new garments business plan

BRIGHT BRIGHT SUNSUN

16th BatchSection B

BRIGHT BRIGHT SUNSUN

Name ID No:

Fairoz Anika 85

Md. Mahmudur Rahman 91

Jarifa Tanjin 94

Md.Tayeb Uddin 95

Nusrat Oishi 96

Md. Atiqur Rahman 118

“Our Presentation”

Bangladesh is a developing and lower middle economic country.

Economic factors are playing a vital role for developing this country.

We have huge man power that we can use as assets.

We have a great chance to develop RMG sector y using these assets.

Industry BackgroundIn 1972, the World Bank approximated (GDP) of

Bangladesh at USD 6.29 billion.In 2014, the GDP stood at USD 173.82 billion,

growing by almost 27 times in a matter of four decades.

Bangladesh's exports industry alone comprised USD 31.2 billion in FY 2014-15.

81.69% of which was made up by ready-made garments.

Provides employment to around 4.2 million Bangladeshis.

Our objectivesNo defects product,Safe Product,Increasing our productivity,Application of Client Relation Management

System (CRM),On Time Shipping,Reduction of the Manufacturing Lead Time,Improving our Procurement system,Prompt Services and Continuous following up,Offering Design Collections,

ChAPTER-2Business Description and

Managing Segment

VisionOur vision is to be the first choice of our customers for manufacturing and the first choice of employment for our employees.

Missionbe the leading exporter of high quality garmentstimely delivery of product,maintaining safe and healthy work environment,

Improve this sector of private manufacturingCreating good quality cloths and sell them in

the international markets Maintaining low cost and produce high

standards of cloths.

Shirts For Man & Women

Use of cotton, Classic design, Brand

ambassador,

ORGANIZATIONAL Structure

Name Post Hold

Fairoz Anika CHAIRMANMd Tayeb Uddin Managing directorZarifa Tanzin DirectorMd Mahmudur Rahman

Director

Md. Atiqur Rahman DirectorNusrat jahan Director

Legal Structure : PartnershipWe have six equal shareholders at our

Company “SUNFROG TAXTILE LIMITED”.

We will invest 1 core taka as capital and we will share both profit and loss equally.

Name of the shareholder Percentage of Shareholder

Fairoz Anika 16.67%

Md. Mahmudur Rahman 16.67%

Jarifa Tanzin 16.67%

Md. Tayeb Uddin 16.67%

Nusrat Jahan 16.67%

Md .Atiqur Rahman 16.67%

Chapter-3Technical Segment

LOCATION Office location: Address: Motijheel DIT

Road, Dhaka, Dhaka 1217, Bangladesh

Factory Location:

Address. B/164-166 & B/185-187 BSCIC I/E, Fatullah, Narayanganj. Bangladesh

Production Needed Facilities, Utilities and

Equipment

Transport System Truck, lorry:

Fiber :Name and Source: Cotton Silk Pol Wool Yester Nylon Flax etc.

• 100 % Cotton fabric

• CVC fabric • PC fabric

• 2*2 Lycra rib fabric

• Lycra single jersey fabric

• Viscose Lycra • Double Lacoste• 100% Polyester

fabric etc.

Fabric:

DYESReactive dye Disperse dye Acid dye Basic dye Direct dye Sulfur dye etc.

Production procedure:

Designing the product

Partly Production

1. Cuff 2. Collar

Joining section

3. Pocket 4. Collar band

5. Upper part 6. Lower Part

7. Sliver

1. Upper & lower part joining

2. Sliver Joining 3. Cuff Joining

4. Collar Joining

Final Stitching

Ironing

Packing

SWOT Analysis

Scenario view point of inside

For buyer point of view

Low salary, Low safety facility, Insecurity of job, Lack of canteen

facility, Low overtime salary, Creating problems in

maternity leave, Group insurance

facility, 

Problems of on time delivery of product.

Clearing house problem Give low quantity

product 

Marketing Strategy

Raw materials, Lack of managerial

knowledge, Improper working

environment, Insufficient of loan, Unit labor cost,

Segmentation Market segmentation

EconomyLife StyleVersatile CustomerFashionPopulationLarge expense bearing abilityExchange Rate

Target markets of sunfrog products: USA UK Entire Europe Australia Canada Japan Turkey Russian German

Advertisement: online advertisement in different business sites,international Newspapersinternational business papersinternational fashion magazineown yearly magazine,

Product promotion: we will do our products promotion through-Sponsoring international eventSponsoring fashion showsdiscount etc.

Marketing mix analysis4P’s

Product Price Place Promotion

Uniqueness

Benefit

Features

QC(Quality checker)

Nominated forwarder

Send to Chittagong port

Products are send to the buyer country by ships

Flowchart of distribution channel:

After manufacturing our distribution process will start. Our distribution channel is given below as a flowchart:

Group insurance facilitiesMaternity leave facility for its female workers and employeesFacilities will be provided including-CanteenChild-careHealth insurance coverageWe will have sufficient fire extinguishers and automated fire alarm and smoke detector.Health awareness programs will be conducted with the employees to aware health and safety issues.

Corporate social responsibility

ChAPTER-5Financial Analysis

20%

20%

25%

5%

30% Land and site development

Building and Civil works

Plant and Machinery

Preoperative expense

Minimum Cash requirements

Cost of Project

Particulars Amount Percentage

Total capital requirements Tk.10000000 100%

Long term loan Tk.4000000 40%

Equity supplied by owners Tk.6000000 60%

Interest on loan 11.5%  

Loan period 10 years  

Particular installments payments Annually  

Particulars 2017Direct Cost:  Material Cost of shirt 2850000Material cost of T-shirt 1900000Transportation cost 190000Labor Cost 2470000Other direct expense 95000

Prime Cost 7505000Factory Overhead:  Utility Cost 950000Depreciation 95000

Cost of goods sold 8550000Administrative Overhead:  Supervisor Salary 190000Maintenance 190000Selling overhead:  Packaging 190000Marketing expense 285000Carriage outwards 95000

Total cost 9500000

Particulars 2017

Sales revenue:  

Clothing of shirt’s 5586000

Clothing of T-shirt’s 3724000

Packaging 190000

Profit (10%) 950000

Total Sales revenue 10450000

Cost of goods sold (8550000)

Gross profit 1900000

Administration and selling expense (950000)

Operating profit 950000

Interest (460000)

Depreciation (95000)

Earning before tax 395000

tax (5000)

Earning after tax 390000