April 10, 2023

Dragging government into the twenty-first century

Matt Lane @mattlane

http://blog.e.govt.nz/index.php/author/mattlane/

“inform policy on blogging, social media [etc.]” (as a response to demand)

“foster innovation” “develop participation and

engagement tools”

Original arguments for a blog

Compelling argument for a blog

Meet New Zealanders changing expectations

(Establish real conversations with the outside world, about our work,

that don’t go through corporate communications)

“A blog”

=Easily updated CMS, with authorship, and comments

Guiding thinking

Jason Ryan’s “Principles for Public Sector Social Media” (2007)

http://psnetwork.org.nz/blog/2007/02/19/principles-public-sector-socialmedia/

(http://tr.im/ve30)

Principles for Public Sector Social Media (2007)

1. Sovereignty2. Access3. ...10

=hosted solution, on .govt.nz=Web Standards compliant=Policies, policies, policies

?

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Arguments for WordPress

The right price Easy as (+ in-house familiarity) Large support network Extensible Easy to fiddle with .css RSS, permalinks, trackbacks etc.

17 months on…

87 posts 254 comments/trackbacks

17 months on…

Given our advice credibilityGuidance on monitoring, and interacting on, social media: http://tr.im/vnUI

Enabled us to converse Attracted employees Gave us greater control over external

messages

Other government WordPress blogs

ALAC Bloghttp://blog.alcohol.org.nz/

Christchurch City Libraries bloghttp://cclblog.wordpress.com/

Lively blog (MCH) http://www.nzlive.com/blog/

Lunchbox blog (MoE)http://www.lunchbox.org.nz/

Research e-Labs blog (SSC)http://research.elabs.govt.nz/

Te Papa's blog (Te Papa) http://blog.tepapa.govt.nz/

Signposts blog (MCH)http://blog.teara.govt.nz/

Wellington City Libraries bloghttp://www.wcl.govt.nz/blog/

April 10, 2023

Dragging government into the twenty-first century

Matt Lane @mattlane

http://blog.e.govt.nz/index.php/author/mattlane/