doing business differently: growing in a resource
TRANSCRIPT
Doing business differently:
growing in a resource-constrained
world
Paul Polman: CEO Unilever
University of Indonesia
29 September 2011
An uncertain world
A V.U.C.A world
Structure
• Social and environmental challenges
• Unilever’s strategy for growth
• Sustainable business models for 21st century
• The importance of leadership
Sales in over
180 countries
Present in half the
households on the
planets
Used by 2 billion
people every day
Revenues of around
$60 bn
Unilever
You will know us by our brands
Our brands have a long history
• Social and environmental challenges
• Unilever’s strategy for growth
• Sustainable Business models for 21st century
• The importance of leadership
Shift of economic power to the east
Shift of power to the consumer
in a digital world
The end of the “age of abundance”
Source: UK Government Office Of Science
Population growth drives everything
9.6 billion people in 2050A city the size of
London every month
• Social and environmental challenges
• Unilever’s strategy for growth
• Sustainable business models for 21st century
• The importance of leadership
Double our growthwhile reducing our environmental impact
€40bn
€80bn
environmental impact
Our ambition is to
double the size of Unilever
whilst at the same time
reducing our environmental
footprint
Unilever
Sustainable
Living Plan
Three key features
ALL BRANDS
ALL COUNTRIES
Three key features
DisposalRaw Materials Manufacture Transport Consumer Use
LIFECYCLE
IMPACTS
ALL BRANDS
ALL COUNTRIES
Three key features
LIFECYCLE
IMPACTS
ALL BRANDS
ALL COUNTRIESECONOMIC
SOCIAL
ENVIRONMENTAL
ECONOMIC
Black soy bean farmers
ECONOMIC
SOCIAL
ENVIRONMENTAL
ECONOMIC
7,000 farmers and 40,000 beneficiaries
high quality supply for Kecap Bango
sustainable practices
ENHANCINGLIVELIHOODS
REDUCINGENVIRONMENTAL
IMPACT
IMPROVINGHEALTH
& WELLBEING
Three big goals
HELP
1 BILLION PEOPLE IMPROVE
THEIR HEALTH
&WELL-BEING
HALVEENVIRONMENTAL
FOOTPRINT OF
OUR PRODUCTS
SOURCE
100% OF AGRICULTURAL
RAW MATERIALS
SUSTAINABLY
We have only one planet, not three
Consumers want it
Ethically sourced
products are
growing
A more sustainable
brand is a more
desirable brand
They need our support
to achieve them
Customers want it
Many retailers have their
own sustainability goals
New products with new
consumer benefits
It fuels innovation
Product and packaging
innovation
Safe, clean, inexpensive
drinking water5 times less expensive
than bottled water
It fuels innovation
It helps grow markets
1.6 million people
reached with hygiene
education in Indonesia
Global target:
1 billion people by
2015
It saves money
Manufacturing eco-efficiency
approx $300m savings
2006-10
• Social and environmental challenges
• Unilever’s strategy for growth
• Sustainable business models for 21st century
• The importance of leadership
Key elements of the new
business model
Shared value Long-term
outlook
Collaborative
TransparentAccept wider
responsibilities
• Social and environmental challenges
• Unilever’s strategy for growth
• Sustainable business models for 21st century
• The importance of leadership
We need leadership from
a new generation
“Unless we change direction,
we are likely to end up where we are going”
Chinese Proverb”
“Optimism is the faith
that leads to achievement.
Nothing can be done
without hope and optimism.”
Helen Keller”
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