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TRANSCRIPT
Disruptive technologyRemote video acquisition
Marianne RoccoMarketing Director@mwrocco [email protected]
“Let’s just make a video!”
• Disruptive to existing workflows• Time consuming and expensive• DIY options rarely meet branding
requirement• Juggling schedules difficult• Turn-around times not realistic
Why it’s not that easy
Imagine a solution that helps manage these video challenges
Easier video workflow
At-ready availability
Remote control access
Remote video acquisition(RVA)
Remotely controlled from any device
HD Sony camera, professional lighting and audio, teleprompter, backdrop and recording options
Remotely controlled video studio
Capture global storytellers on video anytime
Remote video acquisition creates a significant
response time advantage.“ ”
Creative director and video producerFortune 100 manufacturing company
Time, resources and savings from RVA
1. Consistency in branding values, delivering higher production values
2. Estimated 40-60% savings per finished, single-camera video
3. More efficient and productive video staff
4. One - two day turn-around vs. two weeks
5. Better video and audio production quality control
• Response time advantage
• Executive convenience
• At-ready for internal com
Reliably control quality of brand message
Ad-hoc single camera video requests 2 per week vs. not at all
15-20 quick-turn, short form videos
Significantly lower short-form video costs $1000 vs $2750
Lower production costs
Better creative resource management
Creating positive business outcomes
RVA Case Study
Convenient access to live TV
Streamlined workflow
Ad-hoc video requests simplified
Do more, respond faster, and lower overall costs
The Challenge
The Results
Quickly respond to live TV requests
Manage ad-hoc video requests
Optimize budget and resources
Improve project delivery times
Create convenient video capture options
Disruptive technology that creates video workflow efficiencies and response time
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