dubai nfc technology

8/12/2019 Dubai NFC Technology

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Dubai Leading Technologies Offerings


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Adaptive Marketing is a Universal BrandMarketing Opportunity Enabled by NFC

Hyper-local, Location-based

Platform utilizing Smartphones,

Tablets

NFCNear Field Communication

Just One Touch

Accelerated Data Driven

Consumer Focused Marketing forInstant Customer Satisfaction

DirectlyConnecting your

Brand to Your

Consumer

Individually Relevant Brand That

Deliver More Benefits

88%

Would

Tap


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NFC Technology

A cool futuristic wireless

technology for Smartphones and

similar devices to exchange

digital information

Requires just a touch to send and receive digital

content

And it takes less than one second to connect two

NFC device and works in distance of 10 cm or

less


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NFC General Use Cases

Area

U

sageofNFCMobilePhon

e

ServiceIndustries

Pass Gate

Get informationfrom smart

poster

Get information

frominformation

kiosk

Pay bus/taxifare

STATION

AIRPORT

Mass Transport

Advertising

Download and

personalizeapplication

Check usage

history

Download ticket

Lock phone

remotely

ANYWHERE

Any

Enter/exit

office

Exchangebusiness cards

Login to PC;Print using

copier machine

OFFICE

Security

Adjust seat

position

Open door

Pay parking fee

VEHICLE

Public

Transport

Pass entrance

Get eventinformation

THEATRE

STADIUM

Entertainment

Pay by credit

card

Get loyaltypoint

Get and usecoupon

Share and usecoupon among

users

STORE

RESTAURANT

Banking

Retail

Credit Card


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NFC Tags are small

passive devices which

can communicate with

NFC phones to deliver

digital information

Now NFC technology is

coming to other devices such

as Speakers, Headsets, TV,

AC, Cars, Refrigerators,

Printers, Cameras and more

NFC Devices

NFC Reader devices,they can communicate

with NFC phones or

NFC Tags to exchange

digital information

NFC technology ispresent in most high

end Smart Phones such

as Galaxy S3, S4, Nokia

Lumia 920, Blackberry

Z10


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Proven Benefits of NFC Technology

Easy To Use And Fast Communication

Innovative Use Everywhere

Better Customer Engagement

Enables Real Time Management

Reduce Manual Effort And Cost Effective

Highly Secure And Reduces Frauds

Why

NFC?


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Instant access to relevant information

Ease of use, simple and fun

Attractive technology and hassle free

Consumer Impact

Fast information exchange

Saves time

A magical

experience


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Revenue and Brand LeadershipOpportunities with NFC Solutions

The number of NFC Smartphones and NFC devices

worldwide is increasingexponentially

Puma can use NFC to allowcustomers digital access toproduct and servicesinformation through a simple

tap of their smartphones

Coupled with mobile shoppingand value-add deals, NFC canguarantee unprecedentedincrease in sales

Puma Stores can use NFC to elevate theirmarketing and advertising efforts to the next level

Product Information, Product Catalogue, Poster Campaign


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Deliver instant information about in store products, with option to buy from mobile

Mobile shopping has never been as forefront in the retail industry as it is

now, with convenience and value-for-money driving most consumers.

NFC reduces reliance on busy salespeople, allowing the customer

freedom to decide when, where, and how they buy..

Digital Marketing Driving Sales

Use of NFC Tags/Stickers to provide more information about in store

products, with option to buy from mobile.

Customer analytics provide insights to specific segments for targeted

marketing.

Dubai Leading technologiess NFC Solution

Accessibility of Product InformationEnables Instant Sales


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Deliver instant information about in store products, with option to buy from mobile

NFC-based product catalogues will enable a high conversion rate of

mass-market sales strategies, linking print and digital media and

leveraging on consumers propensity for impulse buying when in the

comfort of their own homes

Digital Marketing Driving Sales

Catalogues distributed to the households can become an effective online

store.

Dubai Leading technologies NFC Solution

From Print To Palm Product Catalogue

Tap Here

Product Catalogue


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Tap Here

Activate

The World

Of Puma

A single tap takes the user to the Puma mobile store, allows user to see

product reviews, ask facebook friends for feedback, and can also keep

friends updated on the last good deal they got. This is viral marketing at

its best, linking the brand directly to the consumers own network

Brand Leadership

Use of NFC based Posters to provide promotional offers, discount

coupons, run campaigns, polls, connect with social networks & more.

Customer analytics provide insights to specific segments for targeted

marketing.

Dubai Leading technologies NFC Solution

Poster Campaign


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NFC Value Proposition

DRIVE SALESDiscounted Purchase or

Promotional Codes

Text, Snap Shots, Check-ins

All Through NFC

DRIVE BASIC

PRODUCT

KNOWLEDGE

Valuable Feedbackfrom consumer

Product Launch with

Smart Posters

BRAND IMMERSIONSocial Engagement,

Music, videos, games,

recipes

Web links with NFC

Tags


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Dubai Leading Technologies Leading Technologies

Dubai Leading Tech provides NFC products and services in UAEmarket that helps in product promotion, campaign strategy, raise

awareness, and provides information to the people.

The only active NFC Product

and Solutions provider inunited Arab Emirates.

Supplying NFC Tags to leadingsoftware companies in UAE.


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Dubai Leading Technologies Total NFC Solutions

Deployment of NFC Tags for Automation, Marketing and Advertising

Complete backend support for Advertising Campaigns

DLT provides web based platform TagService to have effective NFC

based marketing & advertising campaigns

Using DLT platform one can track, create campaigns and manage NFC

Tags/Posters deployed around city from single place

DLT has developed one android based NFC application to program NFC

Tags.

Currently DLT is working on many innovative future NFC solutions


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Dubai Leading Technologies Partnerships

In talk with leading advertisinggroup, shopping malls in UAE

for NFC based advertising

In final round of talk with one UAE

constructor to develop web based

platform for using NFC tags in

construction site


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DU is launching NFC based SIM in third quarter of 2013 to allow Mobile

payment. Etisalat is also working on NFC based payment services which will

be launched in 2013.

Mobile Payment

RTA, the Dubai roads and transport authority, has announced plans tointroduce NFC ticketing across the emirate's metro, bus and water bus

services from 2013.

Mass Transportation

The National ID Card moving to the NFC platform as The Emirates Identity

Authority have signed a MoU with Etisalat to enable creative, convenient

and safe public services for residents.

National Identification Card

Al Ameen service of Dubai police introduced two new e-services Near

Field Communication (NFC) and e-Tag at the opening of the 32nd edition

of Gitex Technology Week.

Law Enforcement

NFC in UAE


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NFC Worldwide

UK based Clear Channel advertising company has put 10,000 NFC panels across

the UK

USA based Adspace will roll out NFC advertising in 140 US shopping malls

Many NFC Mobile paymentbased trials have been launched across the world

Brands like Google, Samsung, Microsoft, Master card, Visa, leading

banks are pushing NFC into the mainstream


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www.nfc-forum.org

NFC Forum

Because interoperability is an

important goal for NFC, the NFCForum is implementing a testing and

certification programme that willallow manufacturers to demonstrate

that their products conform to the

NFC standards.

The NFC Forum also has the aim to

promote the use of the technologyand has recently launched a logo tobe used at reader points and on tags

that implement NFC standards.

The NFC Forum is a non-profit industryassociation that advances the use ofNear Field Communication technology

for commercial purposes


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Just One Touch

No Typing

No On/Off ModeNo app search

No Scanning

No Searching


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Thank You

Website: www.dubaileadingtech.com

Email: [email protected]

dubai nfc technology

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