tails to be announced.

More than 15 cable and satellite providers across the state of West Virginia carry ROOT SPORTS and therefore will be providing the Wild & Wonderful Sports content. WVU Sports fans are encouraged to check local listings for the ROOT SPORTS channel location and Wild & Wonderful Sports TV line-up or visit ROOTSPORTS.com for details.

Eight West Virginia men’s & several women’s basketball games will air on ROOT SPORTS this winter with details to be announced at a later date.

Television


MSNsportsNET.comMSNsportsNET offers the most up-to-date coverage of the Mountaineers via the Internet. Designed to drive fans to inside information, MSNsportsNET averages more than 2 million page views per month.

MSNsportsNET offers potential advertisers a wide range of opportunities to leverage their message while taking advantage of MSN’s unique ability to cross promote the site through other media.

Opportunities Available• Banner advertisements• Video advertisements• Pop-up advertisements• Web event sponsorship

Social MediaWVU Athletics ranks in the top 20 amongst its peers on Facebook and Twitter in number of followers. Sponsors can be very creative marketing on WVU’s Facebook, Twitter & YouTube pages.

internet


Corporate PartnersAdvertisers who reach a certain level of sponsorship with West Virginia University have the opportunity to become CORPORATE PARTNERS with intercollegiate athletics.

The CORPORATE PARTNERS, capitalizing on the statewide appeal of the Mountaineer sports team, are dedicated to excellence and their businesses are committed to developing marketing and promotional activities which surround the Mountaineers.

Coca-Cola Hospitality VillageTake advantage of the football game and the atmosphere to entertain associates, employees and clients by tailgating before the game in the Coca-Cola Hospitality Vil-lage. Packages are available for any size tent, supplies and catering.

promotions


Flying WV Logo

Companies have the opportunity to associate with one of the most recognized logos in the nation. Whether it is a comprehensive marketing package or a retail promotion, associating with the flying WV can take your business to a new level.

LICENSING


West Virginia University Sports MarketingPO Box 0877 | Morgantown, WV 26507-0877

tel: (304) 293-3086 | fax: (304) 293-4105email: [email protected]

MSNsportsNET.com

wvu marketing & sponsorship opportunities

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