Analysis of Magazine WebsitesAncillary Task

The masthead stands out from the white backgrounds and the centring of the text makes it clearer to see

Navigation bar lets the audience get around their website a lot easier with the information clearly distinguished from each other. Organisation of the nav bar would attract more consumers if it comes across as professional

The newest and most important content is placed at the top with the largest image as it would be the first thing the audience sees.

These articles are labelled with certain tags such as ‘Health’ ‘Transport’ and ‘News’. This helps the audience know what the articles contain and helps let the audience decide what they’d want to read

Tweet Section further shows the audience that the magazine has other options to stay up to date on the news and shows that they are active on these platforms and to involve with the younger audience.

Colour Scheme for the website is yellow, white and black. This follows their colour scheme for their magazines and it makes the text stand out from the background.

The mast head stands out at the top of the page with block capitals with black text to contrast against the background.

Social media links are shown to add an extra way for the audience to access their information and it shows the audience that the magazine keep up with modern technology.

Search bars for the consumers to use in order to ease navigation.

Navigation Bar that is color coded in order to further improve consumer navigation around the webpage.

Offers to the consumer to draw in the target audience in buying their magazine

Shows the audience the different ways they can access the content of the magazine to get as much publicity as possible in order to increase their presence.

The use of previous magazine articles shows the audience the wide variety of content that they provide and so it entices as many people as possible from different groups of people.

The color scheme of the magazine website is white, black and yellow as these are very contrasting colors for the information to stand out from. The images make use of a wide variety of colors on this particular page and so makes it unique for people to look at

Masthead is clear at the top of the page with the mixture of capitals and lower fonts to highlight this clearer. The anchor text above it involves the audience and so entices them to buy a magazine (Uses and grat – Personal Relationship)

Large, clear navigation bar to help the consumer navigate their way around the website, it lets the audience know that they are professional and so gives them a pre-emptive opinion when they read a magazine

These articles are labelled with certain tags that are colour coded such as ‘Blog’, ‘features’ and ‘Walks’. This helps the audience know what the articles contain and helps let the audience decide what they’d want to read.

Arrow tools to let the audience scroll through articles and getting a glimpse of what they contain to let them decide on what to read

The images that are used in the website are all that feature on articles give five the audience a further glimpse as to what is within the article.

The newest and most important content is placed at the top with the largest image as it would be the first thing the audience sees.

Colour scheme for the website is black, white and light blue. The colours stand out from each other and so the text is easy to read and the images are easy to distinguish

Social media links are shown to add an extra way for the audience to access their information and it shows the audience that the magazine keep up with modern technology.

Masthead is unique and different to others with they changing of colours across the title which is also the address. This however does attract attention to it and so makes the audience take notice of it

Search bar to help the audience navigate around the website and a navigation bar to do the same

Tweet Section to show the audience that they are up-to-date with current trends and can attract the younger audience

Images are all from the current issue that they sell in order to attract the audience into buying the magazine if they interest them

Colour scheme for the website is black, white and light blue. The colours stand out from each other and so the text is easy to read and the images are easy to distinguish

Arrow tools to let the audience scroll through articles and getting a glimpse of what they contain to let them decide on what to read

Labels to show the audience what the images are about (Uses and Grat – to be informed)