leap year marketing bni 6 minute

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Let This Be Your Year!

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Page 1: Leap Year Marketing BNI 6 Minute

Let This Be Your Year!

Page 2: Leap Year Marketing BNI 6 Minute

04/14/2023 2

NH Women In Business

• November 2009• August 2011 Independent• September 2012 Manchester/Concord

expansion• 2013 Lakes Region and Portsmouth

expansion• 2015 bottom 2/3rds of New Hampshire• Who has been on NHWIB?

Page 3: Leap Year Marketing BNI 6 Minute

You may recognize some of them…

• Politicians• Business Owners• Entrepreneurs• Authors• International guests• Direct Sales and Multi-Level Marketing

04/14/2023 3

Page 4: Leap Year Marketing BNI 6 Minute

Why NH Women In Business?

04/14/2023 4

Page 5: Leap Year Marketing BNI 6 Minute

Leap Year Marketing

• NH Women In Business Facebook• Networking• Chambers of Commerce• Conclusion #1: Small businesses need

help with Social Media• Conclusion #2: Small businesses need

help with everything else

04/14/2023 5

Page 6: Leap Year Marketing BNI 6 Minute

Services – 100% Customer Driven• Social Media Set Up, Design, Training,

and Maintenance• Business Planning and Goal Setting• Logo creation or modification• Copy Writing for Print Advertising• Ad Agency for Radio• Script Writing• Mobile Websites• QR Codes

04/14/2023 6

Page 7: Leap Year Marketing BNI 6 Minute

Services continued• Newsletter and Blog Content, Editing, and

Management• Photography• Email Marketing with Constant Contact• Marketing Materials• Printed and Electronic Business Forms• Webinars – Power Point• Search Engine Optimization (SEO)• Live Radio Interview on NH Women In Business

Radio

04/14/2023 7

Page 8: Leap Year Marketing BNI 6 Minute

Social Media ClientsTypes of Businesses

• Restaurants• Dry Cleaners• Retail• Bookstores• Accountants• Lawn care/Landscaping• General Contractors• Credit Unions/Banks• Hair Salons/Barbershops• Trades

• Non-Profit Organizations• Associations• Massage Therapists• Insurance Agencies• Authors/Musicians/Speakers• Photographers• Auto repair shops• Health Professionals• Realtors• Plumbers/Electricians

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Page 9: Leap Year Marketing BNI 6 Minute

Symptoms to look for:• Busy/exhausted• Want to grow, don’t know how• Understand that Marketing works, they just don’t

know what to do• No time- to plan or do anything beyond the

business at hand• “I need help”• “I don’t like computers.”, “Computers don’t like

me.”

04/14/2023 9

Page 10: Leap Year Marketing BNI 6 Minute

2012-2015 Expansion• Team of 6 staff• Six radio stations spanning bottom 2/3rds of

New Hampshire• Full book of clients (40 monthly cash clients)• NH Women In Business Association• NH Women In Business: Business Owner of

the Year• Annual NH Women In Business Scholarship

04/14/2023 10

Page 11: Leap Year Marketing BNI 6 Minute

04/14/2023 11

Thank you!