client case study 1

Functionality has changed the way we all think and behave and communicate Built a great culture where staff can share their truth with each other Team is much more level-headed and balanced Built a great culture where the enjoyment is sky high! Clients are now clear what we do as we’ve been through a positioning project New clients are now easy to bring on as they understand what we do The company has grown 70 per cent and profitable too as it continues its easy steep rise Getting payback financially now The Challenge In 2004 partners Kaye Taylor and Stephanie Wilson set up SK Chase, an online gift voucher application and fulfilment services to luxury hotels and resorts. By the time the company had been running four years they had grown to nine staff including Kaye and Stephanie and turned over £550,000. However by 2008 both partners realised there was lack of clarity in each of their roles aswell as others in the business. They weren’t clear about the shape they wanted it to be, nor the look and feel and they had the wrong people in the wrong jobs. Financially it was clear it wasn’t working and stacking up. It became a very complex business as it kept on growing but no money was being made. Kaye felt very disconnected from the business and that impacted on Stephanie who carried a lot of the extra responsibility and workload. Shirlaws came in and conducted three projects - Functional processes in the business, Brand positioning and Sales process and performance. Results Coaching helps company to grow its revenues 70% The coaching has been invaluable, it’s changed my life on a personal level. The majority of what we’ve achieved commerically is down to Shirlaws. I don’t think we would have done without the coaching. It’s been the difference between having a business and not having a business. KAYE TAYLOR, FOUNDER, DECEMBER 2009 Cultural Commercial Client SK Chase I n d u s t ry Gift voucher business, providing online gift voucher application and fulfilment services to luxury hotels and resorts. A g e / H i story Set up in 2004 Size 4 employees Founders Kaye Taylor and Stephanie Wilson Shi r l a ws En g a g ement 2008 Case Study

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Functionality has changed the way we all think and behave and communicate

Built a great culture where staff can share their truth with each other

Team is much more level-headed and balanced

Built a great culture where the enjoyment is sky high!

Clients are now clear what we do as we’ve been through a positioning project

New clients are now easy to bring on as they understand what we do

The company has grown 70 per cent and profitable too as it continues its easy steep rise

Getting payback financially now

The ChallengeIn 2004 partners Kaye Taylor and Stephanie Wilson set up SK Chase, an online gift voucher application and fulfilment services to luxury hotels and resorts.

By the time the company had been running four years they had grown to nine staff including Kaye and Stephanie and turned over £550,000.

However by 2008 both partners realised there was lack of clarity in each of their roles aswell as others in the business. They weren’t clear about the shape they wanted it to be, nor the look and feel and they had the wrong people in the wrong jobs.

Financially it was clear it wasn’t working and stacking up. It became a very complex business as it kept on growing but no money was being made. Kaye felt very disconnected from the business and that impacted on Stephanie who carried a lot of the extra responsibility and workload.

Shirlaws came in and conducted three projects - Functional processes in the business, Brand positioning and Sales process and performance.

Results

Coaching helps company to grow its revenues 70%

The coaching has been invaluable, it’s changed my life on a personal level. The majority of what we’ve achieved commerically is down to Shirlaws. I don’t think we would have done without the coaching. It’s been the difference between having a business and not having a business.

KAYE TAYLOR, FOUNDER, DECEMBER 2009

Cultural Commercial

ClientSK Chase

IndustryGift voucher business, providing online

gift voucher application and fulfilment

services to luxury hotels and resorts.

Age / HistorySet up in 2004

Size4 employees

FoundersKaye Taylor and Stephanie Wilson

Shirlaws Engagement2008

Case Study

Client case study - GHS