gem get social - social media
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Amani ChannelTRANSCRIPT
Get Social!Live and Virtual
Networking
Amani Channel & Selah Abrams
What is Social Networking?
• so·cial [soh-shuhl] adjective
seeking or enjoying the companionship of others; friendly; sociable; gregarious.
• net·work·ing [net-wur-king] noun
a supportive system of sharing information and services among individuals and groups having a common interest.
Why Network?
•Keep in touch with people
•Re-connect
•Make new connections
•Professional
•Casual
How Do We Connect?
•Social Groups
•Professional Organizations
•Events
•Conferences
•ONLINE!
Building your Online Network
•Blog
•YouTube
•G+
•Niche Communities
Blog/Website
•The home of your brand/service
•Updatable in chronological order
•Provide regular updates
•Link to others
•RSS
•Blogger/WordPress/Self-Host
LinkedIn•Network for professionals
•Complete your profile w. recommendations
•Join groups
•Engage in conversations
•Answer questions
•Share content
•Personal/Business
•Pages
•Applications
•Status Updates
•Share photos/video
•140 charater conversations
•Follow people of interest
•Share content relevant to your brand
•Talk to people
•ReTweet
YouTube
•#2 Search Engine
•Post regularly
•Title, and tag all videos
•Encourage conversations
•Keep videos short
•Link to main website/blog
Google+•Google’s new network
•Just went public
•Create circles based on relationships
•Comment and talk to people
•Share links, pictures, videos
•New and growing
Best Practices
• Have goals and objectives
• Develop a strategy
• Listen (Google Alert)
• Be patient
• Be yourself
• Share knowledge
• It’s not about me. It’s about we.
Links
•www.socialmediaexaminer.com
•www.socialmediaexplorer.com
•www.mashable.com
•www.techcrunch.com
•Books: Crush It: Gary Vaynerchuk
•Social Media 101: Chris Brogan
Get Social!Real and Virtual
Networking
Amani Channel & Selah [email protected]
(404) 213-2121
[email protected](404) 660-4561