rm - case 1 - walmart

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  • 7/31/2019 RM - Case 1 - Walmart

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    Wal-Mart Stores Discount Opera

    Team - iStore

    Anupam Bara

    P.Swetha

    Pritesh

    Shikha Singh

    Vinay Dhok

    Saurabh Jain

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    Wal-Mart stock stillremains a good buy at aP/E multiple of 26

    ConvincingAnalysts

    Population in Sunbelt rosefaster than other areas,competitors areencroaching on Wal-Marts areas

    IncreasingCompetition

    Rapid expansion hasincreased logistics costfrom 2.8% in 1984 to 4%in 1985

    IncreasingLogistics Cost

    As Wal-Mlarger, motown, rentby 0.1% anincrease fu

    Rise in RenPrice

    Hard Goods constituting28% of Wal-Marts saleshad lower margins despitehigher sales per sqft andlower markdowns.

    Increasedreliance on HardGoods

    Satellite Technology, UPCTechnology and changingcomputation technologymight cause higherspending on technologyupgrades

    Technologychanges

    People purchased pricesensitive categories fromWal-Mart but were notinfluenced by it in apparel,hardware and consumerelectronics

    Perception ofWalmart =Discount

    Shrinkagereduced, isales

    HandlingShrinkage

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    Everyday Low Prices ina Cash Strapped

    Economy

    First Mover Advantagein Towns where they

    opened stores

    High Bargain Power asno more than 1/5 ofvolume purchased

    from 1 vendor

    Superior Technology,Close-Knit

    Communicationreduced Reaction time

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    Economics of Discounting in 1984 (% of net sales)

    Industry 1984 Walmart 1984 Walmart 1985

    Net Sales 100% 6401 100.00% 8451 100.00%

    License Fee and other

    income 1.10% 52 0.81% 55 0.65%

    Cost of Goods Sold 71.90% 4722 73.77% 6361 75.27%

    Payroll Expense@ 11.20% 556.98 8.70% 678.53 8.03%

    Advertising Expense* 2.30% 54.33 0.85% 54.33 0.64%

    Rental Expense# 2.20% 121.62 1.90% 160.57 1.90%

    Miscellaneous Expense^ 7.60% 448.07 7.00% 591.57 7.00%

    Operating Income 5.90% 498.00 7.78% 605.00 7.16%

    Net Income 2.70% 271.00 4.23% 327.00 3.87%

    *Assuming TV Ad Expense is 30% of total Promotion Expense

    #Taking rental expense at 1.9% as per data in case text

    ^Miscellaneous expense has been considered slightly less than industry value at 7%

    @Payroll Expense = Admin & Other Expense from Exhibit Ad Expense Rental Expense Miscellaneous Exp calculated as detailed above

    1976 - 1985 1984 - 1985

    CAGR Sales 37.57% 32.03%

    CAGR Net Income 39.83% 20.66%

    CAGR Sales and Net

    Income have reduced

    in 1984-85 compared

    to historical data

    Revenue

    other

    while

    Has Wal-

    at the c

    Net Ma

    1985 c

    yet

    ind

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