instructor guide: how to podcast at wordpress

How to Podcast for free at Wordpress.com Application of Behavior Modeling and Methodology and Instructor Guide for Music Technology Students at Woodbridge Senior High School

Shannon Gunn

EDIT 704 Dr. Karen Gardner 4/9/15

How to Podcast For Free at Wordpress.com ii

Table of Contents

How to Podcast For Free at Wordpress.com ..................................................................... 1

Application of Behavior Modeling and Methodology and Instructor Guide for Music Technology Students at Woodbridge Senior High School .............................................. 1

Background and Introduction ............................................................................................................... 1

Learning Theory Synopsis .................................................................................................................... 2

Six Steps for Behavior Modeling ........................................................................................................... 3

Instructor Guide ........................................................................................................... 4

Purpose ............................................................................................................................................... 4

Target Audience .................................................................................................................................. 4

Objectives ............................................................................................................................................ 4

Course Overview ................................................................................................................................. 4

Instructor Materials During the Presentation ......................................................................................... 4

Student Materials ................................................................................................................................. 5

Total Instructional Time: ...................................................................................................................... 5

Instructor Preparations Before Instructional Time Period ...................................................................... 5

Sequence of Instruction ........................................................................................................................ 6

Course Summary ................................................................................................................................. 7

Assessment ................................................................................................................... 7

Student Evaluation ............................................................................................................................... 7

Course Evaluation ............................................................................................................................... 7

Student Guide .............................................................................................................. 8

Bibliography ............................................................................................................... 20

Shannon Gunn

EDIT 704 Dr. Karen Gardner

Spring 2015

How to Podcast For Free at Wordpress.com 1

How to Podcast For Free at Wordpress.com Application of Behavior Modeling and Methodology and Instructor Guide for Music

Technology Students at Woodbridge Senior High School

Background and Introduction According to the NY Times, over 40 million people will tune in to a podcast this year. Podcasting is increasingly becoming a source of income for anyone wishing to create a platform (Carr, 2014). The advent of the extremely popular “Serial” podcast along with the increase of podcast apps such as “Stitcher” in new cars has led to a revival in the podcast media form (Carr, 2014). Anyone can record and syndicate a podcast for free, but it is often difficult to ascertain how.

The process of uploading the mp3 file to the internet and syndicating to the Podcast app is not always simple or easy to follow. Because the MP3 is a large file, podcasters should be hosting their audio on a free platform; otherwise, the number of downloads may require a large amount of bandwidth, which can become expensive rather quickly. Wordpress.com offers a free alternative to the typical paid podcasting services such soundcloud.com or libsyn.com.

Music Technology students at Woodbridge Senior High School are required to learn how to record vocals and create their own short-form radio show as part of the hands-on application of recording technology. Currently, students have recorded two episodes, focusing on getting good quality audio with the school computers and microphones. This instructor guide is set up to teach students how to syndicate their radio show as a podcast for free to iTunes and Stitcher radio using Wordpress.com.

This course is designed to take part in a larger sequence of modules, as described below:

Woodbridge Senior High Students


Podcasting Modules at Woodbridge Senior High School

Module 1: Recording Module 2: How podcasting works, syndication, RSS feeds, iTunes, Stitcher radio Module 3: What is Wordpress? Module 4: Create a Wordpress account, design and update blog. Create iTunes and Archive.org accounts. Module 5: Preparing the audio for syndication, to include thumbnail, ID3 tags, and description of radio show. Upload audio to archive.org. *Module 6: How to Podcast with Wordpress.com for free*

This course will describe the step-by-step process of using a blog on Wordpress.com to syndicate a podcast to iTunes and Stitcher radio. The students will have already created two podcast episodes, showed mastery of understanding RSS feeds, created their Wordpress account, updated their blog with design and posts, created an iTunes account and http://archive.org account, uploaded their podcast to http://archive.org, and prepared their audio recording for syndication before they complete Module 6 of the course. Recent updates in Wordpress.com have allowed users to create a podcast post that is specifically designed to syndicate as directed. Additionally, students are encouraged to use Wordpress because that platform does not require a credit card and is a great gateway into creating your own self-hosted website.

Learning Theory Synopsis The process of creating a podcast post and syndicating to the iTunes podcast app is best served by a behaviorist teaching approach because it is very “step-by-step” in nature. Students will need to follow directions and screen shots and use very little upper-level cognition.

According to Ertmer & Newby (1993), specific behaviorist approaches might include:

1. “An emphasis on producing observable and measurable outcomes in students,” which is evidenced by the appearance of the podcast in the podcast app.

2. “Use of cues, shaping and practice to ensure a strong stimulus-response association,” which is evidenced by the step-by-step process of syndicating a podcast to iTunes.

3. “Use of reinforcement to impact performance,” which is evidenced by the ability to see the podcast both on the internet and through the “Podcast” app on the iPhone.


Six Steps for Behavior Modeling The model of instruction will be based off the six steps for behavior modeling methodology (Ertmer & Newby, 1993). These steps include:

Behavior Modeling Methodology Components

Model Description Application and Appropriateness of Strategy

Prescribed Critical Steps/Behaviors

The course designer will break down the material into steps and behavior outcomes.

The process of creating a podcast post and syndicating such post to the Podcast app will be described in small and easily obtained steps. (p. 6)

Credible Model The students are shown a credible model of how to accomplish the task.

Students will view a current podcast that is hosted on Wordpress.com, see how it is available via iTunes, and then obtain a step-by-step guide with screenshots. (p. 6)

Skill Practice Exercises

Students have the opportunity to practice the skills necessary for achievement of instructional objectives.

Students will create their own podcast post and syndicate to iTunes. (p. 8 – 20)

Specific Feedback and Social Reinforcement

Students gain the opportunity to receive feedback on their progress.

The instructor will demonstrate each step, and then watch over students as they complete the instructions. (p. 6 – 20) The instructor will answer any questions via email or in person as needed. Students will view each others’ podcast post and leave comments for feedback and encouragement. (p. 7)

Transfer Strategies

Increasing difficulty or complexity of objectives will ensure the successful transfer of concepts to other projects

Students will be able to syndicate additional podcasts or show others how to do it. (p. 6 - 22)

On-the-job Reinforcement

The facilitator will also be trained on how to coach and reinforce students’ behavior

The facilitator will work with students one-on-one to complete the tasks assigned. (p.6 – 8)


Instructor Guide

Purpose The purpose of this instructor guide is to give the step-by-step directions on how to teach students to create a podcast post and syndicate to the iTunes Podcast app.

Target Audience This guide is specifically designed for the music technology students at Woodbridge Senior High School.

Objectives After completing the “How to Podcast for Free with Wordpress.com” course, students should be able to:

1. Create a podcast post 2. Syndicate the podcast to the Podcast app available on any iPhone 3. View the podcast on iTunes or in the Podcast app 48 hours after syndication

Course Overview This instructor guide is for Module 6 of the 6 part series on “How to Podcast for Free.” Before completing this activity, students must already know how to record their audio, understand RSS feeds, create a Wordpress.com account, prepare their audio for syndication, and have an email address.

Module 1: Recording Module 2: How podcasting works, syndication, RSS feeds, iTunes, Stitcher radio Module 3: What is Wordpress? Module 4: Create a Wordpress account, design and update blog, create iTunes and Archive.org accounts, upload audio to http://archive.org Module 5: Preparing the audio for syndication, to include thumbnail, ID3 tags, and description of radio show *Module 6: How to Podcast with Wordpress.com for free*

Instructor Materials During the Presentation • Internet access during the training session (a computer lab will need to be booked for a specific

block of time during the school day) • A valid podcast from Wordpress.com that is available through the iTunes and Stitcher radio

apps that can be used as a demonstration


• An iTunes account • An archive.org account • Student Guide • Instructor Guide • Ability to project screen during training session

• iPhone or smart phone with Podcast app

Student Materials 1. A wordpress.com account and blog posting skills 2. A quality recorded podcast episode created as MP3 with proper ID3 tags that has been

uploaded to their own account on http://archive.org 3. A brief description of their radio show in a Word document on their flash drive 4. The title of the radio show and subtitle in a Word document on their flash drive 5. A 1400 x 1400 pixel picture describing their podcast on their flash drive 6. An email to be used with iTunes, archive.org, and wordpress.com 7. Internet access during the training session 8. Computers with iTunes application 9. Student guide 10. Ability to copy and paste using Ctrl-C and Ctrl-V as shortcuts

Total Instructional Time: 5:00 Overview of lesson, including learning targets and example end product 3:00 Logging into computers and http://wordpress.com 45:00 Demonstration of assigned tasks while students follow along with Student Guide 5:00 Wrap up and summary of lesson, log off accounts, log off computers

Instructor Preparations Before Instructional Time Period 1. Display clear learning targets and objectives on the wall so all students can see them 2. Copy the Student Guide one per student 3. Teacher logged into the computer and having the following website tabs up and projected

on the screen: a. http://wordpress.com b. http://elearningpod.wordpress.com/ c. iTunes computer app cued up to the E-Learning Podcast d. Teacher iPhone ready with Podcast app cued up to E-Learning Podcast e. Optional: Reflection app loaded up so that iPhone can be projected onto the

projector


Sequence of Instruction 1. State the learning objectives that are posted on the board.

a. After completing the “How to Podcast for Free with Wordpress.com” course, students should be able to:

i. Create a podcast post ii. Syndicate the podcast to the Podcast app available on any iPhone

iii. View the podcast on iTunes or in the Podcast app 48 hours after syndication 2. Apply constructivist approach to getting students interested in learning how to post and

syndicate their previously recorded podcast. Ask questions, elicit feedback, survey raised hands, and generate discussion as to why one would want to syndicate a podcast. Ask questions such as: a. “How many of you would be interested in getting your radio show on the same

platform as NPR or This American Life?” b. “How many of you have listened to a podcast on a Podcast App on your smart phones

before? What are your favorite podcasts?” c. “Did you know that you can put your own radio show on the Podcast app for free as

well, just like NPR and This American Life? All that is required is an email address and your Wordpress account. This is called syndication and it’s free with the internet.”

d. “Today you will learn how to syndicate your content.” 3. Show a credible example

a. Show http://elearningpod.wordpress.com and show latest episode. Play the first one or two minutes only. Example episode (11 minutes): https://elearningpod.wordpress.com/2015/04/04/ep1-5-things-you-didnt-know-you-could-do-with-quizlet/

b. Demonstrate how this podcast shows up in the iTunes app on the computer c. Demonstrate how this podcast shows up on the Podcast app on the iPhone

4. Pass out the Student Guide and walk around while students follow the directions. Demonstrate each step as laid out in the Student Guide.

Step 1: login to Wordpress.com, get into the Admin panel of Wordpress.com (page 7) Step 2: Create a podcast category (page 8) Step 3: Upload Artwork (page 9) Step 4: Set up Podcast Settings, add artwork (page 9 – 12) Step 5: Create a Post (page 13) Step 6: Grab the link to the audio file on http://archive.org (page 14 - 15) Step 7: Paste the link into the audio post on Wordpress, publish post (page 16) Step 8: Syndicate to iTunes (page 17 – 19)

5. Answer questions as needed. 6. Encourage students to repeat the process with their second podcast recording.


7. Facilitate the course summary, course evaluation informal survey, and inform students of the student evaluation process. a. Course summary: read below b. Course evaluation: ask the following questions and survey responses. Take notes and

keep these responses in mind for the next iteration of the course. i. Was the student guide easy to follow?

ii. What was the hardest part of the process? iii. Could the guide have been broken down any better? iv. Were the pictures accurate?

c. Student Evaluation: let the students know they will be evaluated pass/fail on this module, as evidenced by the podcast appearing on the Podcast app on any smart phone.

8. Encourage students to follow each others’ Wordpress.com blogs, add comments to each others’ podcasts, and listen to each others’ podcasts on the Podcast app.

Course Summary Congratulate students for creating their first podcast and syndicating it to iTunes. Tell them to check back on the iTunes application in a couple of days to ensure their podcast was approved.

Ideally, students repeat the process with their additional podcast. The more podcasts that are available when iTunes indexes the site, the more authority it will give the podcast in its search rankings.

Assessment

Student Evaluation Students will be evaluated on a pass/fail basis two days after the course is implemented. Success is marked by whether they were able to get their podcast syndicated to the iTunes app. If it wasn’t, have them contact customer support from iTunes to make sure they did everything correctly. Remember it’s very important to get rid of the “s” in https:// when inserting the link to the audio from http://archive.org. This can delay the approval of the podcast.

Course Evaluation The course evaluation will be given as an informal survey at the end of class. Wrap up the class by answering any questions and asking for any feedback on the student guide. Was it easy to follow? What was the hardest part of the process? Could the guide have been broken down any better? Were the pictures accurate? Be sure to include this information on the next iteration of the course.


Student Guide

How to Podcast For Free at Wordpress.com

1. The first step is to login to your Wordpress.com site and get it ready for podcasting. To do this:

a. Login to http://wordpress.com b. Click on MySites in the top left corner

c. Double check you are in the right site if you have multiple wordpress sites. Click Switch Site if not.

d. Click WPAdmin at the top left

2. Next you will need to create your podcast category. To do this, hover over “Posts” and then

select “Categories”

a. Type “Podcast” and click “Add New Category”


3. Next you need to upload your artwork to the site so that it can be seen when people see the podcast on the Podcast app or in iTunes. To do this:

a. Hover over Media and click Add New.

b. Now you need to upload your artwork. Click Select Files, and then select your artwork

file from your flash drive location.

4. Now you need to set up the Podcast settings in Wordpress. To do this, scroll down and hover

over Settings and then select Media.


a. Scroll down to where it says Podcasting. Select the category to be set as Podcast. Then fill in the blanks with the proper information.

i. Category – Podcast ii. Podcast Title is the Title you came up with, the name of your radio show

iii. Podcast Subtitle is a short byline that will describe your show, 6 words or less iv. Podcast Talent Name is the name(s) of the people on the show

v. Podcast Summary is a brief description of your podcast vi. Podcast Copyright is the name of the copyright holder and the year (put your

name(s) in there and the year) vii. Mark As Explicit = No (no swear words)

b. The next step is to link your podcast with your podcast image. To do that, you’ll need to get the URL of the image. Scroll all the way back up to the top, hover over Media, and select Library.


i. Click once on your image that you want to be the thumbnail for your podcast on the app or in iTunes.

ii. Triple Click in the Field that says URL.

iii. Press Ctrl-C to copy (or Command-C on the Mac)

Copy this entire URL


c. Now paste that image URL into the image location on the podcast settings. Remove the “s” in “https”

i. Close out of the image (Click little x in top right corner) ii. Scroll down to hover over Settings and then Click on Media (see step 4)

iii. Paste your entire URL into the box for the image by putting your cursor there and pressing Ctrl-V or Command-V on a Mac

iv. Remove the “s” in https:

d. Next insert two or three keywords that could help someone find your podcast. e. Select up to three podcast category. This will be how you are categorized on iTunes. f. Click Save Changes at the bottom. g. Congrats! Your Wordpress.com site is now configured for podcasts!

Paste Here


5. Next step is to create a post and insert your podcast into the post. To do this: a. Scroll all the way up and hover over Posts and select “Add New.”

b. Enter the title of the Episode, such as Episode 1: xyz Podcast c. Enter a brief description of your podcast d. Insert the link to the audio. To do this, click Add Media button at the top.


6. You need to grab the link to the audio file from http://archive.org. Open a new tab on your browser and go to http://archive.org and login.

a. Then select Account at the top.

b. Then select Uploads on the right.

c. Click on your audio upload for this podcast.


d. Then, click on the link for VBR MP3.

e. Once you have selected that mp3 link, click on the URL at the top and copy it by

pressing Ctrl-C or Command-C on a mac. Make sure you have the entire URL selected.

Copy URL of mp3 on archive.org


7. Now you will paste that link into the audio post on Wordpress. Switch back to the Wordpress tab on your browser and paste the link. To do this, press Ctrl-V in the URL box and select Insert Into Post at the bottom.

a. Delete the S after https://

b. Scroll down and select the Podcast Category for this post.

c. Scroll back up and select Publish. Congrats! You’ve published your first podcast!

Paste URL here. Don’t forget to delete the S after http://


8. Now it’s time to get your podcast syndicated to the iTunes Podcast app.

a. From your Wordpress dashboard, go into Settings>Media again. (Step 4) b. Scroll down to the Podcasting section and select the link that is next to the Podcast

Feed Category. Copy that link by pressing Ctrl-C or Command-C on a Mac.

Another way to copy that link is the right click on it after you’ve selected it.

c. Next you will open the iTunes application on your computer. Click on iTunes Store at

the top right for iTunes version 11.


d. Next click on the three dots at the top to get a drop down menu and then click on podcasts.

e. Scroll down and on the right click “Submit a Podcast”

f. Click in the Podcast Feed URL box and paste your feed URL by pressing Ctrl-V or

Command-V on a Mac.


g. Press continue. h. Input your iTunes account email and password and click Continue.

i. Check that all the information is correct and then select Submit. j. You will get a screen that looks like this.

Congrats! You’ve published your first podcast and syndicated to the iTunes Podcast app!

# # # End Student Guide


Bibliography

Carr, D. (2014, November 23). ‘Serial,’ Podcasting’s First Breakout Hit, Sets Stage for More. The New York Times. Retrieved April 5, 2015, from http://www.nytimes.com/2014/11/24/business/media/serial-podcastings-first-breakout-hit-sets-stage-for-more.html?_r=1 Ertmer, P., Newby, T. (1993). Behaviorism, Cognitivism, Constructivism: Comparing critical features from an instructional design perspective. Performance Improvement Quarterly, 6(4), 50-71. iTunes. (2015, January 1). Retrieved April 5, 2015, from http://www.apple.com/itunes/ WordPress.com: Create a free website or blog. (2015, January 1). Retrieved April 5, 2015, from http://wordpress.com/

instructor guide: how to podcast at wordpress

Documents

instructor guide

instructor materials

student guide

instructor preparations

student materials

course evaluation

student evaluation

music technology students