SAPience.be User Day ’13March 21, 2013

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1SAPience.be User Day ‘13

How Technical Touch created an integrated SAP e-Pages Webshop

Ivan De Broyer, Expertum

Emil Hadner, HONICO

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Trust in E-commerce is growing

83% of Belgian online shops expected a 2-digit growth in 2012

Mobile Commerce is the next big thing!

March 2012 by the research agency iVox

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Agenda

Technical Touch prepared for the Future

Challenges and Project Drivers

eCommerce for SAP Business All-in-One

The Technical Touch Webshop

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Introduction Expertum

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Facts• Founded in April 2006 by 2 ex-SAP Belux employees• Team of 50+ SAP Experts and Project Managers• Partnerships

Mission• Exceed client expectations by providing top-quality expertise• Provide our people a safe environment for personal and professional growth

Strength• Highly skilled & experienced SAP consultants in all SAP areas, combined with a wide industry knowledge in several domains• First (and still only) IT services provider on the Belgian market to receive coveted SAP certificate for quality management (AQM)

Gold

Knowledge Management

-Product &

Service Development

Project Management

(PM)Supply Chain Management

(SCM)

Product Lifecycle

Management (PLM)

Application Lifecycle

Management (SolMan

+NW)

Governance, Risk, and

Compliance (GRC)

Business Intelligence

(BI: BW + BO)

Finance & Controlling

(FI/CO)

Expertum Competence Areas

Own SME Solution: Value4SME

(based on SAP Business All-in-One)

SAP Business All-in-OneFast-Start ERP

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Technical Touch

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Anno 1991 - Mol

Anno 1999 - Lommel

Anno 2007 - California

Anno 2010 - Lommel

Anno 2012

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Activities

European Distribution

Race Support• Official race support at all motocross World Championship races

Workshop• Setup and service of standard KYB suspensions

Genuine PartsRacing Parts

Clutch components

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Worldtitles

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High Tech…

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Movie

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Facts and Figures

ca.1100 worldwide customers

Sales to 52 countries

98% order-performance

14 national distributors

4500 differente references

160.000 shims in 450 measures

20.000 liter oil on stock

25 shippings a day

25.000 seals in stock

Current webshop

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Challenges and Project Drivers

Legacy ERP• Old technology – closed environment

• Ending software support

• No flexibility to develop new ways of working

• Limited functionality

• No support for multiple companies and languages

General Business Requirements• Integration of US Office

• Required functionality

• Central Master Data

• Inventory Planning

• Warehouse Management with RF support

• Product search on business specific characteristics

• New generation of eCommerce

• Improved support for distributors

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Webshop Objectives

Extend the reach to new countries & regions

Provide additional services to the customers and add value• Provide technical support & search functions

• Develop community functions

Improve user experience• Mobile device capabilities

Fully integrated with ERP

Single solution for Europe and US (functionality and technology)

Future proof with regards extended partner integration for payment and logistics

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Proposed Solution

IntegrationMan

Integration Processes

IntegrationMan

Integration Processes

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Customers need a fully integrated Webshop

SAP own WebshopProblem:

• Complex and sometimes prohibitively expensive

3rd Party Webshop• Many functionalities for B2B and B2C

• Developing standards for eCommerce trading

Problem:

• Running „stand alone“ without ERP integration

• ERP usually has no standard interface for 3rd Party Shop Integration

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ePages – SAP Integration

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SAP ERP

SAPBusiness Suite

SAPIndustry and SME solutions

SAP BusinessOne, All-in-One

Specific Adapter for

Standard Adapter

Online Shop Integration ProcessesOnline Shop Integration Processes

IDoc

BA

PI

HONICO SAP Add-On

HA

PIs

HONICO „iMan WebConnect“ Architecture for Online Shop / ePages and SAP

SA

P S

tandard

Adapte

r JC

o

Standard Integration ProcessesStandard Integration Processes

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ePages – SAP Integration

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Pre-built integration processes for:

Customer master data

Catalogue master data

Material master data

Prices and discounts

Inventory data and availability

Orders and order histories

Order status information

Pictures and documents

system and store data control processes

SAP Payment processes

HONICO SAP Add-On and SAP GUI for Online Shop integration out of SAP

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ePages for SAP Business All-in-One

Fully Managed E-Commerce / Cloud Commerce

Rent an online shop and connector at economical rates. Book the package of your choice at epages.com/sap

Install the HONICO SAP Add-On eCommerce and configure it simply, in just a few steps.

Customize the online shop to fit your individual wishes.

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Architecture: ePages for SAP Business All-in-One

IntegrationMan (iMan)

Integration-Engine

IntegrationMan (iMan)

Integration-EngineIntegrationMan

(iMan)SAP Add-On

IntegrationMan (iMan)

SAP Add-On

VerticalVertical

Partners SolutionPartners Solution

On Premise / hosted

Cloud

RFC*

SOAP*

* = via secure connection (VPN)

Technical Touch Online Shop – Relaunch

SAP Business All in One• Went live in Q4 / 2012

Relaunch of Online Shop• ePages Enterprise M

• HONICO SAP adapter iMan WebConnect for ePages

• HONICO SAP add on

Project steps• Preparing SAP

• Transport of HONICO add on to SAP

• Set up ePages (incl. design, based on ePages templates)

• Implementation of HONICO SAP adapter

• Testing

Technical Touch Online Shop – Relaunch

Shop features• CI from Technical Touch homepage

• Catalog structure from print catalog

• Product comparison

• B2B pricing (customer- / material group prices)

Implemented processes (fully automated):• Product catalog

• Material master data

• Product attributes (from individual cross table in SAP)

• Product pictures (from external source)

• List prices

• Discounts

• Stock information

• Customer master data

• Sales orders

• Order status

Benefits

No additional manual intervention would be necessary

Real-time processing

Consistency of business processes and data management

Better service to customer

Reduce costs and errors !

Thank you!

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Achieve Business Agility.

28SAPience.be User Day ‘13