building and retaining a successful team

Building and retaining a successful team

Meet our Featured Agent

J. Michael Manley

Keller Williams Greenville

GreaterGreenvilleAreaHomes.com

Building, growing and managing a successful real estate business

Challenges for Today’s Agents

Generate leads

Engage leads

Convert leads

Continue relationship

A successful business – Always be aware

Be Found

Your Pipeline: Adding and Advancing!

Suspects or website visitors

Leads

Prospects or contacts

Listings and buyers

Transactions

Income

Targeted, Centralized Lead Generation Strategies

• Paid advertising

• Craigslist

• Social media sites

• Print marketing

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• 5 – 6 Transactions– Must have 50 - 80 new leads each

month• Multiple lead sources

– Must execute the correct approach

• 7 – 8 Transactions– Must have greater than 80 new leads

each month• Multiple lead sources

– Must execute the correct approach

How many transactions do YOU want to average per month on a consistent basis?

• 0 – 1 Transactions– Must have 10 new leads each month– Must execute the correct approach

• 1 – 2 Transactions– Must have 20 new leads each month– Must execute the correct approach

• 2 – 3 Transactions– Must have 30 new leads each month– Must execute the correct approach

• 3 – 4 Transactions– Must have 40 new leads each month– Must execute the correct approach

Consumer

Site System

1 - Get them back to your website #1 GOAL

2 – Determine timeline and demographic within 4 touches (utilize the insight to know what they are shopping for!)

3 – Eliminate other search engines

Be Connected.

How do I move my leads along?

• SPEED– Mobile: positioning yourself first to respond

• INSIGHT– Know exactly which leads to reach out to – Separating the browsers from the buyers, know who is hoot

• RELEVANT CONTENT– Targeted campaigns that address time, money, self-esteem and motivation– Listings and market data

• RELEVANT BRAND– Promote your brand ---set yourself apart from the competition– Utilizing your website as ‘the destination’

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Market Leader Business Suite

What’s your one thing?

A Game Changer

J. Michael Manley

Keller Williams Greenville

GreaterGreenvilleAreaHomes.com