adv 420 final project
Post on 21-Jan-2015
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QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
OUTREACH
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
Basketball Fans & Non-Basketball Sports Fans
QuickTime™ and a decompressor
are needed to see this picture.
ENGAGEMENT
QuickTime™ and a decompressor
are needed to see this picture. QuickTime™ and a decompressor
are needed to see this picture.
@ESPNBasketball
QuickTime™ and a decompressor
are needed to see this picture.
-Excitement
-Accessibility
-Social
QuickTime™ and a decompressor
are needed to see this picture.
Supportive
www.espn.com/blog-basketball
QuickTime™ and a decompressor
are needed to see this picture.QuickTime™ and a
decompressorare needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
KEY PERFORMANCE INDICATORS
• Ratings during televised NBA games
• Social Media Following
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.QuickTime™ and a
decompressorare needed to see this picture.
BIG IDEAWIN 2015-2016 SEASON TICKETS TO THE HOME TEAM OF YOUR RESIDENCE AND A HONORARY POSITION ON THE TEAM FOR A
DAY!
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
BUDGET-Staffing-Digital Ads-Televison Ads-Big Idea
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
THANK YOU & CONGRATULATIONS
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
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