new garments business plan
TRANSCRIPT
BRIGHT BRIGHT SUNSUN
16th BatchSection B
BRIGHT BRIGHT SUNSUN
Name ID No:
Fairoz Anika 85
Md. Mahmudur Rahman 91
Jarifa Tanjin 94
Md.Tayeb Uddin 95
Nusrat Oishi 96
Md. Atiqur Rahman 118
“Our Presentation”
Bangladesh is a developing and lower middle economic country.
Economic factors are playing a vital role for developing this country.
We have huge man power that we can use as assets.
We have a great chance to develop RMG sector y using these assets.
Industry BackgroundIn 1972, the World Bank approximated (GDP) of
Bangladesh at USD 6.29 billion.In 2014, the GDP stood at USD 173.82 billion,
growing by almost 27 times in a matter of four decades.
Bangladesh's exports industry alone comprised USD 31.2 billion in FY 2014-15.
81.69% of which was made up by ready-made garments.
Provides employment to around 4.2 million Bangladeshis.
Our objectivesNo defects product,Safe Product,Increasing our productivity,Application of Client Relation Management
System (CRM),On Time Shipping,Reduction of the Manufacturing Lead Time,Improving our Procurement system,Prompt Services and Continuous following up,Offering Design Collections,
ChAPTER-2Business Description and
Managing Segment
VisionOur vision is to be the first choice of our customers for manufacturing and the first choice of employment for our employees.
Missionbe the leading exporter of high quality garmentstimely delivery of product,maintaining safe and healthy work environment,
Improve this sector of private manufacturingCreating good quality cloths and sell them in
the international markets Maintaining low cost and produce high
standards of cloths.
Shirts For Man & Women
Use of cotton, Classic design, Brand
ambassador,
ORGANIZATIONAL Structure
Name Post Hold
Fairoz Anika CHAIRMANMd Tayeb Uddin Managing directorZarifa Tanzin DirectorMd Mahmudur Rahman
Director
Md. Atiqur Rahman DirectorNusrat jahan Director
Legal Structure : PartnershipWe have six equal shareholders at our
Company “SUNFROG TAXTILE LIMITED”.
We will invest 1 core taka as capital and we will share both profit and loss equally.
Name of the shareholder Percentage of Shareholder
Fairoz Anika 16.67%
Md. Mahmudur Rahman 16.67%
Jarifa Tanzin 16.67%
Md. Tayeb Uddin 16.67%
Nusrat Jahan 16.67%
Md .Atiqur Rahman 16.67%
Chapter-3Technical Segment
LOCATION Office location: Address: Motijheel DIT
Road, Dhaka, Dhaka 1217, Bangladesh
Factory Location:
Address. B/164-166 & B/185-187 BSCIC I/E, Fatullah, Narayanganj. Bangladesh
Production Needed Facilities, Utilities and
Equipment
Transport System Truck, lorry:
Fiber :Name and Source: Cotton Silk Pol Wool Yester Nylon Flax etc.
• 100 % Cotton fabric
• CVC fabric • PC fabric
• 2*2 Lycra rib fabric
• Lycra single jersey fabric
• Viscose Lycra • Double Lacoste• 100% Polyester
fabric etc.
Fabric:
DYESReactive dye Disperse dye Acid dye Basic dye Direct dye Sulfur dye etc.
Production procedure:
Designing the product
Partly Production
1. Cuff 2. Collar
Joining section
3. Pocket 4. Collar band
5. Upper part 6. Lower Part
7. Sliver
1. Upper & lower part joining
2. Sliver Joining 3. Cuff Joining
4. Collar Joining
Final Stitching
Ironing
Packing
SWOT Analysis
Scenario view point of inside
For buyer point of view
Low salary, Low safety facility, Insecurity of job, Lack of canteen
facility, Low overtime salary, Creating problems in
maternity leave, Group insurance
facility,
Problems of on time delivery of product.
Clearing house problem Give low quantity
product
Marketing Strategy
Raw materials, Lack of managerial
knowledge, Improper working
environment, Insufficient of loan, Unit labor cost,
Segmentation Market segmentation
EconomyLife StyleVersatile CustomerFashionPopulationLarge expense bearing abilityExchange Rate
Target markets of sunfrog products: USA UK Entire Europe Australia Canada Japan Turkey Russian German
Advertisement: online advertisement in different business sites,international Newspapersinternational business papersinternational fashion magazineown yearly magazine,
Product promotion: we will do our products promotion through-Sponsoring international eventSponsoring fashion showsdiscount etc.
Marketing mix analysis4P’s
Product Price Place Promotion
Uniqueness
Benefit
Features
QC(Quality checker)
Nominated forwarder
Send to Chittagong port
Products are send to the buyer country by ships
Flowchart of distribution channel:
After manufacturing our distribution process will start. Our distribution channel is given below as a flowchart:
Group insurance facilitiesMaternity leave facility for its female workers and employeesFacilities will be provided including-CanteenChild-careHealth insurance coverageWe will have sufficient fire extinguishers and automated fire alarm and smoke detector.Health awareness programs will be conducted with the employees to aware health and safety issues.
Corporate social responsibility
ChAPTER-5Financial Analysis
20%
20%
25%
5%
30% Land and site development
Building and Civil works
Plant and Machinery
Preoperative expense
Minimum Cash requirements
Cost of Project
Particulars Amount Percentage
Total capital requirements Tk.10000000 100%
Long term loan Tk.4000000 40%
Equity supplied by owners Tk.6000000 60%
Interest on loan 11.5%
Loan period 10 years
Particular installments payments Annually
Particulars 2017Direct Cost: Material Cost of shirt 2850000Material cost of T-shirt 1900000Transportation cost 190000Labor Cost 2470000Other direct expense 95000
Prime Cost 7505000Factory Overhead: Utility Cost 950000Depreciation 95000
Cost of goods sold 8550000Administrative Overhead: Supervisor Salary 190000Maintenance 190000Selling overhead: Packaging 190000Marketing expense 285000Carriage outwards 95000
Total cost 9500000
Particulars 2017
Sales revenue:
Clothing of shirt’s 5586000
Clothing of T-shirt’s 3724000
Packaging 190000
Profit (10%) 950000
Total Sales revenue 10450000
Cost of goods sold (8550000)
Gross profit 1900000
Administration and selling expense (950000)
Operating profit 950000
Interest (460000)
Depreciation (95000)
Earning before tax 395000
tax (5000)
Earning after tax 390000