iPTA

LETS GIVE PEACE A CHANCE

iPTA

iPTA

INDO-PAK TELEVISION AWARDS

iPTA

A rare treat for the audience to witness the

Indo-Pak Celebrities being awarded on one platform live

A touch of nostalgia to the audience

will create waves in the media

It will be an evening that will be timeless, unforgettable, hypnotic

with a touch of emotions emoting in the hearts of all Viewers

iPTA Indians & Pakistanis Across The

KSA UK UAE US CAN KU GER QAT FRA DEN IRE HK

IND 1.5 1.5 1.4 2.8 1.0 .58 .33 .15 .35 .05 .05 .10

PAK 1.0 1.8 1.0 .75 .35 .10 .05 .05 .05 .02 .01 .05

TOT 2.5 3.3 2.4 3.55 1.35 .68 .38 .20 .40 .07 .06 .15

* ALL FIGURES MENTIONED ABOVE ARE IN MILLIONS

MALAYSIA

SINGAPORE

SOUTH AFRICA

NETHERLANDS

INDONESIA

AUSTRALIA

BAHRAIN

THE LIST GOES ON …………

OTHER COUNTRIES NOT MENTIONED IN TABLE

iPTA

INDO-PAK TELEVISION AWARDS

GLOBAL MOVIE INDO PAK TELEVISION AWARDS

is an initiative taken by Eventz Unlimited-UAE,

Movie Mag International-India and Momentum-

India to bring together Indian and Pakistani

talent on one common platform. This is an

endeavor to make the youth on either side of

the border to understand how similar they are

to each other in culture, traditions and values.

It is our conviction that the best GLOBAL way

to convey this message is through the stars

they idolize. This is a celebration of brothers

who share the same fore fathers.

iPTA

The ShowEvent : An award show for the

Indo-Pak TV artist

Venue : Madinat Jumeirah, Dubai

Date : 16th November 2012

Entertainment : Dance performances

Live

performances

Standup comedy

acts

Felicitations

Celebrity guests

After party

Audience : Asian community of the

Middle East

iPTA

Objective

GLOBAL MOVIE INDO

PAK TELEVISION

AWARDS is an event

which will show the

millions of Indians and

Pakistanis across the

globe what their

brothers and sisters

have achieved in the

field of entertainment.

Their achievements will

be honored with

awards.

To create a platform

where talents from

either side will get to

meet each other and

perform on one

common stage.

iPTA

PERFORMERS

iPTA

ThemeThe theme for the show will be wedding, highlighting the similarities

between celebrations leading to the wedding on either side of the

border acts such as the following would

- Mehendi

- Sangeet

- Baraat

This is a conscious effort to show the

how similar we are in all our traditions

iPTA

Award categories Best Actor Best Actress Best Actor in a Supporting Role Best Actress in a Supporting Role Best Actor in a Comic Role Best Actress in a Comic Role Best Actor in a Negative Role Best Actress in a Negative Role Best Anchor Best Show (Fiction) Best Show (Reality) Best Show (Chat) Life Time Achievement Award

NOTE : All awards will be presented on a country to country basis, making that 1 award each for each country in each category.

iPTA Highlights

Indo Pak Brotherhood

Showcase of Traditional and Cultural Similarities

Honoring Stalwarts from both sides of the border

Amalgamation of performances by Indo-Pak celebrities

iPTA

Mark

eti

ng

Str

ate

gie

s

iPTA Media Plan,

Mumbai Proposed

TV channel:

 

1.The show will be telecasted in one of the

popular channels

2.Teaser ads would be played prior to the event

for two weeks

Radio  

1. 30-second spots x 1502. 15-second trails x 753. 10-second sweepers x 654. RJ liners x 2505. 25-minute live –on-air interview with artists 6. 25-minute live –on-air interview with main sponsor 7. One-week contests for radio listeners and 2 winners get to

attend the show

Print : 

1. 10 pages Editorial in global movie magazine2. One page ad in Global Movie Magazine for all sponsors3. Over 3 month packages 4. Main sponsor one year packages5. Pre and post event releases in major newspapers and

magazines

15-day Electronic & Outdoor /online promotion:

1. Promotions on Hoardings for 20 days at prominent places in Mumbai2. Emails will be sent to a large number of Facebook members thus

increasing the publicity for the show and the sponsors 3. Side banners will run on different web sites for a period of two weeks4. Exposure on Global Movie Website .

iPTA

Media Plan UAETV channel:

 

1. 1 month non-stop promotion2. 30-second x 10 spots / day (70:30)

Radio  

1. One-month non-stop promotion 2. 45 –second spots x 3003. 30-second spots x 1504. 15-second trails x 755. 10-second sweepers x 656. RJ liners x 2507. Live coverage from the venue8. 25-minute live –on-air interview with artists 9. 25-minute live –on-air interview with main sponsor 10. One-week contests for radio listeners11. 25 couple passes to be given away to Radio contestants

Print Adverts: 

1. Full , half and quarter page adverts in Gulf News2. Two full page adverts in Tabloid3. Two full page adverts in Express4. Two full page adverts in Ahlan Masala5. Pre and post event releases in major newspapers

and magazines of the UAE6. Unique press conference with Media one day prior

to the event

Proposed

iPTA Direct

marketing UAE

30-day Electronic & Outdoor promotion:

1. SMS based contests to run for several days prior to the show. Free tickets to be given away to a large number of winners

2. Promotions on hoarding in 5 prominent locations for one month

3. 200,000 flyers (A5) to be printed and distributed across the UAE through Gulf News, Virgin Mega Store, Spinneys, etc

4. 200 posters (A3) to be placed at prominent Retail outlets, Restaurants , Hypermarkets, malls and other such places

5. 400 roll-up banners and large posters will be placed at ticket selling points, major restaurants and music outlets

6. Emails will be sent to a large number of Facebook members thus increasing the publicity for the show and the sponsors

7. 1.4 million emails shots will be sent by Airmiles to their active members

8. 3 million emails shots will be sent through Souq.Com to their members and 10 tickets will be auctioned through them

9. Large number of emails will be sent through the database of Virgin Mega Store, Timeout Dubai and Box Office me

10. Side banners will run on different web sites for a period of two weeks

Proposed

iPTA On-site

Promotion

 

1. Onstage recognition (backdrop) of the company’s brand and associated brands of your company (Diamond sponsor only)

2. On site promotional booth space to distribute samples and promotional literature (three major sponsors only)

3. Company's rollup banners4. Banners on side walls (Diamond sponsor only)5. Company banners on all access gates (main sponsor only)6. Company S on all road directional signage (main sponsor only)7. Special promotional request from sponsors will be considered

Proposed

iPTA

Categories of Sponsorships

iPTAEvent Presenter

1. Prominent space in all Print collaterals (Press adverts,

Posters, Flyers, Tickets, Banners, etc)

2. The show will be presented with the name of the event

presenter

3. Branding on the backdrop of the stage

4. Announcements during the show

5. Distribute its flyers to the audiences

6. Banner position at the Venue

7. Name Exposure on Radio commercials

8. Exposure through Television commercials

9. Exposure through the Audio Video Presentation during

event

10. Display stand at the venue

11. Online exposure - Facebook page/Twitter/Website

12. Complete Pre & post Event Exposure through PR

13. 30 Complimentary invitations

14. Open to other mutually agreed suggestions

15. Name in all the pre and post releases and Back drop in

press conferences .

16. Sponsor

Package cost: USD 1,000,000

17. 25-minute of Exclusive radio interview with the

Event Presenter of the show

18. Announcement of the radio competition under the

sponsor’s name

19. 25-minute dedicated program of the Artists under

the name of the Sponsors

20. Lunch or Dinner for the Diamond Sponsor with the

Artists and for VIP Guests/ Media

21. 24 VVIP tickets (4 couches x 6) with unlimited F &

B for family and corporate clients.

22. 100 Silver Tickets

23. Unlimited on-site branding, stage back drop, wall

banners, rollup banners, etc

24. Chairman’s Message, Infomercial, Corporate

video and Company profile slides on screens

25. Dedicated VVIP Arena under name of

iPTATitle Sponsor

1. Prominent space in all collaterals (Press adverts, Posters, Flyers, Tickets, Banners, etc)

2. Name in all the pre and post releases and press conferences

3. Name will be mentioned on all TV and Radio Campaigns as Event’s presenting company

4. 18 VVIP tickets (3 couches x 6) with unlimited F & B for family and corporate clients.

5. 40 VIP tickets (4 tables x 10) with beverages.

6. 50 Silver Tickets worth will be provided to the title sponsor

7. On-site branding / wall banners, rollup banners

8. Chairman’s Message, Infomercial, Corporate video and Company Profile shown on screens

9. Dedicated VIP arena under the name of Gold Sponsor

Package cost: USD 500,000

iPTA Associate

1. Space in all Print collaterals (Press adverts, Posters, Flyers, Tickets, Banners, etc)

2. Announcement as the Associate Sponsor during the show

3. Associate Sponsor may distribute its flyers to the audiences

4. Banner position at the Venue

5. Name Exposure on Radio commercials

6. Exposure through Television commercials

7. Exposure through the Audio Video Presentation during the event

8. Placed as the Associate Sponsor in all the campaign

9. Complete Pre & post Event Exposure through PR

10. Name in all the pre and post releases and press conferences

11. Logo presence on hoardings

12. Online exposure, Social media & website

13. Lunch or Dinner for Bronze Sponsor with the Artists for VIP Guests and Media

14. VVIP tickets (1 couch x 6) with unlimited F & B for family and corporate clients.

15. 1 VIP ticket (1 table x 10) with beverages.

Package cost: USD 250,000/-

iPTA Support Sponsor

1. Space in all Print collaterals (Press adverts, Posters, Flyers, Tickets, Banners, etc)

2. Name visibility on all TV Campaigns

3. 6 VVIP tickets (1 couch x 6) with unlimited F & B for family and corporate clients.

4. 1 VIP tickets (1 table x 10) with beverages.

5. 5 Silver Tickets to be provided

Package cost: USD 75,000/-

iPTA Brand Objectives

Product

• Impactful and scalable campaign

• Reaches every strata

• Brings consumers to a central point

iPTA The Venue

iPTA

Our Benefactors

iPTA

momentum

www.eventz-unlimited.com

An Event By

iPTA

Thank you,

and look forward to a

mutually beneficial

relationship between

two companies!