cutting out the middleman: crowdinvesting, efficiency, and...
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Cutting out the Middleman:Crowdinvesting, Efficiency, and Inequality
Hans Peter Grüner (Mannheim) & Christoph Siemroth (Essex)
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Introduction
Crowdfunding and crowdinvesting
Crowd-financing: money directly from savers toborrowers/entrepreneurs (“many to one”)
Similar to market-finance except via web-platforms and not marketsCrowdfunding: either as donation/pre-sale (kickstarter) ordebt-contractCrowdinvesting (also ‘equity crowdfunding’): buy part of a venture(companisto, crowdcube)
Financial innovation made possible by the internetPossibly cheaper than bank-financeIPOs (market-finance) not affordable for small projects
⇒ May help alleviate credit market imperfections, macroeconomicimplications/growthDownsides: moral hazard, fraud, adverse selection?
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Introduction
Crowdfunding and crowdinvesting
Crowd-financing: money directly from savers toborrowers/entrepreneurs (“many to one”)
Similar to market-finance except via web-platforms and not marketsCrowdfunding: either as donation/pre-sale (kickstarter) ordebt-contractCrowdinvesting (also ‘equity crowdfunding’): buy part of a venture(companisto, crowdcube)
Financial innovation made possible by the internetPossibly cheaper than bank-financeIPOs (market-finance) not affordable for small projects
⇒ May help alleviate credit market imperfections, macroeconomicimplications/growthDownsides: moral hazard, fraud, adverse selection?
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Introduction
Example from crowdcube (UK)
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Paper overview
Question and motivation
We investigate the consequences of a wealth and incomedistribution mismatch on the functioning of crowdinvesting
Wealth and income distribution mismatch: wealth distributionis more concentrated than income distribution
Saez & Zucman (2014): bottom 90% of American householdsowned about 23% of wealth, but received about 60% of income in2012
Consequence: a big share of consumers is not active on thecapital market (no financial wealth); capital misallocation?
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Paper overview
Question and motivation
We investigate the consequences of a wealth and incomedistribution mismatch on the functioning of crowdinvestingWealth and income distribution mismatch: wealth distributionis more concentrated than income distribution
Saez & Zucman (2014): bottom 90% of American householdsowned about 23% of wealth, but received about 60% of income in2012
Consequence: a big share of consumers is not active on thecapital market (no financial wealth); capital misallocation?
Christoph Siemroth (Essex) Crowdinvesting 4 / 10
Paper overview
Question and motivation
We investigate the consequences of a wealth and incomedistribution mismatch on the functioning of crowdinvestingWealth and income distribution mismatch: wealth distributionis more concentrated than income distribution
Saez & Zucman (2014): bottom 90% of American householdsowned about 23% of wealth, but received about 60% of income in2012
Consequence: a big share of consumers is not active on thecapital market (no financial wealth); capital misallocation?
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Paper overview
Problem and main finding
Purpose of the capital market: channel funds from savers(consumers) to lenders (entrepreneurs with new innovativeproducts)New technology/product:
Consumer i ∈ [0, 1] likes the new product or not, θi ∈ {0, 1}Aggregate uncertainty about how many consumers like theproduct: s =
∫ 10 θidi = 1− β with prob 1/2 and s = β with prob 1/2
(with β > 1/2)
New company uses investments to produce the new productEfficient capital allocation: products that most consumers areinterested in should get most funding (for production):
X(s = 1− β) < X(s = β)
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Paper overview
Problem and main finding
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Paper overview
Problem and main finding
How to achieve efficient capital allocation via crowdfunding: everyinterested consumer invests in products he would like to consume(vote analogy)Problem due to wealth/income distribution mismatch: not everyinterested consumer can invest; wealthy have to invest “on behalf”of the poorMain finding: efficient capital allocation is possible if and only ifthe income and wealth distribution of potential consumersmatchesEquilibrium with sufficient wealth: consumers invest in the newcompany if and only if they like the new product (for informationalnot brand-loyalty reasons)
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Paper overview
Empirical implication
Example: iPhone holder for LamborghiniPool of potential customers probably wealthy
⇒ every potential consumer can crowdinvest, hence crowdfundingcan aggregate demand information
Example: new kind of low-budget football shoesPart of potential consumers not wealthy
⇒ some interested consumers cannot participate in the investmentstage about whether the project is funded
Hence crowdfunding should work better for Lamborghini iPhoneholders than low-budget football shoes
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Paper overview
Empirical implication
Example: iPhone holder for LamborghiniPool of potential customers probably wealthy
⇒ every potential consumer can crowdinvest, hence crowdfundingcan aggregate demand information
Example: new kind of low-budget football shoesPart of potential consumers not wealthy
⇒ some interested consumers cannot participate in the investmentstage about whether the project is funded
Hence crowdfunding should work better for Lamborghini iPhoneholders than low-budget football shoes
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Paper overview
Empirical implication
Example: iPhone holder for LamborghiniPool of potential customers probably wealthy
⇒ every potential consumer can crowdinvest, hence crowdfundingcan aggregate demand information
Example: new kind of low-budget football shoesPart of potential consumers not wealthy
⇒ some interested consumers cannot participate in the investmentstage about whether the project is funded
Hence crowdfunding should work better for Lamborghini iPhoneholders than low-budget football shoes
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Conclusion
Consequences of wealth inequality
In most industrialized countries, wealth is far more concentratedthan incomeHence many consumers cannot invest on the capital market dueto wealth constraintsInvestment flows on the capital market therefore reflectpreferences of the wealthy, not necessarily future demand, withnegative welfare consequences
⇒ not all socially beneficial projects are funded
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Conclusion
Conclusion crowdfunding
The Internet makes it possible to match a large number ofinvestors with projects seeking funding at much lower cost thanbeforeSmall firms now have access to equity finance when they couldrely only on intermediaries beforeThus, crowdfunding and crowdinvesting may be a valuablefinancial innovation, which can improve social welfare if themismatch of wealth and income distribution is not too great
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Appendix Description of the model
Timing and consumers
Period 1 (Investment): use wealth to invest either at riskless rateR ≥ 1 or in firm producing product x
Period 2 (Consumption): use income and investment returns toconsume product c or x
Consumers have exogenous financial wealth wi ∈ R+0 in period 1
and exogenous income yi > 0 in period 2Income yi > 0 is sufficiently large, but wi may be small/zeroθi ∈ {0, 1}: Consumers are interested in the new product x or not;private information
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Appendix Description of the model
Timing and consumers
Period 1 (Investment): use wealth to invest either at riskless rateR ≥ 1 or in firm producing product x
Period 2 (Consumption): use income and investment returns toconsume product c or x
Consumers have exogenous financial wealth wi ∈ R+0 in period 1
and exogenous income yi > 0 in period 2Income yi > 0 is sufficiently large, but wi may be small/zeroθi ∈ {0, 1}: Consumers are interested in the new product x or not;private information
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Appendix Description of the model
Consumers and preference distribution
Two groups of consumers, wealthy i ∈ [0, 0.5] and poor i ∈ (0.5, 1]
Preferences within the same group are correlated, share ofconsumers 1/2 < β < 1 or share 1− β are interested in product x
Preferences between groups are independent (wealthy learnnothing about preferences of poor from their own preferences)Aggregate demand uncertainty as realization(s1, s2) ∈ {1− β, β}2
⇒ either few (1− β), half, or many (β) consumers are interested innew product x
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Appendix Description of the model
Investment in innovative firm
Innovative firm needs capital for production of xFirm sells shares, modeled as “crowdinvesting” compaign or directpublic offeringProduction technology: Aggregate investment in firm linearlytranslates into supplyFirm distributes all later earnings (from selling x) among allinvestors
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Appendix Description of the model
Goods market equilibrium
Investment determines production: If firm raises little capital, thenonly few units of x can be produced (low supply)If many consumers are interested in x, then there will be highdemand for x
Price p clears the market; higher price with more demand or lowersupplyp determines revenues of the firm, thus p is also per unitinvestment return
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Appendix Results
Efficiency and welfare
Efficient aggregate investment: linearly increasing in the shareof interested consumers in x
Hence, the more consumers want to consume the good, the morehas to be produced (requires larger investment in firm)Efficiency implies a state independent market clearing price p = R
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Appendix Results
The consequences of unequal wealth distributions
Simple case: wealth among all consumers in same group isconstant
PropositionThere exists an efficient equilibrium if and only if consumers in eachgroup hold enough wealth to finance production of their own efficientconsumption in case of θi = 1, wi ≥ (α/R)1/(1−α).
If all consumers have enough wealth, then all interestedconsumers can invest, and aggregate investment increases withthe share of interested consumers (efficient)If the poor do not have enough wealth, but do have income forconsumption, then only inefficient equilibria existThe wealthy have to invest “on behalf” of the poor, but have noinformation about preferences of the poor
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Appendix Results
The consequences of unequal wealth distributions
Simple case: wealth among all consumers in same group isconstant
PropositionThere exists an efficient equilibrium if and only if consumers in eachgroup hold enough wealth to finance production of their own efficientconsumption in case of θi = 1, wi ≥ (α/R)1/(1−α).
If all consumers have enough wealth, then all interestedconsumers can invest, and aggregate investment increases withthe share of interested consumers (efficient)If the poor do not have enough wealth, but do have income forconsumption, then only inefficient equilibria existThe wealthy have to invest “on behalf” of the poor, but have noinformation about preferences of the poor
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Extensions Financial intermediaries
Adding financial intermediaries to the model
Perhaps investment banks or venture capital firms could correctthe inefficiency due to wealth inequalityTo investigate, we add a “financial sector” to the model with N ≥ 1investment fundsFunds have no information about the preference distribution ofconsumers, but can acquire it from “market research” firms at acostFunds have a big exogenous budgetFunds can also invest at riskless rate R or in the innovative firm,and compete with crowdinvestors on the market
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Extensions Financial intermediaries
The impossibility of efficient investment with activefunds
Proposition
There exists no equilibrium with an efficient state-dependent capitalallocation in which investment funds invest.
Intuition: funds can fix inefficient investment only if they areinformed, since efficient investment depends on the preferencedistributionBut becoming informed is costly, which pays in equilibrium only ifthere is mispricing (implying excess returns)
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Extensions Financial intermediaries
The impossibility of efficient investment with activefunds
Proposition
There exists no equilibrium with an efficient state-dependent capitalallocation in which investment funds invest.
Intuition: funds can fix inefficient investment only if they areinformed, since efficient investment depends on the preferencedistributionBut becoming informed is costly, which pays in equilibrium only ifthere is mispricing (implying excess returns)
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Extensions Financial intermediaries
The consequences of unequal wealth distributions
Corollary
There exists no equilibrium with an efficient state-dependent capitalallocation if consumers of one group do not have enough wealth(wi < (α/R)1/(1−α)).
Thus, even professional financial intermediaries do not fix theinefficiency due to wealth inequalityReasons are informational frictions or market power of funds
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Extensions Further extensions and alternatives
Extensions
The inefficiency due to wealth constraints is robust to. . .Introduction of forward markets / pre-order crowdfundingDynamic investments / learning from investmentsOther utility functions
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