implementing the business model generation canvas webinar will start shortly carlos guevara, shiftin...
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Implementing the Business Model Generation Canvas
Webinar will start shortly
Carlos Guevara, ShiftIN Partners
- Organised by IIR Middle East – www.iirme.com- Series of events focusing on strategy and leadership in
emerging markets www.strategyleadersforum.com - Community for strategy professionals on LinkedIN - Leading provider of training programmes - Upcoming event – Dubai 13-17 April – more info here
About Strategy Leaders
- Tonight’s webinar will be recorded – an email will be sent tomorrow with a link to the audio and slides - Questions can be posed throughout using the ‘questions’ box – they will be answered at the end of the webinar - Unanswered questions will be answered later and posted to our website - Please provide us with your feedback at the end by following
the link
Housekeeping
Carlos Guevara, Partner, ShiftIN PartnersCarlos is a seasoned consultant and trainer specialized in the field of Strategy Execution. Over the last 15 years, Carlos has trained and coached +500 managers, in +50 organisations, across +12 countries, in the areas of Strategy, Performance Management and Change.
Today’s Presenter
This presentation is solely for the use of IIR Webinar. No part of it may be circulated, quoted, or reproduced for distribution outside Client organization without prior written approval from ShiftIN Partners
Business Model GenerationInnovating in the way your business creates and delivers value
IIR Webinar, 31st of March 2014
Carlos GuevaraPartner
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what is a business model?
Business Model Generation © ShiftIN Partners | 2014
© ShiftIN Partners | 2014
The case of the first photocopy machine
Business Model Generation
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A more recent example…
Business Model Generation © ShiftIN Partners | 2014
© ShiftIN Partners | 2014
So… what do Xerox and Google have in common?
Business Model Generation
Business Model
enabled the product
Focused on solving a
need
High degree of
risk
Alex Osterwalder
Business ModelGeneration
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The book
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A business model describes the rationale of how an organization creates, delivers and captures value
So… what is it?
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Building Blocks
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We need a common language to describe, challenge, design and invent new business models more systematically
The Business Model Canvas
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Customer Segments
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Value Propositions
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Channels
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Customer Relationships
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Revenue Streams
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Key Resources
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Key Activities
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Key Partners
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Cost Structure
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customer segments
key partners
cost structure
revenue streamsdistribution
channels
customer relationships
key activities
key resources
value proposition
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Why do we need Innovative Business
Models?
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To bring new technologies, products or services to the market
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To create an entirely new market
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To improve or transform an existent market with a whole new business
model
© ShiftIN Partners | 2014
The process: Strategy / analysis
Question and analyze your business model continuously
Business Model Generation
External Analysis Internal Analysis
Opportunities and Threats
Forças
Fraquezas
Oportunidades
Ameaças
Strengths and Weaknesses
key topics
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In which ways could you
use the Business Model
Canvas?
Questions?
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