2019 annual report...tradeshow (thriving in the city) september 4 sexsmith community group showcase...

2019 Annual Report – Grande Prairie Regional Sport Connection

2 Contents

Organization Description ....................................................................................................................................................... 3

Board of Directors ............................................................................................................................................................... 4

Non-Voting Members .......................................................................................................................................................... 4

2020 Strategic Plan ............................................................................................................................................................. 5

A Year in Review .................................................................................................................................................................. 6

Events...................................................................................................................................................................................... 7

Alberta North Sport Conference ......................................................................................................................................... 7

Northwest Alberta Sport Excellence Awards ...................................................................................................................... 8

Try-It Day ............................................................................................................................................................................. 9

Men’s & Master Men’s Fast Pitch Championships ........................................................................................................... 10

World Junior A Challenge .................................................................................................................................................. 11

Organization Re-Brand ...................................................................................................................................................... 12

Analytics ............................................................................................................................................................................... 13

Website ............................................................................................................................................................................. 13

Social Media ...................................................................................................................................................................... 14

Facebook ....................................................................................................................................................................... 14

Twitter ........................................................................................................................................................................... 14

E-Newsletter ..................................................................................................................................................................... 15

Tradeshow & Presentations .............................................................................................................................................. 16

2019 Connections ................................................................................................................................................................. 17

Sport Organizations ........................................................................................................................................................... 17

Regional Municipalities ..................................................................................................................................................... 18

STEAM 2.0 ......................................................................................................................................................................... 19

Community Supporters ........................................................................................................................................................ 20

Thank You! ............................................................................................................................................................................ 21


3

The Grande Prairie Regional Sport Connection (GPRSC) is a volunteer driven, not-for-profit organization

representing and serving the sport community.

We serve as a collective voice for sport in our region, striving for quality sport experiences for all.

VISION

To have a participant centered sport delivery system that provides a quality sport experience to all.

MISSION

Our goal is to influence and support the growth and enhancement of sport in the Grande Prairie Region. We do this

by:

• Promoting sport in Grande Prairie and Area

• Facilitating increased access to education and training for athletes, coaches, officials, and volunteers

• Increasing communication lines between sport organizations enabling them to collaborate and reduce

redundancies

• Supporting individuals or organizations in hosting or bidding for sport events

• Recognizing coaches, athletes, volunteers, and corporate contributors to sport in our region

• Providing a vehicle for discussion and information sharing

• Supporting the Grande Prairie Regional Recreation Committee in implementing the Joint Recreation Master

Plan

Organization Description


4

2019 Board of Directors 2019 Board of Directors

Staff

Leigh Goldie Chair

Jodi Minton Vice Chair

Eunice Friesen

City of Grande Prairie Councillor

Linda Waddy

County of Grande Prairie Councillor

Holt Humphrey

Director Garett Richardson

Director

Melissa Renfree

Director

Melanie Bell-Fournier

Treasurer Lindsey McNeil

Secretary

Krista Schuett

GPRRC Coordinator: Director Non-Voting

Katie Biberdorf City of Grande Prairie: Director Non-Voting

Christine Rawlins County of Grande Prairie:

Director Non-Voting

Kenneth Hilderbrand Town of Sexsmith Councillor:

Director Non-Voting

Karna Germsheid

Executive Director Paige Grasby

Events & Partnership Assistant

Jolaina Hahn Administrative Assistant

New Position, Events & Partnership Assistant

We added a new member to the team in 2019.

Our search for a person that was passionate

about event management, partnership

development and community sport took us to

Paige Grasby.

Paige has been a strong addition to the team

and has helped us significantly increase our

capacity for event hosting & supporting,

sponsorship procurement and stewardship and

sport promotion!


5

2020 Strategic Direction

COMMUNITY SERVICE

EDUCATION ADVOCACY

• Foster strong connections with

municipalities, school districts and

stake holders

• Add full time partnership and events

position

• Host Sport Excellence Awards

• Host 2 annual Try it Days

• Assist LSOs with grants and

sponsorships

• Build and maintain an extensive

database of sport organizations,

facilities, stakeholders, and other vested

parties

• Support sport orgs to attract and host

more events

• Redesign and maintain engaging

website that acts as an all in one access

for sport groups & resources

• Develop, maintain, and market funding

resources for athletes, coaches, and

teams

• Increase awareness of sport and

recreation opportunities in the

region

• Lead organization in hosting Sport

Leadership Conference

• Develop & host information

session and workshops

• Continue to provide education

and resources on sport safety

• Regularly update regional councils

on sport related community

interests

• Share sport trends and data with

the community

• Advocate benefits of multi-sport

• Collect STEAM info for regional

events

• Support GPRRC in implementing

the Join Recreation Master Plan


6

10


7

The Grande Prairie Regional Sport Connection hosted the first Alberta North Sport Conference. The

conference brought together a team of professionals offering sessions addressing anxiety and sport

performance, LGBTQI2S in sport, grassroots sport sponsorship, sport nutrition and more to help sport

volunteers, coaches, parents, and teachers to better support their athletes and create a safe, healthy and

fun sporting environment.

65+ Attendees

Representing 40 Different

Organizations

11 Sponsors

9 Educational

Sessions

• Jennifer Sygo

• Wayne McNeil

• Brent Barootes

• LJ Bartle

• Kristopher Wells

• Hamish Black

• Ron Thomson

• Matt Bain

• James Philips

• Jodi Minton

10

Sp

eake

rs

Inclu

din

g:


8

The Northwest Alberta Sport Excellence Awards is an annual celebration that recognizes and celebrate

volunteers, athletes, coaches, and officials in Northwestern Alberta.

87%

12%

1%

Attendee Breakdown

Sport Groups Community Sponsor/Media

• Hockey

• Volleyball

• Beach Volleyball

• Soccer

• Football

• Gymnastics

• Trampoline &

Tumbling

• Cheerleading

• Pistol Shooting

• Kayaking

• Bouldering

• Rock Climbing

• Track & Field

• Swimming

• MMA

• Jiu-Jitsu

• Basketball

• Judo

• Rugby

• Racquetball

• Snowboarding

Sports Represented:

Total: 21 Total Attendees: 300

• Outstanding Official

• Unsung Hero

• Sport Builder

• Community Sportsmanship

• JR. Male Athlete of the Year

• JR. Female Athlete of the Year

• Female Athlete of the Year

• Male Athlete of the Year

• Coach of the Year

• Developmental Coach of the

Year

• Team of the Year

• Event of the Year

Award Categories:

Total Nominees:

53


9

Stringam Try-It Day is a FREE day of sport exploration for youth ages 6-12. More than 500 kids

participate in this event each year to explore new sports and have fun.

This is a regional event that showcases sport organizations and introduces youth to exciting new

activities!

25 29

504

60

Spo

rt O

rgan

izat

ion

s Activities

Registered

Sessions

Facilities Across

the Region

Activities

18


10

Services Provided

by GPRSC: • Signage & wayfinding

• Facebook Page Digital Asset Creation

• Sponsor Recognition Signage

• Coordination of Sponsor Deliverables

• Communication with Sponsors

• Karna & Paige sat on the Event Committee

• Contribution/Recruitment of key positions

on the event committee

(Merchandise/Programs/Sponsorship)

• Recruitment of event day volunteers from

GP Storm & GPRC Volleyball Team

• Organized charity event between GP Storm

& Men’s GP Pirates: $354 raised and

donated to KidSport

• Provided GP Pirates with Economic Impact

Report

• Assembly of Teams & Officials Welcome

Bags

• Organization of Dino Bus Shuttle

• 6,000 Attendees from

across Canada

• 38 Sponsors

• 50+ Volunteers

• 16 Teams from across

Canada

Event Details:


11

WORLD JUNIOR A CHALLENGE

Services Provided

by GPRSC:

• Digital asset creation

• Social media promotions

• Coordination of:

- Team Buses Transportation (in GP)

- Bus Schedule (in GP)

- Team Meals (in GP)

- Team’s Hotel (in GP)

- Puck Drop in the Exhibition Game

• Communication with GP Storm & City of

Dawson Creek’s Sport & Recreation

department

• Hosting a social media contest for Ticket

giveaways

• Coordination of tickets to the winner

• Posting of events on all community and

radio event calendars

• Coordination and recruit of volunteers to

help switched Edmonton Bus to a Dawson

Creek bus by loading and unloading

equipment & team


12

Organization Re-Brand

In 2019, the Grande Prairie Sport Council was re-branded to the Grande Prairie Regional Sport Connection.

With the rebrand we launched a new and improved website that acts as a one stop shop for the sport

community to access for resources and information.

In celebration of our re-brand/ re-

launch we hosted a meet & greet to

introduce the community to our new

employees, our new office location

at Centre 2000 and to share the

launch of our new website!

Community

Meet & Greet


13

The Grande Prairie Regional Sport Connection website is set up to serve as the hub for all things related to sport in

our region. It has information and resources for participants, parents, coaches, volunteers, and organizers.

Page Views:

Users:

Sessions:

The Sport Directory is a list of sport clubs and organizations in the Region. Currently, there are 180+ sport

associations, leagues and clubs listed in the directory. The directory serves as a link to organization’s

website pages and facebook pages.

• With a well promoted directory our clubs and organizations can experience higher profiles which will

turn into higher participant levels and better access to volunteers and coaches

• It is also a resource for people that are new to the Region to find their sport, it is a way for

organizations to promote themselves and it keeps sport organizations connected.

180+ Sport organizations in the region

89 Different sports offered in the region

Online Directory was accessed 5,526 different times

Analytics

Website

40,388

18,270

23,889

47,695

21,78626054

0

10,000

20,000

30,000

40,000

50,000

60,000

Page Views Users Sessions

Year-to-Year Website Analytic Comparison

2018 2019

Definitions:

Page Views

Total number of pages viewed. Repeated

views of a single page are counted.

Users

Users who have initiated at least one session.

Sessions

A session is the period of time a user is

actively engaged with your website.

Online Regional Sport Directory


14

7,534

154,654

258,824

31,323

723859

1276795

0

200,000

400,000

600,000

800,000

1,000,000

1,200,000

1,400,000

Engaged Users Reach Impression

Chart Title

2018 2019

Social Media

Definitions:

Engaged Users

The number of people who engaged with your

page. Engagement includes any click or story

created.

Total Reach

The number of people who had any content

from your Page or about your Page enters their

screen. This includes posts, check-ins, ads,

social information from people who interact with

your Page and more.

Total Impressions

The number of times any content from your

Page or about your Page entered a person's

screen. This includes posts, check-ins, ads,

social information from people who interact with

your Page and more.

FOLLOWERS

2018: Gained 104 followers

2019: Gained 481 followers

URL Clicks 251

Engagements

1,322

67

Impressions 93,850

365

Media

Engagement

Definitions:

Engaged Users

The number of people who engaged with your

page. Engagement includes any share, like,

retweet or comment on a post.

URL Clicks

The number of people who click on the link

shared in our post.

Total Impressions

The number of times any content from your

Page or about your Page entered a person's

screen.


15

1858

288

2405

446

0

500

1000

1500

2000

2500

3000

Total Opens Total Clicks

GPRSC E-Newsletter

2018 2019

21.33%

2.62%

33.51%

6.53%

0.00%

5.00%

10.00%

15.00%

20.00%

25.00%

30.00%

35.00%

40.00%

Open Rate Click Rate

Industry vs. Us

Industry Average GPRSC Average

Definitions:

Total Opens

The number of times a person, who is

subscribed to your newsletter, opened the

emailed from their inbox in one year.

Clicks

The number of times a person, who has

received your newsletter, clicked on a

linked within the contents of your email.

Definitions:

Industry Average

This number is based on current

Mailchimp users and averaged out the

rates of opened and clicked campaigns in

your industry.

GPRSC Average

This is the average number of subscribers

in our database accessing our newsletter

via email and the links provided within the

content sent out, in comparison to industry

average.

Current Number of Subscribers: 184 As of May 27, 2020


16

Tradeshows, Presentations & Workshops

3 Rotary

Presentations

Beaverlodge

Community

Vendor Show

aug 17

Peace Wapiti

Academy

Community

Spotlight

April 25

Chamber

Showcase

Municipal

Government

Day June 27

August 17

GPRC

Tradeshow

(Thriving in the

City) September 4

Sexsmith

Community

Group Showcase

September 11

November 7

Health & Physical

Education Council

Presentation

November 20

11

Minister

Leela Aheer

Presentation December 18


17

2019 Connections

• Grande Prairie Storm

• GPSA

• GP Martial Arts Club House

• Gladiators

• Champion Gym

• Grande Prairie Disc Golf Club

• Grande Prairie Pickleball

• GP Squash Club

• ASDC

• GP Piranhas Swim Club

• Grande Prairie Gymnastics

• Wolverines Adapted Sports

• Mavericks Basketball

• GPRC Cross Country

• CNG Rebels Hockey

• GP Lacrosse

• Nitehawk Mountain Bike Club

• Nitehawk Snowboard Club

• Adrenaline Athletics

• Wapiti Nordic

• GP Synquatics

• Northern Twistmasters

• DansConnection

• GP Cowboys Football

• GP Curling Club

• South Bear Paw

• Grande Prairie Rugby Club

• West County Lighting Football

• GP Darts

• Wapiti Biathlon

• Grande Prairie Fast Pitch Association

• GP Tennis Club

• GP Football Official Association

• CNG Ball Hockey

• GP Nordic Pole Walking

• Challenger Baseball

• Northern Energy Basketball

• Celtics Academy

• Wapiti Speed Skating

• National Basketball

• GP Hockey Legends

• Pipestone Golf Course

• Shantara Scuba Diving

• GPRC Athletics

• Swan City Basketball

• APE Parkour

• GPRC Climbing Wall

• Forbes Dance Academy

• Bullets & Broadheads

• Four Seasons Indoor Golf

• Heiho Dojo

• GP Ringette

• Komodo Academy

• Across the Floor Dance Studio

• South Peace Volleyball Club

• Grande Prairie Skating Club

• Wapiti Shooters Club

• Sexsmith Basketball

• GP Broncos

• GP Beach Volleyball

Organizations We Connected, Supported, & Promoted


18

• Be Fit For Life

• Alberta Health Services

• Alberta Sport Connection

• AB Sport Development Centre

• GP Volunteer Services Bureau

• Jumpstart

• Kid Sport

• Eastlink Centre

• Dawson Creek Tourism

• GP Regional Recreation Committee

• City of GP Sport & Recreation

• County of GP Sport & Recreation

• Grande Prairie Regional College

• Grande Prairie Regional Tourism

Association

• Evergreen Park

• GP Get Active Network

• Grande Prairie District School Board

• Grande Prairie Catholic School Board

• Peace Wapiti Public School Board

Regional Municipalities & Orgs.

Professional Development


19

The Grande Prairie Regional Sport Connection helped develop and submit STEAM 2.0 reports for 5 different sport

events in our community. Below is the chart representing the Gross Domestic Product (GDP) for the country,

province, and region.

Definition: This figure represents the total value of production of goods and services in the economy resulting from

the initial expenditure under analysis (valued at basic prices). GDP is the net measure of changes in economic

activity and is the most representative figure of the economic activity that took place in the larger economy as a

result of hosting the event or festival under analysis.

CANADA ALBERTA GRANDE PRAIRIE

CCAA X-Country Nationals $112,964 $98,043 $73,441 GP Gymnastics Alberta Cup $114,208 $101,115 $80,836 CanWest Short Track Speed Skating Championships $140,393 $121,464 $92,922 GP Gymnastics Western Canada Cup $211,792 $180,049 $134,783 Men’s & Master Men’s Canadian Fast Pitch

Championships $613,688 $552,554 $441,253

TOTAL: $1,193,045 $1,053,225 $823,235


20

Sport Community Supporters


21

The Grande Prairie Regional Sport Connection thanks the

City of Grande Prairie and the County of Grande Prairie for

their funding support, and their continued efforts to support

sport and recreation within the Region.

2019 annual report...tradeshow (thriving in the city) september 4 sexsmith community group showcase...

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