Get Social!Live and Virtual Networking

Amani Channel & Selah Abrams

What is Social Networking?

• so·cial [soh-shuhl] adjective

seeking or enjoying the companionship of others; friendly; sociable; gregarious.

• net·work·ing [net-wur-king] noun

a supportive system of sharing information and services among individuals and groups having a common interest.

Why Network?

• Keep in touch with people

• Re-connect

• Make new connections

• Professional

• Casual

How Do We Connect?

• Social Groups

• Professional Organizations

• Events

• Conferences

• ONLINE!

Building your Online Network

• Blog

• LinkedIn

• Facebook

• Twitter

• YouTube

• G+

• Niche Communities

Blog/Website

• The home of your brand/service

• Updatable in chronological order

• Provide regular updates

• Link to others

• RSS

• Blogger/WordPress/Self-Host

LinkedIn

• Network for professionals

• Complete your profile w. recommendations

• Join groups

• Engage in conversations

• Answer questions

• Share content

Facebook

• Personal/Business

• Pages

• Applications

• Status Updates

• Share photos/video

Twitter

• 140 charater conversations

• Follow people of interest

• Share content relevant to your brand

• Talk to people

• ReTweet

YouTube

• #2 Search Engine

• Post regularly

• Title, and tag all videos

• Encourage conversations

• Keep videos short

• Link to main website/blog

Google+

• Google’s new network

• Just went public

• Create circles based on relationships

• Comment and talk to people

• Share links, pictures, videos

• New and growing

Best Practices

• Have goals and objectives

• Develop a strategy

• Listen (Google Alert)

• Be patient

• Be yourself

• Share knowledge

• It’s not about me. It’s about we.

Links

• www.socialmediaexaminer.com

• www.socialmediaexplorer.com

• www.mashable.com

• www.techcrunch.com

• Books: Crush It: Gary Vaynerchuk

• Social Media 101: Chris Brogan

Get Social!Real and Virtual Networking

Amani Channel & Selah Abrams

amani.channel@gmail.com(404) 213-2121

selah.abrams@gmail.com(404) 660-4561